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Supermarket News

3 newcomers are here to give Dallas shoppers fresh ways to buy groceries

Teresa Gubbins
May 26, 2021 | 2:49 pm
Farmhouse Delivery
They're all about making it easier for you to get your groceries.
Courtesy photo

Three grocery concepts are giving Dallas-area shoppers more ways to get their farm-fresh, farmstead, farm-to-table foods. #farm

One is a newcomer from Florida that's opening a retail store, but will also do e-commerce. Another is a delivery app from a San Francisco-based company that promises to deliver all your groceries for free. A third is a delivery service from Austin that specializes in artisanal fare and is expanding its Dallas footprint.

Here's the 411:

Wild Fork
Florida-based grocery concept is making its Texas debut with a location in Frisco, at 4770 W. Eldorado Pkwy., set to open by Memorial Day weekend.

According to a release, they work with farmers, ranchers, and fishermen for product, which they blast-freeze, then deliver to their stores and ecommerce fulfillment centers throughout the U.S. This allows Wild Fork to keep tight control of their supply chain and reduce food waste.

The process blends elements of a traditional grocery store and a specialty retailer, with an emphasis on customer service, quality, variety, and low prices.

CEO Vincent Trius says they have more than 700 products and can provide the centerpiece dish to every home-prepared meal, including chicken breasts, ground beef, rack of lamb, Japanese A5 Wagyu, and Ahi Tuna Saku Block. They also have side dishes, ready-to-eat meals, vegetables, breads, desserts, spices, and sauces.

Based in Doral, west of Miami, Wild Fork currently has eight locations in South Florida. Frisco is their first big foray, but they have plans for additional stores in other regions in the US.

Farmstead Grocery Delivery
This delivery app service got its start in the Silicon Valley with a mission to deliver seasonal, local, and national groceries with no fees and prices the same as your supermarket.

Customers can get all of their groceries at once, whether it's a local brand or a national name like Kraft and Nabisco, as well as meat, dairy, and produce.

Farmstead says it's different from other delivery services because it uses smart technology and delivery-centric warehouses that serve a 50-mile radius.

They strive to offer one-hour deliveries from their network of fulfillment centers, but their ideal model is to get customers signed up for weekly deliveries, creating a milkman-like experience. Opting into recurring delivery slots allows their grocers to plan inventory and fulfillment routes, which cuts back on waste and saves money.

They also offer prices they say are comparable to or lower than most supermarkets, but with free delivery to doorstep.

They've already expanded to Charlotte and Raleigh, North Carolina, and plan to expand into at least 13 other markets in 2021 including Austin, Dallas, Houston, Miami, and Nashville.

Farmhouse Delivery
Austin-based company delivers organic and regionally-sourced produce, meats, and artisan products, with weekly deliveries of Meal Kits, Farmhouse Kitchen Dishes, and Grocery Goods.

They first came to Dallas in 2018, and have now added nine additional zip codes in the Dallas area to include:

  • 75212 – West Dallas, Trammel Crow Park
  • 75210 – Fair Park, South Dallas
  • 75125 – Ferris, Old Brickyard Golf Club, Southeast Dallas
  • 75234 – Farmers Branch, Rawhide Park, Oakbrook/Ken Rymer Park
  • 75240 – North of 635
  • 75243 – Forest Meadow, Town Creek, East of Highway 75
  • 75244 – West of Inwood, Dallas College Brookehaven Campus, Brookhaven Country Club
  • 75251 – Medical City Children’s Hospital, Northwest Corridor of North Dallas

You have to order at least $28 (subtotal) worth of goods and the delivery fee for that starts at $8. But all orders over $49.50 get free delivery.

In response to the COVID-19 pandemic, the company added 300-plus items such as spices made in-house and from brands like Siete Family Foods and Southern Style Spices, as well as organic produce and vegetables, cheese from Antonelli's Cheese Shop, baking essentials, deli meat, and charcuterie.

Dallas brands include Armagh Creamery, RoRo's, Mozzarella Co, Poppi, Casa Verde, Wackym's Kitchen, and Full Quiver Farms. Farmhouse Kitchen, a zero-waste, on-site kitchen, prepares readymade and make-at home meal kits, marinated meats that are hand-cut, cooking sauces and condiments, pickles and more.

