Traffic Is Back

Traffic LA reignites The Joule with smoking-hot spring fashion party

Traffic LA reignites The Joule with smoking-hot spring fashion party

Michael Moldovan, Matthew Simon, Sara Moldovan, TRAFFIC Women Re-Igniting Spring Event
Michael Moldovan, Matthew Simon, Sara Moldovan Photo by Daniel Driensky
Peter Doroshenko, Genniva Bruce, Banks Bruce, TRAFFIC spring event
Peter Doroshenko, Genniva Bruce, Banks Bruce Photo by Daniel Driensky
TRAFFIC Women Re-Igniting Spring Event
Traffic LA Women's has reopened following a brief closure due to an electrical fire. Photo by Daniel Driensky
Stephani Quadri, Aaron Bender,, TRAFFIC Women Re-Igniting Spring Event
Stephani Quadri, Aaron Bender Photo by Daniel Driensky
model, Michael Moldovan, Matthew Simon, Sara Moldovan, TRAFFIC Women Re-Igniting Spring Event
Models wearing Traffic fashions welcomed guests to the party. Photo by Daniel Driensky
Lynn McBee, Greg Katz, Matthew Simon, TRAFFIC event
Lynn McBee, Greg Katz, Matthew Simon Photo by Daniel Driensky
Julie Hawes, Joanne Teichman, Muffin Lemak, traffic event
Julie Hawes, Joanne Teichman, Muffin Lemak Photo by Daniel Driensky
Jenny Kirtland, traffic spring event
Jenny Kirtland Photo by Daniel Driensky
Erin Cluley, Genniva Bruce, Banks Bruce, traffic la event
Erin Cluley, Genniva Bruce, Banks Bruce Photo by Daniel Driensky
Charles Teichman, Joanne Teichman, Alysa Teichman, Matthew Simon, TRAFFIC Women Re-Igniting Spring Event
Charles Teichman, Joanne Teichman, Alysa Teichman, Matthew Simon Photo by Daniel Driensky
Bianca Anderson, Joyce Goss, TRAFFIC Women Re-Igniting Spring Event
Bianca Anderson, Joyce Goss Photo by Daniel Driensky
Michael Moldovan, Matthew Simon, Sara Moldovan, TRAFFIC Women Re-Igniting Spring Event
Peter Doroshenko, Genniva Bruce, Banks Bruce, TRAFFIC spring event
TRAFFIC Women Re-Igniting Spring Event
Stephani Quadri, Aaron Bender,, TRAFFIC Women Re-Igniting Spring Event
model, Michael Moldovan, Matthew Simon, Sara Moldovan, TRAFFIC Women Re-Igniting Spring Event
Lynn McBee, Greg Katz, Matthew Simon, TRAFFIC event
Julie Hawes, Joanne Teichman, Muffin Lemak, traffic event
Jenny Kirtland, traffic spring event
Erin Cluley, Genniva Bruce, Banks Bruce, traffic la event
Charles Teichman, Joanne Teichman, Alysa Teichman, Matthew Simon, TRAFFIC Women Re-Igniting Spring Event
Bianca Anderson, Joyce Goss, TRAFFIC Women Re-Igniting Spring Event

Owners Sara and Michael Moldovan flew in from Los Angeles to welcome Dallas style setters to the “spring reigniting” of their Traffic LA Women’s outpost at The Joule hotel downtown. The contemporary boutique had closed temporarily due to smoke damage from an electrical fire, and we’re happy to report the fashion inside is as smoldering as ever.

The event allowed guests — including Muffin Lemak, Shelle Sills, Joyce Goss, Kenny Goss, Matthew Simon, Genniva Bruce, Peter Doroshenko, Capera Ryan, and Joanne and Charles Teichman — to shop the all-new spring collection from lines such as Iro, Isabel Marant, Ann Demeulemeester, Rick Owens, Kenzo, Valas and Dsquared.

In addition to fabulous fashion, attendees enjoyed smoke-inspired sips and bites — think smoked jalapeño and coconut margaritas and brisket burnt ends with chilled soba noodle salad — while a DJ spun the background tunes.

And what would a party be without a philanthropic bent? A percentage of sales from the evening benefited Dallas Contemporary.