Alamo Drafthouse raises the curtain on downtown Dallas theater
It's been a long wait for fans of Alamo Drafthouse and film in general, but movies finally return to downtown Dallas with the soft opening of Alamo's Cedars location on Friday, February 12. That date should prove successful for Alamo, as it will see the opening of two films — Deadpool and Zoolander 2 — that fit right in with the company ethos, as well as a third, How to Be Single, that is this year's designated Valentine's Day date movie.
The new theater, located at 1005 S. Lamar St., features seven auditoriums, all with 4K digital projection with 7.1 Dolby Surround Sound. Every seat at this location is a luxury recliner, and front-row seats feature larger chairs with a deeper recline and footrest.
Other amenities include a 30-foot outdoor screen, four private karaoke rooms, and an upstairs bar with two patios, each with amazing views of downtown Dallas.
You can actually get in to see the new movie theater sooner than February 12, as Alamo open its doors for "Role Play" dates earlier that week, February 8-11. Along with a chance to see some of the biggest movies of 2015 like Jurassic World and Mad Max: Fury Road again, you'll get in for just $1 and get 50 percent off your food and non-alcoholic beverages as the waitstaff learns the tricks of the trade.
The soft opening dates also bring some discounts: 30 percent off food and beverage February 12-14; 15 percent off food and beverage February 15-21; and a free order of cookies February 22-March 8. The theater officially opens on Wednesday, March 9.