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    App News

    Dallas couple creates app that lets you rent a dress for a day

    Raven Jordan
    Oct 22, 2024 | 5:35 pm
    Zimmerman dress

    Zimmerman is a popular name on the Celeb app.

    Zimmerman

    There’s always that one item of clothing we wear once and never again — whether it’s a ball gown or party costume. Now a Dallas startup has created an app to address the one-wear-only outfit: Called Celeb, it's a peer-to-peer app launched in August by a Dallas couple who want to make fashion more environmentally-friendly.

    Celeb was founded by fashion marketing student Shawna and Jaden Warren; Shawna is an alumna of Baylor's apparel merchandising program, and Jaden is an attorney. Inspiration came when Shawna was in a fashion forecasting class, and one of the assignments was to predict fashion trends for 2024. She predicted rental fashions would be a big thing.

    Shawna tried other similar apps such as Fashion Pass and By Rotation that allow people to recycle clothes instead of buy new, but she wasn't pleased with the user experience and wanted something that made the process simpler.

    Users can upload items from their closet for other users to rent or buy. Anyone — both men and women — can make an account and upload items.

    “We're like the size of a small boutique," Jaden says. "Anyone can upload an item from their closet, anyone else can rent it out, and you can meet up with someone to hand it off."

    Celeb is free to join and use. They don't charge fees to create an account, list items, or use their platform. They charge a 20 percent transaction fee on rentals and sales — similar to used clothing sites like Poshmark.

    There's a shipping label creation built into the app, so if someone wants it shipped, they can print the label or scan a QR code at the post office. The app also has a courier integrated, so if you're local, you can just have the clothing delivered to you like food.

    Some of the designers currently featured on the app include Cult Gaia, Reformation, and Zimmermann.

    The app partners with 27 Dresses & Co, a local Dallas company that rents out dresses on the app and offers styling services. According to Jaden, the average price for a dress or outfit is $400 and average rental price is $50.

    The app features items that are available nationwide, from California, Florida, and New York. If people love the clothes they rent, they also have the option to buy.

    “This allows anyone to wear clothes like a celebrity,” Jaden says. “We want it to be empowering and make people feel good, like celebrities often rent their pieces and then return them right after the gala they attend and they get them delivered to their doorstep. We're giving everyday people that same experience and that same empowerment.”

    The app can be found for free on Apple App Store.

    technology
    news/fashion

    Coffee News

    Unique new coffee shop to open inside Coach handbag store in Allen

    Teresa Gubbins
    May 19, 2026 | 4:31 pm
    Coach Coffee Shop
    Instagram
    Chocolate bag at Coach Coffee Shop

    There's a new coffee shop coming to DFW that's riding a hot trend: It's called The Coach Coffee Shop, and it's opening inside the Coach store at Allen Outlet Malls at 820 W. Stacy Rd., where it will debut in summer 2026.

    Coach is famous for its collector handbags, but the shop is a new venture for the company, in its efforts to court younger customers and entice them to stick around. There are currently six locations across the U.S., including one in Austin, which opened at The Domain in 2025. But the company has plans to add many more locations around the world, an expansion into tactile experiences to enhance retail sales.

    The menu features coffee, espresso drinks like cappuccinos and lattes, cold brew, matcha lattes with rotating seasonal flavors, and iced beverages. The chain has partnered with Stumptown Coffee Roasters, the highly regarded bean purveyor based in Portland, Oregon, to craft an exclusive Coach Coffee blend that's served in the store, described thusly:

    "Featuring notes of rich milk chocolate, sweet toffee, and finishes with sparkling blood orange, the blend is a beautiful balance of flavors from Latin America and Indonesia. Bold and versatile, the blend brews both a classic, everyday drip coffee and an elegant espresso."

    Coach Coffee Shop Coach Coffee Shop will sell Stumptown coffee beansCourtesy

    They also serve pastries, the selection of which varies by store, but might include salted chocolate chip cookies, blueberry muffins, vegan carrot cake muffins, cinnamon rolls, savory scones, ham & cheese croissant, and soft-serve in waffle cones.

    There are two signature items:

    • Tabby Cake — an adorable chocolate treat shaped like Coach’s trademark Tabby bag
    • Lil Miss Jo Cookie — an edible version of the chain's coffee-cup animated mascot used in their ad campaigns

    The coffee shop will be located inside the store, and construction is already underway.

    With the opening, Coach joins a big trend of cafes located inside high-fashion retailers such as Prada, Chanel, and Dior, which debuted a rare location of Cafe Dior By Dominique Crenn — featuring a menu designed by the acclaimed chef — at their store in Highland Park Village in 2025.

    According to a release, in addition to the Coach Coffee Shop, two other new stores are opening at Allen Outlet Malls: Timberland Outlet, known for creating rugged outdoor gear for men, women and children, opening next to Bath & Body Works; and Psycho Bunny, cult menswear brand that debuted in New York in 2005, opening next to Karl Lagerfeld.

    coffeeopenings
    news/fashion
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