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    Supermarket News

    Central Market at Preston Royal Dallas stages comeback after tornado

    Teresa Gubbins
    Oct 20, 2020 | 9:15 am
    Central Market Preston Royal
    Central Market at Preston Royal, pre-tornado.
    Photo courtesy of Central Market

    A Central Market store nearly decimated one year ago by a tornado has a timetable for reopening. According to a release, the Central Market located at 10720 Preston Rd. will reopen in April/May 2021.

    The Preston-Royal store experienced significant damage from the tornados and storms that swept across North Dallas on Sunday October 20, 2019, and has been closed ever since while undergoing complete rebuilding and restoration.

    The supermarket was just one business along the tornado's 15-mile stretch that also included 10 Dallas ISD schools — three of which experienced significant damage and were not able to reopen at their original campuses.

    H-E-B/Central Market is also bestowing a $1 million gift to the Dallas Education Foundation for the direct benefit of Dallas ISD as they continue with the rebuilding process.

    "H-E-B/Central Market is committed not only to rebuilding the Preston Royal corner, but we are committed to this community as a whole," says Stephen Butt, president, Central Market/H-E-B Division, in a statement. "Our company has a long-standing commitment to public education throughout the state and we’re proud to participate in helping Dallas ISD with additional funds to rebuild these schools in our own backyard. On the anniversary of the tornado, we’re hoping to re-energize the attention still needed to rebuild this part of the city and are inviting others to join us in these efforts."

    Central Market is also gifting 50 new trees to the neighborhood through the RETREET organization. Many mature trees were destroyed during the storm.

    Central Market began to rebuild immediately following the storm, but most of the Preston-Royal shopping center had to be leveled due to structural damage.

    A spokesperson for Regency Centers, the developers of the shopping center, says they're committed to rebuilding.

    "Preston Oaks has long served the surrounding community, and will continue to do so for many years," says managing director Patrick Krejas. "Our team, along with the support of our retailers and the city of Dallas, have been working tirelessly to bring this center back to life as quickly and responsibly as possible. We look forward to welcoming everyone back as our construction progresses through 2021."

    Central Market is taking the opportunity during the renovation to add new features and amenities including:

    • curbside service
    • expanded produce, seafood and floral departments
    • additional grocery selection
    • larger sandwich bar
    • improved coffee bar experience
    • additional customer seating in the upstairs mezzanine
    • more energy efficient fixtures and equipment to make the building more green

    Careful attention is being paid to the construction materials and architecture to highlight and complement the mid-century modern aesthetics of the original building.

    Approximately 130 Central Market partners (store employees) were employed by the Preston Royal store; many went to other stores, and they hope many originals will return.

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    Fueling up

    Restaurant-style convenience store chain TXB makes DFW debut in Frisco

    Stephanie Allmon Merry
    May 12, 2026 | 12:59 pm
    Quesadillas, TXB
    Facebook/TXB
    Quesadillas on the grill at TXB.

    A Texas-based convenience store chain known for its high-quality, restaurant-style food has debuted its first Dallas-Fort Worth location in Frisco: TXB (Texas Born) has opened at 15355 Preston Rd.

    TXB Frisco is the chain's largest location yet, a release says; it features a 16-pump gas station, walk-in beer cooler, Subway restaurant, grab-and-go items, and made-to-order food and coffee.

    The Frisco store is TXB’s 54th location across Texas and Oklahoma.

    “We’re thrilled to be a part of the Frisco community,” says Kevin Smartt, CEO of TXB, in the release. “With the new theme park opening soon and being right down the street from The Star (Dallas Cowboys World Headquarters) and the PGA Frisco golf course, we’re happy to know that TXB will be a part of our guests’ journey to their destinations.”

    Founded in Spicewood, outside Austin, TXB touts itself as a "foodvenience" store with a strong focus on prepared food, including made-to-order quesadillas and tacos on tortillas pressed daily in-store, and hand-breaded chicken tenders. They also offer breakfast sandwiches, salads, and specialty items like "Texas Scorpion Bites" (spicy jalapeños) and habanero queso.

    The company also offers private-label products such as jerky, bottled water, and coffee.

    Customers at the new Frisco location can sign up for TXB’s loyalty program, which includes fuel discounts, in-store savings, and access to the company’s Chug Club beverage subscription, they say.

    TXB also touts its support for local communities and give-back initiatives.

    According to a spokesperson, TXB is hosting their 30th Annual Fishing and Golf Tournament on May 11-May 12 at Tanglewood Resort in Pottsboro to raise money for CASA, a child advocacy nonprofit benefiting children in foster care. As soon as the tournament concludes, all proceeds will be donated to local CASA chapters throughout Texas; they hope to reel in $200,000 for CASA.

    "TXB’s incredible commitment to giving back is a mission that is not only instilled in the brand’s values, but it is also a core pillar in their philosophy and mission to Leave ‘Em Better," the spokesperson says. "By engaging with numerous communities around the state, they are actively serving the causes that matter most."

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