Whimsical cereal-ice cream bar Spelled Milk debuts in Oak Cliff Dallas
Oak Cliff gets all the good stuff. To wit: The Spelled Milk, a whimsical cereal bar and ice cream lounge now open at 712 W. Davis St., in a former income tax office now boasting a vivid cereal-themed mural on the storefront, signaling instantly that this is going to be a fun place.
The Spelled Milk is an original journey through 100-plus cereal brands, plus a retail area with all things cereal, founded by partners Michael Goode and Kiana Hernández.
"Our vision is to have an always-changing cereal bar and ice cream lounge that will excite and entertain people," Goode says. "We want to put smiles on people’s faces and bring back old memories of their childhoods."
You can buy cereal by the bowl, the box, or via a cereal-flavored milkshake. Their menu includes familiar brands like Cheerios, Rice Krispies, and Cap'n Crunch. But they also feature imports from other countries, as well as buzzy rareties such as mac & cheese-flavored Mish Mash, a new entry from Rhett McLaughlin and Link Neal, hosts of the YouTube show Good Mythical Morning. Who knew cereal could be trendy?
Bowls come in two sizes: small/16-ounce for $5.59 and large/32-ounce for $6.59. All cereals come with choice of milk including alternative nondairy milks: Skim Milk, 1 percent, 2 percent, Whole, Oat, Soy, Almond, and Lactaid. They also sell cereal-flavored milks, another trendy item popularized by New York restaurant Momofuku, in different flavors that change every day.
For dining in, there are a few booths and some high stools at the counter. Customers grabbing a bowl can mix and match any cereal, as well as add ice cream and/or soft-serve made in-house, plus toppings such as marshmallows, whipped cream, and chocolate drizzle.
For those who can't decide, they have a menu of suggestions such as:
- Campfire, combining Golden Grahams, Cocoa Puffs, Marshmallows, Whipped Cream, and Chocolate Drizzle
- The Snap, with Rice Krispies, Cheerios, sliced bananas, and honey
- Frosted Froot, with Frosted Flakes, Froot Loops, Whipped Cream, and Rainbow Sprinkles
- Shipwreck with Reese’s Puffs, Cap’n Crunch, Whipped Cream and their Spelled Milk secret topping
They also have 18 milkshakes, all cereal-based, for $10. The Horchata What milkshake has vanilla ice cream, Apple Jacks, and Cinnamon Toast Crunch, and is topped with whipped cream and "Cinnamon Dust."
Plus all the morning beverages: coffee, tea, and juice, plus pastries and doughnuts, as well as new items they're introducing almost weekly, such as nitro-infused ice cream floats and Pop-Tarts ice cream cereal sandwiches.
A retail area sells boxes of hard-to-find global cereal brands, along with fun cereal-themed merchandise such as T-shirts (Cereal is my one true love," says one shirt), Raisin Brand socks, Fruity Pebbles eye shadow, and Rice Krispies boxer briefs.
They play cartoons on TV, and also have a retro Nintendo, classic board games, and vintage magazines. "It is so rewarding to see families spend time together," Kiana says.
Art is everywhere: The storage room is shaped like a milk carton, and the restroom door is designed like a bunch of cereal boxes. There is so much to take in, and no detail is boring.
The partners describe themselves as “the brain and the brawn”. Michael is the vision behind the original concept and Kiana gets it done.
Michael had a near-death experience about a year ago, and that propelled him to follow his longtime dream. He received help from the community during his recovery, and wants to give back. At the store exit, there are four crystal-ball shaped coin banks where customers can place the tokens they receive when they check out. Each coin bank is for a charity close to Michael and Kiana’s hearts, such as animal shelters, people exposed to gas mold/toxic gases (which is what affected Michael and got him sick), veterans, and other local charities.
Perhaps best of all, The Spelled Milk is not just for breakfast: They're open from 9 am to 11 pm, and until midnight on Fridays and Saturdays.