Farmhouse delivers to the Dallas market every Thursday. Orders must be placed by 3 pm on Tuesdays. And if you want your zip code added, you can put your name on their waitlist.

supermarkets
news/restaurants-bars

Spring Arrival

West Dallas gets new Spanish-Peruvian restaurant with big-name chef

Luciana Gomez
Sep 18, 2026 | 4:27 pm
Ulloa's
Photo courtesy of Ulloa's
Paella will be on the menu.

A new restaurant with a high-profile culinary director will bring Spanish and Peruvian flavors to West Dallas: Called Ulloa’s, it is coming to 727 Fort Worth Ave., with a projected opening in March 2027.

The concept is from philanthropists Susan and Woodrow Gandy, who were previously investors in the historic Belmont Hotel just around the corner. They've teamed up with Dallas celebrity chef Kent Rathbun as culinary director, along with Christopher Tunnell as general manager to lead the front of the house.

Rathbun is a name Dallas diners know well, with a resume that includes The Mansion on Turtle Creek, the Landmark Restaurant at the historic Melrose Hotel, Seventeen Seventeen at the Dallas Museum of Art, Abacus, Jasper's, Rathbun’s Blue Plate Kitchen, and more. He's won numerous awards and made multiple appearances on Food Network. He was most recently behind the launch of On The Rocks, an Italian bistro in Burleson.

Kent Rathbun Chef Kent Rathbun will be the culinary director of Ulloa's. Photo courtesy of Kent Rathbun

Tunnell’s background spans both culinary direction and front-of-house operations. He worked at Los Angeles hot spots Ketchup, Geisha House, and Les Deux, as well as the Mandalay Bay and The Mirage in Las Vegas, before moving to Dallas to open The Mexican, the upscale restaurant in the Design District.

“I am truly excited to partner with Chef Kent Rathbun, whose reputation is amazing — not only in the DFW Metroplex, but in the culinary world,” Tunnell says. “He has been with this project since the beginning, helping develop it; this will be a very chef-driven, culinary-forward restaurant.”

The team's vision for Ulloa’s is both culinary and urban, with hopes of anchoring the corridor and attracting other businesses to Fort Worth Avenue — a stretch connecting downtown Dallas with Oak Cliff that remains somewhat underdeveloped despite its panoramic skyline views.

The restaurant is named for Spanish explorer, astronomer, and scientist Antonio de Ulloa, who spent extensive time in the Mexican peninsula before becoming Louisiana’s first governor. During his travels, Ulloa documented a fogbow — a circular rainbow formed when sunlight meets mist that causes silhouettes standing between the sun and fog to appear ringed in light, a phenomenon known today as “Ulloa’s Rings.”

That vibrant phenomenon inspired both the restaurant's identity and logo. The concept promises "bold, worldly flavors in a welcoming neighborhood setting inspired by exploration and discovery,” the owners say.

Ulloa's Rendering of Ulloa's.Rendering courtesy of Ulloa's

While the menu remains in development, Tunnell describes the culinary direction as “Spanish soul with a Peruvian heart.” The kitchen will merge the coastal flavors of both traditions — ranging from paellas and ceviches to crafted cocktails and signature adaptations by Rathbun.

The 200-seat, two-story space will feature a downstairs dining room, a large bar, and an outdoor patio. Upstairs, plans call for a secondary bar, a private dining room, a patio, and an expansive balcony patio, offering views of the city's skyline and of the Margaret Hunt Hill and Margaret McDermott bridges.

While the upstairs space will be available for private events, the owners intend for it to operate primarily as an organic extension of the main restaurant. The buildout will include a guest elevator along with ample parking, including both self-parking and valet options.

The team says the restaurant will have have an aesthetic that's “warm, theatrical, generous, elegant but alive, with the energy of a great Spanish tapas bar and the soul of Peruvian hospitality.”

Ulloa’s plans to launch with dinner service first, followed by lunch and weekend brunch.

restaurants bars peruvian flavors west dallas oak cliff kent rathbun
news/restaurants-bars

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