Media Matters
Texas Monthly folds TM Daily Post ahead of website redesign
Long live Texas Monthly and so long, TM Daily Post. The iconic Texas mag is folding its aggregation and daily news vertical, launched December 2011, in the ramp-up to its website relaunch, which is slated for Friday, February 1.
Its primary editors were Andrea Valdez; Jason Cohen, who will be starting a new blog called “It’s Always Football Season”; and Sonia Smith, who will move to reporting on the current Texas legislative session.
What exactly the new site will look like, and how components of the nearly departed Daily Post might be incorporated, is still unclear. Although Valdez does offer some ominous, Web 2.0 forecasting in her announcement post:
TM Daily Post’s steady readership growth proved that our community is still hungry for a dependable source of informed opinion and trustworthy journalism. We heard the call, and on February 1, we’ll flip the switch on brand-new, completely overhauled texasmonthly.com.
A potentially bold move by a brand that has proven itself resilient in the publishing market despite a recession and downtrending ad sales in the industry.
Editor Jake Silverstein says this is a new beginning for Texas Monthly. He has this to say in his editor's letter for the most recent issue, which just happens to be the 40th anniversary of the magazine: