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    Steakhouse News

    High-energy Mexican steakhouse is coming to Dallas' East Quarter

    Teresa Gubbins
    Jan 6, 2025 | 1:25 pm
    Toca Madera flaming tomahawk

    Toca madera flaming tomahawk.

    Photo by TJ Perez

    A new steakhouse is coming to town: Called Toca Madera, it's a "modern Mexican steakhouse" from Noble 33, a global hospitality group known for its high-energy restaurant concepts, and will open at 2203 Commerce St. in the East Quarter district.

    According to a release, it will begin development in early 2025 with an expected opening in 2026.

    This marks the third concept in Texas from Noble 33, following the 2024 opening of Houston’s Toca Madera and soon to open Mēdüzā Mediterrania. Toca Madera Dallas will be the brand’s sixth outpost, with other locations in Los Angeles, Las Vegas, Scottsdale, and Miami – opening this fall.

    Toca Madera Dallas will span 13,221 square feet, seating 415 guests across the main dining room and outdoor dining patio in addition to two full-service bars, a lounge, private members’ speakeasy, and a private dining room - all paired with an elevated, high-energy atmosphere and nightly live entertainment.

    “This will be the sixth location and one of the largest footprints in the Toca Madera portfolio – a testament to Dallas' international flair and rich culture,” says Noble 33 co-founder and CEO Mikey Tanha in a statement. “Bringing our version of a Mexico City Steakhouse to the great city of Dallas has been a longtime goal, and we can't wait for residents to enjoy the unique and immersive Toca Madera dining experience.”

    Toca Madera’s signature design is inspired by the restaurant’s Mexican cuisine reimagined into a modern, organic aesthetic. Bold architectural elements combined with warm luxurious finishes of handcrafted custom woodwork, plush velvet upholsteries, intimate lighting, and biophilic design create a transcending multi-sensory dining experience.

    Distinct highlights will include ‘The Bird’s Nest,’ an immersive art piece that encapsulates the lounge area in an incredible nest-like structure featuring a lush greenscape in addition to one-of-a-kind art pieces and a sweeping, undulated wood slat ceiling.

    “Toca Madera will offer Dallas residents an unparalleled dining experience for a city known for its cuisine. Great detail and attention are given to the architecture, design and soundscape, all combined with an incredible menu for a bespoke dining journey,” says Tosh Berman, Co-founder of Noble 33.

    The menu, with Executive Chef Martin Heierling at the helm, will (hopefully) transport diners to Mexico City via a selection of dishes that include

    Sashimi Mexicano with ahi tuna, cucumber, avocado, pomegranate, chile de árbol, and leche de tigre

    A5 Wagyu Tacos in a crispy wonton shell with kizami wasabi, cali green onions, and micro shiso

    premium Australian and Japanese beef including the show-stopping Flaming Tomahawk, served flaming and floating over salsa verde, presented and sliced by chef tableside.

    Helmed by beverage director Juan Carlos Santana, the bar will feature a vast selection of tequila and mezcal, in cult-favorite cocktails such as Como la Flor, served with edible flowers and rose air.

    Amplifying the high-touch experience, Toca Madera offers nightly entertainment including live musicians, local and international resident DJs, and fire performers.

    Noble 33 looks forward to expanding its footprint with upcoming openings including Mēdüzā Mediterrania in Houston; Mēdüzā Mediterrania and Toca Madera in Miami; and 1587 Prime, the recently announced partnership with Patrick Mahomes and Travis Kelce in Kansas City.

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    Hummus News

    Revered family-owned Mediterranean restaurant debuts in North Dallas

    Teresa Gubbins
    Dec 18, 2025 | 5:32 pm
    Zon Zon
    Samantha Marie Photography
    Zon Zon food spread

    An upscale Mediterranean restaurant is coming to North Dallas from a trusted name: Called Zon Zon, it'll open at 5455 Belt Line Rd. #130, in the Work/Shop center, and it's from hospitality group Yela Concepts, led by Yaser Khalaf (Darna, Baboush), together with his son Mak Khalef in their first collaboration.

    According to a release, it'll open on December 22.

    Named for Mak's sister Zaina (“Zon Zon”), the restaurant will be open for lunch and dinner with a refined take on Mediterranean dining, rooted in tradition but with modern influences.

    "We tried to merge what embodies Mediterranean cuisine with dishes that people in Dallas love," Mak says. "A lot of the dishes we have on menu are Mediterranean but have American and Texan influences."

    Mezze favorites include hummus topped with green shatta and extra-virgin olive oil; baba ghanoush with charred eggplant, tahini, dukka, and pomegranate; crispy cauliflower with saffron labneh; tuna neya with tahini, mixed pickles, and Aleppo pepper; and kibbeh with ground lamb, onions, pine nuts, and dill labneh.

    Salads include seared tuna salad with freekeh and golden beets; Tahini Caesar with tahini–Caesar dressing and za’atar croutons; and roasted beets with burrata, oranges, and pistachios.

    Entrées include roasted chicken with garlic-batata and pomegranate jus; chicken shish kebab over saffron rice with almonds and raisins; hanger steak shawarma frites — a clever twist on steak frites with hand-cut fries; ZZ’s Wagyu cheeseburger with smoked provolone and house pickles; Prime ribeye with za’atar chimichurri and heirloom carrots; and apricot lamb couscous.

    The beverage program complements the menu with a Mediterranean-focused wine list and creative cocktails such as the coffee-kissed Midnight Istanbul and ZZ’s Margarita, with burnt pineapple and ras el hanout.

    Designed in collaboration with Dallas-based Coeval Studios, the restaurant features a 2,130-square-foot interior with an expansive 735-square-foot patio that seats 76, for a total occupancy near 100.

    The restaurant boasts an open kitchen, while decorative finishes include modern woodwork, rich textures, and Middle Eastern-inspired details — stylish yet inviting, with a setting that feels like home.

    “The inspiration behind Zon Zon came from wanting to create the kind of place we’ve always wished existed — a neighborhood Mediterranean spot that feels both familiar and exciting," says Yaser in a statement. "We wanted to create a comfortable space where guests can meet up with friends or neighbors on a regular basis."

    Mak went to college to study biomedical engineering, but says he couldn't resist the lure of the restaurant world in which he grew up.

    "Zon Zon is a reflection of everything we love about food," Mak says. "What makes this especially meaningful is building it with my dad — bringing our family’s story and passion to the table."

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