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    Giant Umbrellas Are Lots of Fun

    Giant umbrellas steal the show at new Sundance Square Plaza in Fort Worth

    Alex Bentley
    Oct 1, 2013 | 4:01 pm

    Downtown Fort Worth and its central entertainment area, Sundance Square, has long been a popular gathering spot. Now, thanks to a extensive plaza project that's 30 years in the making, Sundance Square is about to become even more attractive.

     

    The simply-named Sundance Square Plaza is scheduled to open November 1, 2013. A series of parking lots have been transformed into a nearly one-acre open area featuring fountains, an indoor/outdoor pavilion, a multi-purpose permanent stage and, strikingly, four giant umbrellas.

     

    Although the plaza project has only officially been underway since summer 2012, it's actually been part of the plan for Sundance Square since its early days.

     

    "Sundance Square has been in varying stage of development for over 30 years now," Sundance Square president and CEO Johnny Campbell says. "The master plan had a 'central plaza' on it that would be sort of the center of the development and the centerpiece of the city."

     
     

      Each umbrella measures 40 feet by 40 feet and consists of a telescopic mast, folding steel frame and a Teflon fabric capable of handling high wind speeds.

     
     

    Recent developments, including Sundance Square hosting ESPN's coverage of Super Bowl XLV, helped the project to finally get underway.

     

    "I think the Super Bowl reminded us that Fort Worth can be and is a regional and national attraction," Campbell says. "And we were also reminded of just what a great backdrop downtown Fort Worth can be for these kinds of functions. Those two parking lots were probably two of the most programmed parcels of land in North Texas, but now, instead of programming them on two ugly asphalt parking lots, we’ll have a great plaza."

     

    The construction of the plaza and the surrounding area has dramatically changed the look of Sundance Square. In addition to the plaza, the central part of the square will boast two new buildings, the Commerce and the Westbrook, that also open November 1. Main Street between third and fourth streets will be closed to normal vehicular traffic, effectively making it part of the plaza.

     

    The part that everyone will be talking about, though, are the four giant umbrellas that have just been installed. Each umbrella — the only ones of their kind in the United States — measures 40 feet by 40 feet and consists of a telescopic mast, folding steel frame and a Teflon fabric capable of handling high wind speeds in open and closed positions.

     

    The umbrellas will react automatically to changing weather conditions, and will provide their own sort of entertainment in addition to protection from the sun and the rain. Each umbrella comes equipped with multi-colored LED lights that will be lit up at night.

     

    Campbell thinks that the umbrellas will become a draw in their own right.

     

    "We were looking for something that would be dramatic and that would be an attraction, but was also very convertible and very flexible," Campbell says. "If there is no weather reason for what the umbrellas are doing, they might just open or close from time to time as part of a show."

     

    Flexibility is key to the entire plaza. The stage on the west end can host concerts, movies and other events, and a pavilion on the east side has indoor and outdoor seating, public restrooms and spaces for small events. Meanwhile, the south side features a double allée of trees, and three different fountains offer everything from water shows to a children's play area. There's also a 65-foot pool replete with a wave wall.

     

    "This is going to be a great space where you can just be downtown without necessarily having to be in a store or in a restaurant buying something," Campbell says. "When you think of the umbrellas and the tree allées and the dancing fountains and the stage and the pavilion building — it’s full of features that should provide a great place that’s interesting for everyone."

     

    Officials have a full weekend of activities planned to help open the plaza on November 1-3. In the following days, weeks and months, expect every major Fort Worth event, from the Lone Star Film Festival to the Stock Show to the Main St. Arts Festival to ESPN's coverage of the NCAA Final Four, to utilize the new plaza.

    A look from above at the ongoing construction of Sundance Square Plaza, including the giant umbrellas. Note the two workers on top of the first umbrella to get a sense of scale.

    Giant umbrellas in Sundance Square Plaza
      
    Photo courtesy of Sundance Square
    A look from above at the ongoing construction of Sundance Square Plaza, including the giant umbrellas. Note the two workers on top of the first umbrella to get a sense of scale.
    unspecified
    news/entertainment

    This Week's Hot Headlines

    Brooklyn-based Italian ice shop debuts in Dallas and more top stories

    CultureMap Staff
    Jul 12, 2025 | 10:00 am
    Uncle Louie G's
    scontent-dfw5-3.xx.fbcdn.net
    Uncle Louie G's

    Editor's note: The top Dallas news of the week is brimming with restaurant openings, from ice cream to Tex-Mex to burgers and more. Get the scoop on our five most popular stories below, then head to our event planner to find the best things to do this weekend.

    1. Brooklyn Italian ice & ice cream shop makes Texas debut in North Dallas. A small, artisan frozen dessert shop from Brooklyn has made its Texas debut. Called Uncle Louie G's Italian Ice & Ice Cream, it's now open at 7522 Campbell Rd. #115 in Dallas, where it's scooping up Italian ice, ice cream, and related frozen desserts with a real authentic East Coast vibe.

    2. New Dallas Tex-Mex Texano Cocina opens in former El Fenix space. The name may change but the Tex-Mex goes on. A new concept called Texano Cocina has opened at 5622 Lemmon Ave., taking over the space that was most famously El Fenix, but has seen a series of Tex-Mex concepts open and close in recent years.

    3. Buzzy burger joint with Michelin ties to open in Uptown Dallas. An ultra-buzzy burger joint is opening in Uptown Dallas. Called NADC Burger, it's a chef-driven cheeseburger concept serving Wagyu burgers that will open at 2908 McKinney Ave., in the former Playground Bar, which closed in 2024.

     NADC Burger NADC Burger is coming to Uptown.  Courtesy of NADC Burger  

    4. Italian restaurant Sicilian Butcher preps meatballs for North Dallas. The meatballs are about to land. The Sicilian Butcher, the modern-casual restaurant known for meatballs, house-made pastas, and butchery-inspired Italian fare, has circled a date for the opening of its Addison-adjacent location.

    5. Dudley's Sports Grill to open on Dallas' hot-hot Henderson Avenue. A new sports bar is joining the mix on Dallas' hot-hot Henderson Avenue. Called Dudley’s Sports Grill, it'll open at 2927 N. Henderson Ave., in the space previously occupied by Smithy, a gastropub that closed in June after seven years.

    top storiesopeningstex-mexice creamburgersitalianuptownnorth dallashot-headlines
    news/entertainment
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