Fashionable Party Needs
Stylish Dallas scenesters get what they need at exclusive lifestyle site launch party
- Katie Jo Whisenant, Nick ClarkPhoto by Hoyoung Lee
- Paul Golangco, Matt AlexanderPhoto by Hoyoung Lee
- Tiffany McAnarneyPhoto by Hoyoung Lee
- Micah Brooks and Mary Ashley Storm check out the Need goods.Photo by Hoyoung Lee
- Audrey Struve, Aaron ChristophersonPhoto by Hoyoung Lee
- A good time was had by all at the Need launch party.Photo by Hoyoung Lee
- Jordan Patterson, Kaitlin ThompsonPhoto by Hoyoung Lee
- Brittni Duensing, Brittany Partain, Jennifer MorrisonPhoto by Hoyoung Lee
- Landon Ledford, Suzanne FaulkenberryPhoto by Hoyoung Lee
- Need founder Matt Alexander (seventh from left) and a slew of happy partygoers at the Need launch party.Photo by Hoyoung Lee
- Alex Linn, Andy RiegerPhoto by Hoyoung Lee
- Hannah Cheves, Chelsea VaughnPhoto by Hoyoung Lee
- Michael Leiato, JerSean GolattPhoto by Hoyoung Lee
- Matt PaulPhoto by Hoyoung Lee
- Micah Brooks, Ashley Robertson, Taylor Roy, Ashley Aten, Kevin VelaPhoto by Hoyoung Lee
- Laura Allen, Elizabeth EricksonPhoto by Hoyoung Lee
- Doug Klembara, Kyle Steed, Neva Everett, Dawson Russell, JerSean GolattPhoto by Hoyoung Lee
- Chris BevinsPhoto by Hoyoung Lee
- Gabe EvansPhoto by Hoyoung Lee
- Hallie Alford, Matt Alexander, Ted HoffmanPhoto by Hoyoung Lee
- Need partygoers at the photo booth.Photo by Hoyoung Lee
Newly launched men’s lifestyle site Need recently hosted an exclusive party to declare its stylish presence in Dallas. A small group of friends and supporters gathered at Weld, a creative co-working space in the Design District and Need’s official home.
Joining founder Matt Alexander — who was all smiles that night — were board members Carl Sparks, Andrew Brimecome, Trey Bowles and Kevin Vela, as well as Emily Maeyama, Kevin Lavelle, Bryan DeLuca, Ted Hoffman, Hallie Alford, Nicole Musselman, Kristie Ramirez, Leandre Johns, Brandon Cotter,Nick Clark and Katie Jo Whisenant. Need operating manager Chelsea Vaughn orchestrated the festivities.
The gang sipped on Need Mules (a twist on the Moscow Mule) and old fashioneds shaken by Eddie Campbell and team of soon-to- launch Parliament bar as they perused a handful of goods scattered about the warehouse-like space. (Alexander told us those few pieces were all that was left of the inventory for this month.) Fueled by good cocktails and good conversation, guests also took turns in front of the photo booth.
Need specializes hard-to-find-online, high-quality clothes for men, and the selection changes from month to month. The site also offers long-form, magazine-style lifestyle content and fashion advice.
“The site is for a guy that cares about looking good but is also willing to open up to advice,” Alexander says.