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Sports News

NBA star Monta Ellis opens basketball academy in North Dallas

Teresa Gubbins
May 29, 2024 | 1:55 pm
basketball player

Ellis Elite Basketball Academy

Ellis Elite Basketball Academy

A new school for basketball has opened in the Dallas area: Called the Ellis Elite Basketball Academy, it's located in Coppell at 989 W. Sandy Lake Rd., and is from Monta Ellis, who played in the NBA for more than 12 years, and is sharing his skills with everyone from experienced players to schoolchildren in grades K-12.

The academy is the first in Texas for Basketball Training Systems LLC, a Missouri-based company that partners with high-profile figures like Ellis to open facilities providing training for youths seeking to excel in the sport. There are currently locations in Missouri, North Carolina, California, Pennsylvania, and now Texas.

Ellis was a key player for the Dallas Mavericks from 2013-15. His career also included stints with the Golden State Warriors, Milwaukee Bucks, and Indiana Pacers.

The Academy affords an opportunity to improve one's basketball skills while having fun and making friends in a positive and encouraging environment. Skills taught include shooting, defense, ball handling, basketball IQ, leadership skills, confidence, and work ethic.

  • The Skills & Drills classes is for grades K-8, with a focus on the fundamentals of basketball, including ball handling, shooting, footwork, and defense. Coaches also prioritize character skills such as teamwork, leadership, communication, and sportsmanship.
  • The Elevate Training Program is for athletes in Grades 6-12 who are looking to take their game to the next level. The hour-long classes are smaller to allow for more personalized attention, fast-paced, intense, and taught by the most experienced staffers. The Elevate program is great for athletes looking to make their school team, AAU team, or improve overall skill, integrating elements of strength and agility training and basketball IQ components. Students are required to pass an evaluation to be eligible for this program.
  • Shooting Lab is a 30-minute class designed to focus in on shooting technique, open to players of all levels. The class uses state-of-the-art basketball shooting machines that track and analyze shooting form, to see where you need to improve and make the necessary adjustments.

They also offer small group/private training, summer camps.

A monthly membership is $150.

Erik Blais, senior VP of Dallas-based Bradford Commercial Real Estate Services, who represented the landlord H2G Enterprises Inc., says that Ellis Elite was not the only tenant candidate for the turnkey space.

"We had a dozen sports-related proposals for the space, including other basketball operators," Blais says. "Ellis Elite was the perfect fit, given the operator is a well-known sports figure with 12 years in the NBA."

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in demand

Dallas ranks among top 10 U.S. metros for surge in millionaire renters

Amber Heckler
Oct 16, 2026 | 9:53 am
Dallas skyline with reflection
joe daniel price/Getty Images
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The number of millionaire renters and homeowners in the U.S. has surged over the last five years, and Dallas has cracked the top 10 metros with the largest growth rates among these affluent renter households.

Nationwide, the number of millionaire renter households grew 229 percent from 2020 to 2024, far outpacing the 193 percent growth rate among millionaire homeowners, a new RentCafe study found.

In Dallas, the number of millionaire renter households has more than quintupled, from just 30 in 2020 to 165 in 2024. That represents a renter growth rate of 450 percent, which - surprisingly - is only the 8th highest nationwide.

Houston leads the nation with the No. 1 increase in millionaire renters. The number of these wealthy households increased from 18 to 232 over the last five years, representing an impressive 1,189 percent growth rate.

The top 10 U.S. metros with the biggest surge in millionaire renters are:

  • No. 1 – Houston
  • No. 2 – Naples, Florida
  • No. 3 – Miami
  • No. 4 – Seattle
  • No. 5 – Los Angeles
  • No. 6 – Denver
  • No. 7 – St. Louis, Missouri
  • No. 8 – Dallas
  • No. 9 – Boston
  • No. 10 – Phoenix

But when it comes to the largest populations of millionaire renters, New York City and San Francisco still lead the way. New York claimed the No. 1 spot with nearly 7,300 millionaire renters living in the city in 2024. Dallas ranked 17th on that list.

Elsewhere in Texas, Houston and Austin ranked as the 12th and 16th, respectively, for the largest population of millionaire renters. There were 232 millionaire renters living in Houston in 2024, and 206 in Austin.

This is who the typical millionaire renter is
The report also revealed a surprising statistic about the typical millionaire renter in the U.S. — a lot of them are millennials working in "white-collar, high-earning fields."

"Nearly half (49 percent) of millionaire renters are Millennials, and the number of affluent Millennial renter households surged 392 percent during the five-year period," the report said. "Gen X follows with 33 percent of millionaire Gen X households renting after increasing by 147 percent."

The report continued, "Although Gen Z still represents a small share of millionaire renters (just 2 percent of the total), no generation has expanded faster: Gen Z millionaire renter households leaped from fewer than a dozen to more than 400 — a tiny cohort today, but one that was virtually nonexistent five years ago."

The top three most common professions for millionaire renters are chief executives, software developers, and managers, the report additionally found.

"These roles tend to generate steady, substantial income without necessarily tying workers to one location, making renting a practical fit, rather than a financial necessity," the report said.

Hotspots for millionaire homeowners
In RentCafe's separate list comparing the top 10 most popular U.S. metros for millionaire homeowners, Dallas ranked 10th nationally with 4,731 millioniare homeowners living in the metro as of 2024. These wealthy Dallas residents are most likely working as chief executives, physicians, managers, and lawyers and judges.

Dallas has already proven to be a hotspot for millennial homebuyers, and the latest RentCafe data says millennials make up 19 percent of all millionaire homeowners in the U.S. Gen Xers and Baby Boomers still maintain the largest shares of millionaire homeowners nationwide, at 45 and 33 percent, respectively.

Houston (No. 12) and Austin (No. 20) appeared further down the list among the hottest metros for millionaire homeowners.

Only one Texas city appeared among RentCafe's list of the 20 fastest-growing metros for millionaire homeowners: College Station ranked 13th nationwide with a growth rate of 1,329 percent. From 2020-2024, the number of millionaire homeowners residing in College Station grew from 14 to 200.

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