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Shake Shack OMG

Praise the burger gods because Dallas finally gets a Shake Shack

Teresa Gubbins
Oct 15, 2015 | 11:30 am
Burger and crinkle fries at Shake Shack
Shake Shack will open at The Crescent in 2016.
Shake Shack/Facebook

Dallas is at long last getting its own branch of Shake Shack, the New York burger chain that began in 2001 as a hot dog cart. The first Dallas location will open at la-dee-da The Crescent in Uptown Dallas.

Situated in The Crescent's newly proposed park area at the corner of McKinney Avenue and Pearl Street, the restaurant will have indoor and outdoor seating. It's expected to open in 2016.

"Shake Shack is a home run for The Crescent," says John Zogg, managing director of Crescent Real Estate Equities, in a release. "It will open just as The Crescent finalizes its first major renovation in three decades, and it will launch our new corner park in a big way, helping it to become a very energetic and vibrant spot.

"Based on the reception that Shake Shack gets at its restaurants across the world, we think those who live, work, and visit Uptown are going to love it," he says.

Shake Shack's menu includes Angus beef burgers, hot dogs, frozen custard, crinkle cut fries, beer, and wine. There's also an item for dogs, called a Pooch-ini, with dog biscuits and vanilla custard.

Like many big burger chains, Shake Shack has a cult-like following. It now has branches in Chicago, D.C., Atlanta, and Austin, plus international locations including London, Istanbul, and Dubai. The Dallas site will resemble Shake Shack's original 2004 location in Madison Square Park.

Crescent officials announced plans a year ago to spend more than $30 million to upgrade The Crescent, with an emphasis on opening the office towers and adjacent hotel, retail, and entertainment amenities as a gathering space for Uptown.

This is the first major renovation for the multi-office complex, designed by John Burgee and award-winning architect Philip Johnson, since its 1986 completion. Renovations are expected to be complete by mid-2016.

This is the second new restaurant coming to The Crescent. Ascension coffee house and wine bar, which originated in the Dallas Design District, will open its second location by early 2016 adjacent to the Bank of America offices at the 200 Lobby fronting the motor court. The Crescent will now operate a total of 12 restaurants, from casual spots to fine dining.

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outta this world

Cowboys superfan launches pizzeria with Tex-Mex twist in Dallas food hall

Luciana Gomez
Oct 21, 2026 | 10:45 am
Starboy's pizza
Photo courtesy of Starboy's
Check out the cheese pull on Starboy's birria pizza.

A new pizza restaurant is slinging a variety of innovative pies in the Dallas Medical District: Called Starboy’s Pizzeria, the new shop is part of Food Nation Cinco Cocinas, the eclectic food hall at 4711 Maple Ave. The food hall was created by Ray Quintanilla and legendary restaurateur and "Godfather of Dallas Tex-Mex" Mico Rodriguez, who died earlier this month at age 68.

John Flores, an IT professional and self-proclaimed Dallas Cowboys super-fan, created Starboy’s Pizzeria, which is now open in the former Sal’s Pizza and Restaurant space. Friends call Flores by the nickname "Starboy," which combines his love for the Cowboys and his fascination with NASA and space, he explains.

Flores met Quintanilla and Rodriguez while hosting karaoke at Mico’s Bar, another food hall occupant. When Sal’s closed earlier this year, they saw an opportunity to fill the void with a refreshed pizza concept.

“It is because of Mico that I even thought about starting this project: he was part of this, he was always happy, and we really hit it off, so I miss him,” Flores says.

Starboy's Pizzeria joins Mico’s Bar, Picazo Sushi and Poke, Wing City, and JJ’s Cafe, which opened a location in the food hall earlier this year.

Lupe Ibarra, a chef from the closed Sal’s Pizza with 25 years of experience, stayed on at Starboy's to continue perfecting traditional recipes while creating signature new ones tied to Flores’ Mexican heritage.

The result of the collaboration is a menu that includes traditional favorites alongside creative pies with a Mexican-inspired twist like the Pizza Birria (resembling the flavor profile of popular birria tacos), elotero, chicken fajitas, and pastor, among more than 15 specialty offerings.

Flores' passion for the Cowboys is especially evident in several unique creations:

  • Cry Eagles Cry: Inspired by the Philly cheesesteak, topped with beef, green peppers, onions, and mozzarella.
  • Starboy’s Classic (Blue): Red sauce, mozzarella, mushrooms, onions, sausage, and fresh arugula.
  • Starboy’s Classic (Silver): White sauce, chicken, mushrooms, onions, arugula, mozzarella, and a balsamic glaze.
  • Cowboy: Brisket, onions, barbecue sauce, and smoked gouda.

Starboy's 16-inch pizzas range from $14-$25, with individual slices priced around $4. The menu also features sub sandwiches, pastas with a variety of sauces, and chicken Parmesan, all under $14.

To cater to the busy medical, residential, and retail crowds nearby, Starboy's offers lunch deals for under $12, which include pasta and garlic knots or a slice of pizza and a salad, complete with a drink.

Flores explains that his heritage and his mother’s influence serve as the primary driving force behind his new venture.

“My mom would always host family gatherings. She always fed people, and I got that from her. I like to see smiles on people’s faces from the things I do,” he says. “I have big dreams for this place. I want us to be part of the community and give back.”

Flores remains involved with karaoke at Mico’s Bar and is focused on driving traffic to the entire complex. He hosts Cowboys watch parties, while his adult children — Nathan, Natalie, and Amy — assist with social media, website management, and overall promotion for Starboy’s.

“When people try our pizzas for the first time, their eyes light up, so we know we are on the right track,” Flores says.

Starboy’s Pizzeria is open daily from 11 am-10 pm.

dallas pizza starboy's food nation cinco cocinas maple street food hall dallas medical district lunch pizzeria locally owned latino owned business pizza dallas cowboys tex-mex
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