Flight plans
New affordable hop-on jet service takes flight from Dallas Love Field
A hop-on jet service called JSX has sky-high expectations for its first flight out of its new private terminal at Dallas Love Field on Friday, June 19. The destination? Vegas, baby.
JSX has partnered with the Wynn Las Vegas to offer guests roundtrip travel to and from Las Vegas on a 30-person jet, plus a two-night stay with dining credit starting at $785 per traveler. The deal, timed to Father's Day gifting, can be booked through July 31.
This inaugural Dallas flight is just the beginning of what CEO Alex Wilcox hopes to be a successful relationship between the Dallas luxury traveler and JSX. Founded in 2016, JSX is a hop-on jet service that, the company touts, is "faster on the ground, more comfortable in the air, and competitively priced with flights starting from $89 each way."
The quickly-expanding company was named one of Fast Company’s most innovative of 2020.
"Unlike larger carriers, JSX is leaning towards the customer and where people want to go," Wilcox says. "We are focusing on being a trendsetter in offering new micro-travel designed packages and experiences that take out the guesswork and help people safely plan for celebrations and holidays in a worry- and hassle-free way."
Traveling by private jet is proving to be popular for travelers who aren't yet ready to fly commercial amid the COVID-19 pandemic, experts say. JSX has implemented standards, dubbed "Simpli-Fly," to help ensure passengers' health and safety during their journeys. Protocols include contactless temperature screenings, an advanced air circulation system, and no middle seating. Masks are required in lounges and on board flights.
Passengers also may arrive just 20 minutes before departure, skipping the crowds and lines. On board, they can relax in a business class-caliber seat and enjoy complimentary drinks, snacks, and cocktails (an asset now that many commercial carriers have halted alcohol service).
At Love Field, Dallas travelers will have access to valet parking, WiFi Lounges, and speedy baggage retrieval.
After the inaugural flights to Vegas, JSX will introduce flights from Dallas to the storied Pinehurst Resort in North Carolina. Designed as golf excursions, the Pinehurst package is being offered June 25-28, July 2-5, or July 9-12 and includes roundtrip airfare, two free bags, airport transfer, accommodations at the Carolina Hotel, and three or four rounds of golf on any of the resort's 18-hole courses. The package also includes breakfast and dinner daily. Pricing starts at $2,499.
“We’ve included every element – flights, airport transfers, rooms, meals and of course greens fees – to give golfers peace of mind and the absolute fastest way from takeoff to tee time," Wilcox says.
While JSX is based in Dallas, it has not yet flown out of Dallas. The company currently serves Burbank, Orange County, Oakland, East Bay/Napa/Concord, Las Vegas, and Phoenix. Seasonal pop-up service to Pinehurst, Mammoth Lakes, Monterey, and the Coachella Valley is also offered.
The company is slowly rolling out flights from Dallas that they think align best with the market, they say — a process that was slowed by the global pandemic.
JSX flights can be booked directly through the website or the app. The company also partners with JetBlue, and TrueBlue members may earn points on JSX flights. Cancellation fees are being waved on flights booked now through June 30.
The revamped Faust Hotel blends the property's historic bones with new furnishings. Photo by Jason Risner 
Maisie is a miniature Highland cow that lives on the farm.Photo by Ashley Estave
