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    Beverage News

    Taco Bell to debut its Live Más Café beverage concept in Dallas

    Teresa Gubbins
    Oct 28, 2025 | 3:16 pm
    Live Mas Cafe

    Gotta love the lavender at Live Mas Cafe

    Taco Bell

    Taco Bell is about to debut a beverage-centric concept in Dallas: Called Live Más Café, it's a store-within-a-store located at the Taco Bell at 5506 E Mockingbird Ln., where it will celebrate a grand opening on November 6.

    Inspired by Gen Z’s love for customizable drinks, the cafe will offer 30 beverages: from Churro Chillers and specialty coffees to Refrescas and Dirty Mountain Dew Baja Blast Dream Sodas — made by expertly trained “Bellristas” who handcraft the specialty drinks on the spot as part of the elevated in-restaurant atmosphere.

    Taco Bell's Refrescas are a line of fruity flavored drinks and teas such as the Dragonfruit Strawberry drink made with dragonfruit and mixed berry flavors, freeze-dried strawberry pieces, and green tea. The full beverage menu spans from refreshing sips to energizing boosts to "frozen escapes."

    The concept and menu are reminiscent of CosMc's, the beverage spinoff launched in 2024 by McDonald's, which also tested here in Dallas. Alas, as of May 2025, McDonald's had already shut it down.

    Live Mas Cafe drinks Live Mas Cafe drinksTaco Bell

    But Taco Bell says its beverage investment is as much about pushing the boundaries of the guest experience as it is about menu innovation, with a vision to make its beverages as iconic as its food.

    “We’re seeing today that people, especially younger consumers, are reaching for refreshing drinks as part of their lifestyle, whether it’s for energy or a sweet treat throughout the day,” says Taco Bell’s Global Chief Food Innovation Officer Liz Matthews in a statement. “So, we’re making big investments to become the ultimate beverage stop where our fans can expect to see the same bold, unexpected creativity in their cups as they do on their plates.”

    The Live Más Café in Dallas will mark the first expansion outside of Taco Bell's home state of California, where it tested its first location in summer 2025 in Chula Vista, and where it has since opened locations in Irvine, San Diego, and Los Angeles County. Their plan is to open 30-odd locations across southern California and Texas, including more locations in Dallas, as well as locations in Houston, which will open. on November 20.

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    news/restaurants-bars
    popular

    Ice Cream News

    Cult ice cream brand Salt & Straw makes Texas debut in Dallas

    Teresa Gubbins
    Feb 6, 2026 | 11:00 am
    Salt & Straw
    Salt & Straw
    Salt & Straw

    A big name in ice cream is coming to town: Cult-favorite artisan ice cream chain Salt & Straw will make its debut in Texas, opening its first locations in the state in Dallas and Fort Worth.

    According to a release, the Oregon-based brand will open two shops in the DFW area this spring, both located in buzzy neighborhoods, as follows:

    • Dallas: 2323 N. Henderson Ave. #107, in the same center as Gemma
    • Fort Worth: 1305 W. Magnolia Ave., in the former Great Harvest Bread Co. space

    Salt & Straw started out as a pushcart, founded by cousins Kim and Tyler Malek in 2011 in Portland. They've now grown to 57 locations with a huge presence in California and an expansion to the East Coast — from New England and New York to Florida to even Disneyland.

    Wild flavors and collaborations
    They're famous for their hyper-creative, often unexpected flavors including a never-ending rotation of monthly specials, overseen by head ice cream maker Tyler Malek. A recent Thanksgiving Series is typical: It included Parker House Rolls with Salted Buttercream; Turkey Stuffing and Cranberry Sauce, which featured a salt-and-pepper ice cream studded with bread pudding, turkey sausage, & cranberry jam; Pumpkin Pie Tiramisu; and Cranberry Orange Sorbet.

    They also do partnerships such their 2024 collaboration with Taco Bell on a flavor called Tacolate, featuring a waffle-cone taco shell filled with cinnamon ancho chili ice cream, dipped in chocolate, and topped with toasted brown rice, served with two custom Taco Bell-inspired sauce packets: Mango Jalapeño Sauce and Wildberry Cinnamon Sauce.

    Why DFW
    In a statement, Kim says that DFW was a natural fit.

    “We’ve spent meaningful time in Texas and have been inspired by the depth and momentum of its food and creative communities," Kim says. "Dallas and Fort Worth, in particular, stood out as places where craftsmanship, entrepreneurship, and hospitality intersect in a really genuine way, making them natural homes for Salt & Straw’s first shops in the state."

    Dallas-Fort Worth has also in recent years embraced ice cream in a way it never did before, with incoming chains such as Jeni's Splendid Ice Cream, Van Leeuwen Ice Cream, and Handel's Ice Cream, as well as emerging local concepts such as Melt in Fort Worth.

    Both Dallas and Fort Worth Salt & Straw locations will feature chef-driven classics such as Double Fold Vanilla and Salted Malted Chocolate Chip Cookie Dough, featuring a house-made cookie dough, made with the same malt you'd use to brew amber ale, and inorporating two types of salt, with thick malted fudge as a sweet counterpoint.

    The shops will also serve as platforms for hyper-local collaborations that celebrate each neighborhood’s character, and gathering spaces for the community, where guests are encouraged to linger and try free samples of as many flavors they desire.

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