Now brewing
New Love Field-area coffee shop brews matcha and community in Dallas
A matcha drink from Go Culture Cafe.
A new coffee shop and gathering space is coming to the Dallas Love Field area. Called Go Culture Cafe, it will be located at 5606 Maple Ave., Ste. 110, near Inwood Rd., and will open after the Fourth of July.
The concept comes from Farhan Fallahi, an Iran-born fashion designer who has lived in Dallas for 11 years and owns the wedding and event planning company Wedding Erah.
The 1,000-square-foot coffee shop is designed to be a collaboration hub, he says, outfitted with benches, chairs, small tables, and a large coffee bar.
The drink menu will include traditional espresso options like lattes, macchiatos, and mochas, alongside a variety of matcha beverages. Specialty drinks will feature a saffron matcha, saffron latte, fig matcha, fig latte, and an extra-creamy matcha made with heavy cream. They will also offer a mocha latte topped with a cold matcha foam. All coffee drinks will be priced under $9.
To source their beans, they have partnered with Eiland, the Richardson-based artisan roaster.
Additionally, Go Culture Cafe will serve specialty, high-protein smoothies packed with nuts, dates, fruit, and other premium, health-conscious ingredients. The 16-ounce smoothies will retail for around $18.

For food, Fallahi is partnering with several local bakeries to offer pastries such as a banana bread cookie, red velvet cookie, and matcha muffins, as well as savory items like avocado toast and cottage cheese toast. All food items will be priced below $10.
The idea for the coffee shop came up unexpectedly, he says.
“I started doing a lot of events and flower pop-ups in front of restaurants and cafes," Fallahi says. "It was cool to see how people would connect over pastries and coffee."
He initially looked into launching a coffee truck before finding the brick-and-mortar location next to a RaceTrac gas station. The building previously housed a coin laundry and a vacant storefront before the landlord divided it into smaller retail spaces.
Fallahi admittedly has no prior background or experience in the coffee industry, which is actually the inspiration behind the entire concept.
“When you start a business from the ground up, it can be very lonely,” he says.
He designed Go Culture Cafe to be a destination for anyone starting something new and seeking inspiration or motivation. The “Go” in the name is a direct invitation for people to “go for it.”
“Whatever it is you’re going after, go for it, even if you don’t feel completely ready," Fallahi says. "Nobody knows exactly what they are doing. Go Culture Cafe is a space for people to gather, collaborate, and make connections.”
Hours of operation will be 7 am-7 pm Monday-Saturday an 9 am-5 pm Sunday.
A grand opening is planned for mid-July, featuring live music, a balloon artist, and other surprises, he says. True to the cafe's roots, the space will host future pop-up events and collaborations to foster community connection.

Crispy chicken at Yo! Bowl.Photo courtesy of Yo! Bowl