An Arizona fast-casual chain with a healthy focus is bringing its edamame to Dallas. The evocatively named Grabbagreen, which does a healthy alternative to fast food, will open its first Dallas location at 3417 Gaston Ave., on the ground floor of the Gaston Medical Office Building, on the Baylor campus.
This Grabbagreen location will open in fall 2016 and will be the first of three locations to open in Dallas in the next few years. Franchisee 3MUnited's Mohamed Ahmed says that Baylor made an ideal location for their debut.
"We are ecstatic about leasing a space in the brand-new high-rise across from Baylor Hospital," he says in a release. "We saw a great opportunity to penetrate a new market in Dallas with a highly visible space additionally surrounded by Baylor Dental School of Texas A&M University and just a short drive to downtown Dallas and Deep Ellum."
Grabbagreen's menu includes grain- and green-based bowls with hormone- and antibiotic-free proteins provided by local farms. There is fresh-pressed juice, smoothies, acai bowls, breakfast, and healthy kid-friendly items.
Grabbagreen was founded in 2013 by Keely Newman and Kelley Bird, who wanted more healthy options for their families. Their concept is a fast-food restaurant where healthy food meets the speed and convenience of traditional fast food. The menu is preservative-free, gluten-free, and GMO-free. Too bad it's not wallet-free, too, but you can't have everything.
The concept sounds reminiscent of Start, the Dallas-based chain founded in 2012 by Erin McKool, who also wanted to find a healthy alternative to fast food for her kids.
The company currently has three locations in Arizona, but is in growth mode, with plans to open 16 new restaurants in Arizona, Texas, California, North Carolina, South Carolina, Colorado, Idaho, New Jersey, and Tennessee by 2017.