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    ready for some football

    College Football Championship weekend kicks off in Houston with free concerts and more

    Steven Devadanam
    Steven Devadanam
    Jan 5, 2024 | 3:00 pm

    America's eyes will be on Texas on Monday, January 8, as Hosts hosts the College Football Playoff National Championship game at NRG Stadium, broadcast live on ESPN.

    The game sees No. 1-ranked Michigan Wolverines — who bested Alabama in the Rose Bowl — face off with the No. 2-ranked Washington Huskies, who just broke UT fans' hearts after beating the Longhorns in the Sugar Bowl.

    Swarms of Wolverines and Huskies fans will hit Houston for Monday's championship game, and it's preceded by a jam-packed weekend of events — most of which are free.

    Downtown Houston has been dubbed Championship Campus for the big weekend activities: Playoff Fan Central, AT&T Playoff Playlist Live!, the Trophy Trot 5K and 10K, Taste of the Championship, and the Allstate Championship Tailgate.

    Note: CultureMap readers who use rideshare service Alto can score $10 off two rides through Monday night. Use code CHAMPIONSHIP when booking an Alto trip online.

    Here's the playbook for all the fun starting Friday, January 5:

    Playoff Fan Central: Friday-Sunday, January 5-7 at the George R. Brown Convention Center
    The free, three-day, family-friendly activities kick off at noon on Friday. Expect games, serious athletic drills, autograph signings, cool activations, youth sports clinics, pep rallies, photo opps, and special exhibits celebrating all things college football.

    Arrive early (9 am) on Saturday for Media Day. Fans get free access as Michigan and Washington coaches and players are interviewed; fans can listen in with mini radios supplied at the program.

    It's not just the football teams facing off: The Michigan and Washington bands will perform on Sunday at 2 pm and 3 pm, respectively, for what promises to be a super sonic showdown.

    AT&T Playoff Playlist Live!: Friday-Sunday, January 5-7 at Shell Energy Stadium
    Event organizers have secured musical talent that demands top-dollar tickets — for free. These AT&T Playoff Playlist Live! free concerts get the energy pumping, starting with Kidz Bop on Friday.

    Rap and hip-hop fans should be ready to line up for rap stars Jack Harlow, the pride of Kentucky rap who's making waves with his new VR concert experience. Two-time Grammy nominee Latto (many remember her as the star of The Rap Game reality show) also takes the stage on Saturday. They'll be joined by towering (he's 6'5) Georgia rapper 2 Chainz, a former college athlete himself who hooped for Alabama State University.

    Sunday gets country with Grand Ole Opry member/crooner Jon Pardi, who just revealed he's sober and is a refreshing country throwback. Handsome star singer-songwriter (and passionate golfer) Jake Owen is also on the bill, as is multi-platinum country artist-songwriter Megan Moroney, a rising, charismatic star.

    Fans must register for concert tickets online in advance, show the QR code via the CFBPlayoff mobile app at the convention center, and secure a wristband for entry to all shows except Kidz Bop on Friday.

    Trophy Trot: Sunday, January 7 downtown
    Get that pre-game cardio in with a family-friendly run/walk starting at 9 am. New this year, participants can compete in both 5K and 10K distances. Each Trophy Trot participant receives a T-shirt and medal, with numerous chances to win tickets to the CFP National Championship game the next day. Registration is open now. All proceeds benefit Extra Yard for Teachers, the College Football Playoff Foundation's nonprofit that inspires and empowers quality teachers.

    Taste of the Championship: Sunday, January 7 at Union Station in Minute Maid Park
    This premium dining experience and fundraising event boasts a veritable gourmet feast from an all-star roster of chefs and more than 30 restaurants. Award-winning chef Chris Shepherd will host, backed up by Louisiana-based party band The Phunky Monkeys. All proceeds benefit the CFP Foundation's Extra Yard for Teachers platform. Find tickets here.

    Allstate Championship Tailgate: Monday, January 8 at NRG Stadium
    What's a big-time football game without a tailgate? Fans with a ticket to Monday's showdown should head to Blue Lots 16, 17, and 18 starting at 11 am. This tailgate features interactive games, activations, concessions, award-winning musical acts, live performances by each team’s marching band, and a chance to watch the live ESPN broadcasts.

    Again: Fans must present a national championship game ticket for entry to the Allstate Championship Tailgate.

    Stay on top of all the action and updates at Championship Campus online and follow @CFBPlayoff on social media.

    College Football Playoff National Championship 2024 Houston trophy

    Photo courtesy of College Football Playoff National Championship

    Monday's College Football Playoff National Championship game will kick off with a weekend of free events.

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    DART will give free rides in Dallas on New Year's Eve via Coors

    Alex Bentley
    Dec 16, 2025 | 11:25 am
    DART holiday train
    DART
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    Partiers on New Year's Eve in Dallas-Fort Worth ringing in 2026 will be able to get a free ride home thanks to a partnership between Dallas Area Rapid Transit (DART) and Molson Coors Beverage Company.

    As part of Molson Coors' Free Rides program, DART will offer fare-free rides from 6 pm on Wednesday, December 31 to end of regular service (approximately 1 am).

    The deal will be available to the first 10,500 riders who download the DART GoPass app and use the code COORSNYE25.

    Free Rides will be available only through the DART GoPass app on local buses, light rail, regional rail, TRE commuter rail service, GoLink on-demand service, and paratransit service.

    Depending on your starting location and destination, DART and TRE have service lasting until around 1 am, meaning you won't have to duck out before midnight to take advantage of the deal.

    “DART is an integral part of how Dallas stays connected, and we’re proud to partner with them once again to help people get home safely this New Year’s Eve,” said Alison Hanrahan, community affairs manager, Molson Coors, in a statement.

    The Free Rides program is approaching 10 million free rides provided across the country since launching in 1988. 2024 was the program’s highest ridership year yet, with over 440,000 rides given out.

    Through partnerships with local public transit, Molson Coors is also offering fare-free rides on New Year’s Eve in Charlotte, Chicago, Denver, Milwaukee, Phoenix, and Washington, D.C.

    Dallas visitors and residents can view routes and map out their free ride by visiting Dart.org/NYE or in the GoPass app.

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