Omega, the 160-year-old luxury Swiss watch brand, marked its territory at NorthPark Center with a cocktail fete to celebrate its first North Texas store. “We spent around three years looking for a space in Dallas,” said Omega president Stephen Urquhart, who also mentioned plans for expansion to San Antonio and Austin, sometime in the next two years.
On opening night, local scenesters and Omega loyalists — Rhonda Sargent Chambers, Meg and Doug Florence, Katy Brittingham, Monica Hunt, and Kimberly and Justin Whitman— were thrilled to toast the new store, especially with the company’s charitable partnership with the North Texas Food Bank. For every person who attended, Omega donated $100 to the NTFB’s Food 4 Kids program. A $100 donation provides 20 backpacks full of healthy food to deprived children.
“We didn’t want a national partner,” Urquhart said. “It was good to have a local flavor to this. NTFB has been a great partner, and we would love to continue working with them.”
At the party, Urquhart and NTFB president Jan Pruitt cut the Omega ribbon in front of the store as guests sipped on bubbly and tried on luxury timepieces.
Later, guests paraded to Abacus for a private dinner that Omega hosted for NTFB supporters, including Katherine Perot Reeves and Eric Reeves, Elizabeth Showers, Joyce Goss, Natalie and Wilson Chu, Charles Pruitt, and Merry and Brady Wyatt.