Fashionable News

Austin-cool women's clothing boutique to expand with store in Dallas

Kick Pleat Dallas storefront rendering

Kick Pleat

Dallas is getting a new women's boutique clothing store from Austin: Kick Pleat, which sells clothing and accessories from both established and emerging designers, is opening a shop at 4710 W. Lovers Ln., in a storefront west of Inwood Village, with a target opening date by the end of 2024.

The shop, which initially shared the news on Instagram, will take over the space currently occupied by JK Chocolate. After a decade, the micro-cookie company is moving to a larger space at Preston Forest, according to a note on their website.

Kick Pleat is from Wendi Koletar, who founded the original location in 2003 in Austin, where it earns nods for being one of the coolest boutiques in town by locals and beyond, with coverage by Vogue, Teen Vogue, Lucky, and W magazines.

Signature items include chunky silver and gold Sordo jewelry, a Marni bucket bag, a black and beige Savette tote, and Hache moss dress. The shop also carries designer items from brands like Andrea Gomez, Birkenstock 1774, Marni, and WJ Martin.

Dallas will be the third outlet, following a location in Houston which opened in 2016. The Dallas expansion is another opportunity to reach an audience looking for high-end fashion.

"This decision was driven by our desire to expand Kick Pleat's presence in a city that has a thriving luxury market and clientele that appreciates high-end fashion," says Kick Pleat Head of Marketing Caroline Person in an email. "Dallas offers a vibrant retail environment and a growing population of fashion-forward individuals."

They'll offer some merchandise sold at other stores as well as some unique to Dallas.

"While each city has its unique style and preferences, our overarching mission remains the same: to offer elevated staples, exclusive collections like WJ Martin, and an unparalleled shopping experience," Person says. "We plan to tailor our offerings to resonate with the Dallas clientele's tastes and preferences, ensuring that we meet their fashion needs while maintaining the high standards that Kick Pleat is known for."

"The move to Dallas felt like the right move at the right time and a natural addition to our Austin and Houston locations," she says.

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Irish discount fashion giant Primark to open 3rd Dallas-Fort Worth store

Facebook/Primark

Primark will open its third DFW store in Arlington in late June.

International clothing chain Primark is planting a flag in Arlington. The Irish retailer known for trendy clothes at value prices will open a store at The Parks at Arlington mall on June 25, according to a release.

It will be the brand's third store in Dallas-Fort Worth, after a location in Grapevine Mills that opened in December 2025 and one at Northeast Mall in Hurst that followed in April 2026.

Primark is a massive European retailer famous for its low-cost, high-turnover approach to home goods, everyday essentials, and fashion — think women’s jeans for $12, men’s T-shirts for $5, and kids’ sweatshirts for $8. Less than the cost of a meal at the food court, but also part of the "fast fashion" industry that critics say contributes to textile waste around the world.

Founded in Ireland in 1969 under the Penneys brand, Primark aims to provide affordable choices for everyone, from everyday essentials to stand-out style across women's, men's and kids, as well as beauty, homeware, and accessories.

Primark has been in expansion mode in the United States and across Texas; there will now be 42 U.S. stores and six in Texas, with more to come.

"Primark's keen on continuing its Texas expansion," says Kevin Tulip, president of Primark US, in the release. "We've seen first-hand the importance of providing fashion that doesn't break the bank at our stores in the Dallas Fort-Worth area, and we want to continue to fulfill that need. It's incredible to become a part of these communities and be able to offer families a wide selection of trending fashion and everyday essentials at exceptional value."

The 30,000-square-foot Arlington store will debut with Primark's summer collection, "The Get Away." The release notes that the collection "features standout pieces such as a striped embroidered maxi dress ($30), finished with wave-inspired detailing. Embroidered separates appear throughout the range, all designed for effortless summer dressing. The must-have silhouette of the season is the striped midi dress crafted with 100% cotton ($25). The collection is finished with accessories, swimwear and matching family looks, offering something for everyone this summer."

Primark in Arlington will open with fanfare at 10:30 am June 25, with a ribbon cutting, local treats, and other fun giveaways - first come, first served, they say.

The store is now hiring for several roles.

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