Frisco has a new breakfast-and-lunch restaurant with a really upbeat name: Up Inspired Kitchen. It's a fast-casual restaurant, located at the Shops at Starwood at 5285 N. Dallas Pkwy., that also has a mission: "to inspire you to feel your best so you can be your best." That is a lot of pressure.
Founders are Mike Luther and wife Rachel Phillips-Luther, who developed the concept to offer healthier options.
"We hope Up Inspired Kitchen makes it easy for the North Dallas community to eat well, feel great, and live fully," says Rachel, who goes by Rae. "Every day we have an opportunity to be a happier version of ourselves, and Up makes it easy to make that a reality."
The menu was developed in collaboration with Todd Duplechan, an Austin chef who owns a restaurant called Lenoir. They do breakfast, brunch, and lunch dishes that are classics with a healthful twist.
"Biscuits n Groovy" consist of a cornbread muffin topped with an egg and cauliflower gravy. There are toasts, yay, including the prototypical avocado toast. Of course there are bowls, both for breakfast and lunch, including one with steel-cut oats and sweet potato, and a Korean BBQ short rib with rice, kimchi, and an egg.
Up also caters to those adopting a Whole 30, Paleo, or gluten-free diet with a variety of vegetarian, vegan, and gluten-free entrées. Alternately, there's a burger made with Akaushi beef, sausage, and fried egg.
Up has partnered with vendors such as Buda Juice, Holy Kombucha, Limitless Coffee, and Manny’s Cortado, and it serves locally brewed beers on tap. There's a full espresso bar with Bulletproof Coffee, and a build-your-own mimosa sampler with a bottle of Cristalino champagne, two juices, and kombucha.
Up is open daily 7 am–3 pm and seats guests in the dining room, coffee bar (which is powered with numerous outlets), and an exterior patio that features a small playhouse for kids.