As subscription boxes continue to take the world by storm, one Dallas entrepreneur has found a way to capitalize on a few things Dallasites love: getting mail, experiencing their city, and gifts.
Steven Vazquez, a self-proclaimed “box champion,” founded Dallas Box Co. in February after observing the subscription-box phenomenon firsthand.
“When co-workers would get subscription boxes at my office, everyone would circle around that person’s desk and get excited about the box’s contents,” Vazquez says. “Plus, we all love trying new restaurants and bars around town.”
So, Vazquez put the two ideas together. Through Dallas Box Co.’s website, subscribers can order a one-time or three-month subscription of down-home goods. The boxes consist of two types of goodies: products and vouchers.
Local goods from vendors like Dallas Caramel Company candies, Evil Cowboy Hot Sauce, White Rock Granola, and Savor Pâtisserie macarons make up roughly half the box. (All goods must be made in the Big D to qualify.)
For $30 per box (give or take a few dollars, based on length of subscription), Dallas Box Co. guarantees at least $60 worth of goodies. As the business grows, Vazquez says he’s open to customizing boxes based on gender, activity preferences, or style.
Another of Vazquez's goals is to mix classic Dallas staples, such as Snuffer’s vouchers, with new businesses like Texas Toffee Queen candy.
“Whether you’ve been living in Dallas for 20 years or 20 days, I want Dallas Box Co. to have value for you,” he says.