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California theater chain from filmmaker makes Dallas his Texas debut

California theater chain from filmmaker makes Dallas his Texas debut

Maya Cinemas
Rendering of new Maya Cinemas, coming to Dallas. Photo courtesy of Brixmoor

As part of a redevelopment of Wynnewood Village, the venerable shopping center in Oak Cliff will get two high-profile new tenants: a new location of LA Fitness and Maya Cinemas, a California-based theater chain opening its first location in Texas.

Matt Ryan, VP of leasing for Brixmor Property Group, which is developing the center, says that these new tenants are just the beginning.

"Wynnewood Village was originally developed in the 1940s to be the center of the community south of downtown Dallas," he says in a release. "Now the redevelopment, beginning with the addition of LA Fitness and Maya Cinemas will realize Wynnewood Village’s potential as the premier destination for this growing neighborhood and illustrates Brixmor’s commitment to invest in the communities we serve."

LA Fitness will open a 34,000-square-foot facility near the main entrance on Illinois Avenue. It will replace a 24,000-square-foot office building that was vacant, and will address a lack of fitness options for this densely-populated market.  LA Fitness operates nearly 700 locations in 26 states and Canada.

Maya Cinemas will open a 73,000-square-foot megaplex with 14 screens. The state-of-the-art cinema, also located at the center's main entrance, will replace a paved lot and 17,000 square feet of underutilized small shop space.  The company currently operates five theaters in California with plans to open an additional theater in 2018.

As part of construction, the new fitness and entertainment buildings will include new hardscape, landscaping, LED lighting, new directional and pylon signage, as well as planned opportunities for new restaurants with outdoor dining and small shop space.

LA Fitness and Maya Cinemas join an established retail center anchored by Kroger and El Rancho Supermarket.

Maya features wall-to-wall screens in all theaters, as well as deluxe premium recliner and rocker seating, Dolby Atmos immersive sound, and Christie laser projection in its large-screen auditoriums.

Maya Cinemas CEO Moctesuma Esparza is a filmmaker who has produced more than 30 features and has been nominated for a Golden Globe and an Oscar for such films as Selena, Gettysburg, and The Milagro Beanfield War.

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