Unbranded is a unique pop-up concept from Need founder Matt Alexander and fellow menswear entrepreneur Bryan DeLuca of Foot Cardigan. The purpose: to provide free retail and events space to fellow entrepreneurs, designers, developers, photographers, artists and the like for a couple of months to help support the burgeoning local startup scene.
The space is located at 2614 Elm St. in Deep Ellum. CultureMap is the media sponsor.
Need and Foot Cardigan — both online retailers — will have an ongoing presence at Unbranded, allowing their customers to shop those goods in person for the first time. They will be joined by a rotating selection of brands for the duration, through the end of December 2014.
Hours are Wednesday-Friday, 3-7 pm, and Saturday, 11 am-7 pm. It will be closed the week of Thanksgiving but will host the Shop Small Holiday Market on November 29, 11 am-6 pm.