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Surge in self-employment

Freelancers are flourishing in Dallas-Fort Worth, new study says

John Egan
Jul 4, 2019 | 9:05 am
Common Desk
DFW was home to more than 150,000 skilled freelancers in 2018.
Common Desk

No wonder coworking is taking off in Dallas-Fort Worth. A new study shows the community of skilled freelance workers in DFW ranks as the biggest in Texas and one of the biggest in the United States.

The study, commissioned by freelance marketplace Fiverr and conducted by market research firm Rockbridge Associates, indicates DFW was home to an estimated 154,617 skilled freelancers who generated nearly $6.38 billion in revenue in 2018, up 5.4 percent from the financial haul in 2017. For perspective, the 2018 revenue figure is nearly $1 billion more than the annual economic output of the European nation of Montenegro.

Nationally, DFW ranked seventh among major metro areas for the size of the skilled-freelancer workforce and for the amount of revenue produced, according to the study.

As a testament to the rise of freelancing in DFW, a survey released earlier this year by commercial real estate services company Colliers International ranked the region first in the U.S. for the growth of coworking space.

“The freelance, startup, and small business economy in Dallas has been on the rise for the last five years, helping spur the initial inception and growth of coworking in our market,” Megan Kaye Marti, head of marketing at Dallas coworking provider Common Desk, told CultureMap in January. “Now, larger companies — even up to the Fortune 500 — are becoming increasingly attracted to coworking spaces, not just because of the cutting down of overhead costs, but mostly because of the collaborative, creative environment that coworking typically boasts.”

The Fiverr study places skilled freelancers in three buckets: creative, technical, and professional. These freelancers include attorneys, graphic designers, musicians, software engineers, accountants, and consultants. Any self-employer person whose work requires “specific skills and abilities” was counted in the study; excluded were folks like Uber and Lyft drivers.

“Highly skilled freelancers are an understudied and often overlooked segment of the workforce,” Brent Messenger, Fiverr’s vice president of public policy and community, says in a release. “By analyzing the data around these … workers, we’re able to get a clear picture of the types of jobs they’re doing, the amount of revenue they’re generating, and the cities in which they’re having the most impact.”

While DFW dominates Texas in terms of freelance population and revenue, Austin boasts the fastest-growing freelance scene.

In 2018, the estimated 67,044 skilled freelancers in the Austin metro area produced nearly $2.7 billion in revenue, up 7.5 percent from 2017, the study says. During the one-year period, Austin’s pool of skilled freelancers grew 7.4 percent. The study pegged Austin at No. 18 nationally for the size of the population and revenue of skilled freelancers.

From 2011 to 2016, according to the study, Austin’s community of skilled freelancers shot up by 26 percent, with revenue climbing 31 percent. The study identified Austin and Nashville as the country’s two fastest-growing hubs for skilled freelancers.

Landing at No. 11 in the U.S. for both population and revenue of skilled freelancers was the Houston metro area. Last year, the estimated 117,260 freelancers in the region collected more than $4.1 billion in revenue, just slightly less than the 2017 total, the study says.

A recent study by commercial real estate website CommercialCafé found that Austin, Dallas, and Houston ranked among the most affordable U.S. cities for freelancers. Meanwhile, personal finance website NerdWallet in 2016 ranked Austin as the best place in the U.S. for freelancers, with Dallas at No. 3, Fort Worth at No. 8, and Houston at No. 15.

rankings lists
news/innovation

beyond the stacks

Texas public libraries deliver billions in economic impact, study says

Amber Heckler
Sep 22, 2026 | 2:20 pm
Dallas Public Library Lochwood Branch
dallaslibrary.org/
Dallas shines a lot brighter with its public library system.

A new statewide study examining the economic impacts of public libraries has revealed they have generated over $3.8 billion in value to local communities — a return of $4.74 for every $1 invested.

The report, "Beyond the Stacks: Measuring the Economic and Community Value of Texas Public Libraries" was conducted by third-party consultancy JBK Economics Group in partnership with the Texas Library Association. About 300 of the total 513 public libraries in Texas participated in a survey for the report.

A major finding from the survey revealed that public libraries create billions in economic value for the communities they serve at a fraction of what it costs to pay employee wages and benefits, operating expenditures, and capital expenditures. About 11,200 jobs were directly and indirectly supported by public libraries, the report found.

The report found its $4.74 to $1 ratio by adding up the total value of the services provided by these institutions (an estimated $2.48 billion), and comparing it to total expenditures ($808.6 million).

"Public libraries had about the same economic footprint as the Texas motion picture and sound recording industry ($2.9 billion in Gross Domestic Product in 2024) or the Texas paper manufacturing industry ($4.0 billion in Gross Domestic Product in 2024)," the report said.

Many Dallasites are already familiar with Dallas Public Library's expansive catalog and programming, but there are many more services the library provides that might fly under the radar. A few examples include access to subscription-based research databases and news outlets, free notary services, free admission to local arts and culture events through Culture Pass Dallas, seed libraries, and maker spaces for creative endeavors. Individual branches also provide free Wi-Fi, computer access, meeting spaces, tax assistance, and job help.

Residents outside Dallas also have access to services at several other local libraries, depending on their address. For instance, Plano Public Library offers free cards to residents and for residents in reciprocal cities like Allen, The Colony, Frisco, Garland, McKinney, Richardson, and Wylie.

These are additional services and partnerships that Texas public libraries commonly provide, per the survey results:

  • 93 percent provide voter registration and/or serve as voting locations
  • 84 percent provide partnerships with local social services agencies
  • 82 percent provide job application assistance
  • 68 percent facilitate applications for government benefits
  • 38 percent provide on-site social services
  • 30 percent provide telehealth rooms and/or resources
"Public libraries are practical, welcoming and rooted in the communities they serve — they are unmistakably Texan," said Texas Library Association executive director Shirley Robinson in a press release. "This study puts a dollar value on the opportunities libraries create every day. Whether someone visits a library to apply for a job, access the internet, learn a new skill or simply find a new favorite book, those services create real value for Texans and their communities."
libraries city life dallas dallas public library
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