Don't Look Away

Mary Kay engages Dallas designer to champion important cause

Mary Kay engages Dallas designer to champion important cause

Abi Ferrin, Nancy Rogers, Mary Kay + Abi Ferrin
Abi Ferrin, Nancy Rogers Photo by Kristina Bowman
Kelsey Kool, Amethyst Rosenauer, Abi Ferrin and Mary Kay
Kelsey Kool, Amethyst Rosenauer Photo by Kristina Bowman
Douglas Carney, Paige Lane, Michael Flores, Abi Ferrin+Mary Kay
Douglas Carney, Paige Lane, Michael Flores Photo by Kristina Bowman
Sheryl Adkins-Green, Chief Marketing Officer for Mary Kay, Inc.,  Maleiah Rogers, Abi Ferrin + Mary Kay
Sheryl Adkins-Green, Maleiah Rogers Photo by Kristina Bowman
Abby Mayer, Garrett Mayer, Abi Ferrin+Mary Kay
Abby Mayer, Garrett Mayer Photo by Kristina Bowman
Kirsten Gappelberg,, Pio Del Castillo, Sara Friedman, Vice President of U.S. Marketing, Abi Ferrin + Mary Kay
Kirsten Gappelberg, Pio Del Castillo, Sara Friedman Photo by Kristina Bowman
Elizabeth Weathersby, Cristal Retana, Abi Ferrin + Mary Kay
Elizabeth Weathersby, Cristal Retana Photo by Kristina Bowman
Kelsey Kool, Marisa Solis, Jamaica Raith, Abi Ferrin + Mary Kay
Kelsey Kool, Marisa Solis, Jamaica Raith Photo by Kristina Bowman
Alison Khanania, Hannah Stone, Abi Ferrin + Mary Kay
Alison Khanania, Hannah Stone Photo by Kristina Bowman
Jessie Kang, June Kang, Abi Ferrin + Mary Kay
Jessie Kang, June Kang Photo by Kristina Bowman
abi ferrin, Crayton Webb, mary kay
Abi Ferrin, Crayton Webb Photo by Kristina Bowman
Abi Ferrin, Nancy Rogers, Mary Kay + Abi Ferrin
Kelsey Kool, Amethyst Rosenauer, Abi Ferrin and Mary Kay
Douglas Carney, Paige Lane, Michael Flores, Abi Ferrin+Mary Kay
Sheryl Adkins-Green, Chief Marketing Officer for Mary Kay, Inc.,  Maleiah Rogers, Abi Ferrin + Mary Kay
Abby Mayer, Garrett Mayer, Abi Ferrin+Mary Kay
Kirsten Gappelberg,, Pio Del Castillo, Sara Friedman, Vice President of U.S. Marketing, Abi Ferrin + Mary Kay
Elizabeth Weathersby, Cristal Retana, Abi Ferrin + Mary Kay
Kelsey Kool, Marisa Solis, Jamaica Raith, Abi Ferrin + Mary Kay
Alison Khanania, Hannah Stone, Abi Ferrin + Mary Kay
Jessie Kang, June Kang, Abi Ferrin + Mary Kay
abi ferrin, Crayton Webb, mary kay

Mary Kay welcomed more than 70 guests to Abi Ferrin’s West Village flagship boutique for an announcement party celebrating the designer’s commitment to help spread the message about the company’s domestic violence education and prevention efforts.

Attendees — including Nancy Rogers, Maleiah Rogers, Sheryl Adkins-Green, June and Jesse Kang, Cristal Retana, Amy Turner, Lisa Barfield, Nikki Webb and Pio Del Castillo — enjoyed cocktails and light bites as they shopped Ferrin’s latest collections. Ten percent of the evening’s purchases went to the Mary Kay Foundation and its efforts to support domestic violence shelters across the United States.

Midway through the evening, Crayton Webb, Mary Kay’s vice president of corporate communications and social responsibility, welcomed guests and thanked Ferrin for serving as one of the company’s cause champions.

“Abi is a natural fit as a cause champion for our initiatives,” Webb said. “It’s compelling for individuals connected to the issue, or not, to hear from a woman who has been personally impacted. Her story is full of inspiration and hope as today she is really thriving in the fashion industry.”

Webb went on to explain Mary Kay’s unwavering commitment to the issue through both financial support and initiatives that will help educate and hopefully prevent domestic violence. Webb then unveiled a new public service announcement featuring Ferrin’s story.

Following the PSA, Ferrin added her thanks to those in attendance and applauded Mary Kay for its commitment to ending domestic violence through its Don’t Look Away program.

Ferrin also shared Mary Kay’s text for help service powered by loveisrespect, which provides safe and anonymous advice to hundreds of thousands of young people each year via text. Those seeking help can send a text “loveis” to 22522.

“We know that one in four women in the United States will experience domestic violence in her lifetime,” she said. “It’s our hope to help those impacted by this issue to know that there is help and support for them to live a life free from abuse.”