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    Fashion Forward

    Young Dallas designer’s stylishly affordable clothing line takes flight

    Holland Murphy
    Mar 28, 2016 | 10:44 am

    The story behind the name of new clothing line Clan of Cro says a lot about designer Kendall Eckerd’s style — and her squad goals.

     

    The anecdote: When Eckerd lived in Los Angeles, she had a friend — a British guy — who used the slang term “birds” when referring to women. But he had a particular name for women who looked more unique. He dubbed them “crows.”

     

    “I thought it was really weird, but I really liked it,” Eckerd says. “So for me, the name Clan of Cro is a group of odd and interesting women.”

     

    Eckerd, a wunderkind at only 22 years old, describes the designs in Clan of Cro’s debut collection as “casual occasion wear.” Her pieces are simple, yet anything but basic. Take the typical striped top. Eckerd boosts the neckline and adds kimono sleeves. A romper has raw edges and a neck so wide, it’s almost off the shoulders.

     

    Not only is it chic, but it’s also affordable. Most of the pieces in the Clan of Cro line are priced under $100, with the highest-ticket items topping out at $112. “It’s important to me to not insanely mark up everything and compete with my favorite designers,” Eckerd says. “I want well-designed pieces that you can afford.”

     

    To up the affordability and eco-friendly quotients, much of the Clan of Cro line is made with deadstock textiles, the leftovers a mill or factory would otherwise toss. Utilizing deadstock means each Clan of Cro collection is limited. Once Eckerd runs out of a fabric — say, the rust-colored silk that makes up the bell-sleeved Marie top — there’s no going back for more.

     

    The upside to a limited collection, of course, is that the Clan of Cro consumer is unlikely to bump into another woman wearing the same thing at the next art gallery opening.

     

    “When I’m planning on going to an event, I think of ways that I can stand out but still feel comfortable,” Eckerd says. “I’ve always been sort of quiet, so I’ve always let clothing speak for me.”

     

    Eckerd spent her formative years in Plano before drifting west. She attended the Fashion Institute of Design and Merchandising in Los Angeles, where she also worked as a stylist and learned the ins and outs of running a business as an assistant designer for a ready-to-wear brand.

     

    Since moving back to Texas in 2013, Eckerd has pursued many creative interests: co-founding an arts website, selling her illustrations plus jewelry she handcrafts with clay, and learning how to produce her own indie pop tunes. Though the latter, she notes, “is more of a hobby.”

     

    It was this distinct creativity that earned Eckerd a CultureMap Stylemaker nomination in September of 2015, which was also around the time she left her day job as a social media director to put all of her energy into her fashion line.

     

    For now, Eckerd makes the entire Clan of Cro collection herself in the 1943 Little Forest Hills home she shares with her fiancé, two cats, and two dogs. But as interest ramps up from boutiques in Dallas and Los Angeles, she will soon need to outsource and oversee.

     

    And who knows what will happen after April 22, when Clan of Cro make its runway debut as part of Austin Fashion Week. Eckerd will likely have more birds joining her squad.

    Clan of Cro is a new clothing line designed in Dallas.

    Clan of Cro debut collection
      
    Photo by Samantha Collie
    Clan of Cro is a new clothing line designed in Dallas.
    shoppingbeautystylemakersyoung-professionalstrends
    news/fashion

    Shopping Time

    Where to shop in Dallas right now: 6 new stores and finds for July

    Raven Jordan
    Jul 8, 2025 | 12:37 pm
    Barbie's House
    Barbie's House
    Barbie's House

    Summer can often be sleepy when it comes to new store openings, but summer 2025 is not taking a break. This edition of Where to Shop, CultureMap's monthly column of shops and sales, has six new finds, dominated by home decor stores, but also new clothing brands and collections.

    Here's where to shop in Dallas in July 2025:

    Aroma 360
    Home and office fragrance store at Galleria Dallas carries automatic diffusers, reed diffusers, car scents, candles, and sprays. They have a brand new Miami collection, featuring notes like bergamot, pineapple, driftwood, and grapefruit. One signature item is the Mini Pro Scent Diffuser, a $300 automatic diffuser that uses waterless and heatless technology to scent up to 600 square feet.

    Barbie's House
    Barbie Clariday originally founded a home furnishings store in 1999 to serve Houston clients. Now 25 years later, her daughter Jennifer Brown has opened a spinoff in Prosper, offering the same mix of fine furniture, home accessories, gifts, and design services where they'll help find the perfect decorative item or furnish an entire home. They sell bed comforter sets, pillows, chairs, and gifts from brands like Oh My Mahjong and B's Knees candles.

    Conrad Shades
    Luxury window shades brand is now available exclusively inside the Holly Hunt showroom in the Design District. Holly Hunt carries the full catalogue of 150 woven designs, including the recently launched Japanese-inspired Shibui Collection. Highlights include the Indigo and Sakuru shades, crafted from recycled denim fibers, and the Kata shade, which evokes the dying and weaving traditions of Japan.

    OmniThreads 
    Dallas-based clothing brand inspired by spirituality, Greek mythology, and the zodiac is online only, where it sells T-shirts, hoodies, dad hats, and kids shirts. Here's where to get T-shirts for every sign of the Zodiac, from Aries to Pisces, rendered in vivid, graffiti-esque designs and colors. They have an eco-friendly mission, using biodegradable packaging and paperless receipts.

    Sephora
    Beauty chain has opened a location in Allen at the Allen Premium Outlets, next to the Kate Spade store. It's a regular Sephora store, not an outlet, which stocks the usual assortment of cosmetics, skincare, fragrance, and makeup from Glossier, Makeup by Mario, and Summer Fridays. There is no shortage of Sephora locations with 30 in the DFW area including Galleria Dallas, Preston Royal, and Willow Bend in Plano.

    Weekend Academy
    Walmart’s newest private fashion brand fills a space in the fashion market for Gen Alpha, ages 7-14. The tween-specific clothing brand features 65 clothing items for girls and boys including denim, graphic tees, fleece, skirts and dresses, footwear, and accessories, with a majority of items available under $15 and many under $10. Weekend Academy joins Walmart's two other clothing brands for younger shoppers: Wonder Nation brand for kids and No Boundaries brand for Gen Z teens and young adults.

    listsbestswhere to shop
    news/fashion

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