Bracket Town is the Ultimate Final Four Fan Fest, offering over 350,000 square feet of family-friendly activities. A four-day indoor interactive event, Bracket Town targets basketball fans and fans of all NCAA sports by offering them a chance to meet legendary coaches and former college stars at exclusive autograph sessions, sign up for daily youth clinics and participate in a host of sport activities ranging from basketball to lacrosse to hockey and more. The weekend also boasts a variety of unique entertainment including the annual Final Four Pep Rally featuring the bands and cheerleaders from the four participating NCAA teams.  Rounding out the weekend experience is the Kings of the Court 3-on-3 Tournament, open to kids of all abilities and ages – from ages nine to 40+.

There will also be a performance by Fifth Harmony on Sunday, April 6.