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    Pizza News

    'Rock City' native delivers new slice of Detroit-style pizza to Dallas

    Teresa Gubbins
    Sep 22, 2020 | 2:49 pm
    Rock City 'Za pizza
    Detroit pizza is on fire.
    Photo courtesy of Rock City

    The rule is that "it takes three to make a trend," and Dallas has passed that threshold when it comes to the category of pizza known as Detroit-style, with a new purveyor who has set up shop.

    Called Rock City 'Za, it's a to-go concept from a Detroit native who has gone to the town where it theoretically began and studied the craft.

    Rock City's founder is Mark Slaughter, which is a great name for a guy doing a concept called Rock City. (Mark Slaughter is also the name of the singer of hard rock band Slaughter. And while we're here, "Detroit Rock City" is the 2006 KISS song that has sort of become an alternate nickname for Detroit. 'Za stands for pizza.)

    Slaughter grew up in Fraser, outside Detroit (just like Peter Colombo, founder of Alfonso's Italian Restaurant, who also recently debuted a Detroit pizza concept) and had enjoyed a Detroit pizza he'd tried by Via 313 in Austin. But he'd never been a cook.

    "My wife Kary owns a home meal delivery company called Baller Mom Meals, and I work with her, but I'd never made pizza," he says. "So I went to Detroit earlier this summer. I went to one of the sources, and learned that the most important thing was to learn how to make the dough. Once I perfected that, I felt like I could make pizza."

    He lists the five traits that make a Detroit style pizza. Bullets!

    • hydration level of the dough
    • square shape
    • taking the cheese to the very edge
    • the deep dish style of crust and pan
    • putting the sauce on top

    "Nothing is original, you just want to try and improve on what has been taught," he says. "I've had people tell me that mine is as good as Buddy's, which is the place in Detroit most famous for doing it."

    He has six options on his menu:

    • simple cheese
    • Detroiter, with pepperoni – "What make ours unique is that the pepperoni goes under the cheese and I also put it on top," he says.
    • Texan, with pepperoni and jalapeno
    • the Lefty, with sausage and mushroom
    • Motherload, with pepperoni, sausage, onion, pepper, mushroom, jalapeno, black olive, and tomato
    • Veggie, with mushroom, tomato, black olive, green pepper

    He also just added a new one: Buffalo chicken, with a spicy Buffalo sauce standing in for tomato, and drizzled with ranch. So really, that's seven.

    He's baking out of a commercial kitchen in North Dallas, whose address he divulges once you place your order. It's one price, $13, regardless of variety. At 8X10 inches, his are a little smaller than what else is out there, but it can easily feed two adults.

    "And there are some who can only eat a slice — it's filling," he says.

    He opens ordering on Tuesdays at 10 am through the website or at this link. The pizza can be picked up Wednesday-Thursday-Friday with multiple time slots that you schedule in advance.

    "I'm limiting it right now because I sell out every week," he says.

    Rock City 'Za joins Alfonso's ghost concept BigD Pizza, as well as Thunderbird Pies, the Detroit-style pizza being hosted at Zoli's in North Dallas; and 8 Mile Pies, an indie ghost kitchen that just formed a partnership with Neighborhood Goods, the cool alternative department store at Plano's Legacy West, where they're serving pizza every Tuesday night.

    "Detroit pizza has been a big thing this summer because people aren't going out and they want to try something new," Slaughter says. "I got to the party a little late but there's still plenty of room."

    pizza
    news/restaurants-bars

    Pie News

    White Rhino Coffee acquires Dallas bakery chain Emporium Pies

    Teresa Gubbins
    Dec 10, 2025 | 10:57 am
    Emporium Pies
    Photo courtesy of Emporium Pies
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    A Dallas pie company has a new boss: Emporium Pies, a small chain of pie shops founded in 2012, has been acquired by White Rhino Coffee, the Dallas-born coffee company known for its community-driven cafés and craft-focused approach.

    Emporium Pie owners and sisters Landon Perdue, Jen Abohosh, and Addie Roberts say in a release that the transition reflects a natural alignment in values.

    "Part of our shared mission is hospitality and giving people a reason to celebrate," Roberts says. "We love the team, who I’ll continue working alongside, and I’m excited for this next chapter together. There’s something about dessert that brings people joy in a way nothing else can, and we’re thrilled to see that legacy carried forward."

    Emporium began as a small operation selling pies from a 1930s bungalow in Bishop Arts. A second location opened in McKinney in 2013, followed by Deep Ellum which opened in 2016, and Fort Worth which opened in 2021, for a total of four shops. This is the second time the chain has changed hands; the original founders sold the company in 2022.

    White Rhino was founded in 2007 and currently has 12 locations, the most recent being a location at Cypress Waters, inside a conference room, which opened in 2025.

    “Emporium Pies has built an extraordinary legacy,” said Sara Escamilla, CEO of White Rhino Coffee. “Their products are consistently excellent, impeccably crafted, and beloved. Every pie is made with the highest quality ingredients. To be able to support and grow a concept of this caliber is an honor.”

    The bakers and Addie Roberts will remain on staff, ensuring that the recipes remain unchanged. While the businesses will operate as usual for now, White Rhino Coffee plans to explore expanding Emporium Pies’ footprint across the Dallas–Fort Worth area.

    They'll also introduce collaborations and menu integrations such as signature pie-and-coffee pairings.

    “For now, it simply means coffee and pie - two of life’s best comforts - can be enjoyed across both brands,” Escamilla says.

    openings
    news/restaurants-bars
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