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    Living it up

    Southern Living unfolds modern farmhouse community in charming Hill Country town

    John Egan
    Nov 18, 2019 | 2:10 pm

    A new 220-acre, master-planned community two miles southeast of Fredericksburg’s quaint Main Street district draws inspiration directly from the pages of Southern Living.

    The community, called Friedën, is the first one being developed in the Texas Hill Country (and the second one in Texas) under the Southern Living Inspired Communities program. The program highlights boutique residential communities that embrace lifestyle approaches featured in Southern Living and also reflect regional architecture.

    “We were interested in Friedën from the start,” Kristen Payne, vice president of licensing at Meredith Corp., publisher of Southern Living, says in a release. “They’re determined to build something that reflects the lifestyle Fredericksburg is famous for, from the preservation of the landscape to the design of the homes. We loved their idea of a community of modern farmhouses that were custom-made but part of a design theme.”

    Fredericksburg Development Inc. is now taking reservations for the first 84 modern-farmhouse homesites at Friedën. Homesite ranges from $99,000 to $314,000; the price covers only the land. Ultimately, about 240 homes will be built in the community.

    Buyers of homesites can choose from Friedën home plans created by Austin-based Tim Brown Architecture LLC or can hire another architecture firm.

    “All homes within Friedën must follow strict architectural and material guidelines, which provide a standard for residents to design — creating a refined and consistent community that still lends residents the freedom to build a home to their unique needs and personal style,” the developers explain.

    The developer teamed up with Skip Preble and Thomas Thör Peterson of Fredericksburg’s Heirloom Communities to establish Friedën, which means “peace” in German. Preble says Friedën seeks to capture the essence of the Hill Country.

    The community offers “a totally unique combination of appreciating nature and a slow pace of life, with a love of food, wine, and other people,” Preble says in a release. “As the vision for Friedën took shape, we were careful to maintain and promote the natural landscape, the lifestyle, and the design vernacular of the area in everything we’ve done — from the architecture and amenities, to the land plan — and we’re excited to welcome our first families.”

    Amenities planned for Friedën include more than five miles of outdoor trails, three natural lakes, a community pool, a fitness center, community WiFi, and a barn for events. A planned project outside the controlled-access gates of Friedën will comprise a town center, apartments, restaurants, stores, and lodging.

    Friedën plots range from $99,000 to $314,000, but do not include the house.

    Fried\u00ebn Texas Hill Country Southern Living
    Rendering courtesy of Friedën
    Friedën plots range from $99,000 to $314,000, but do not include the house.
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    H-E-Buzz

    Texas grocer H-E-B installs freebie pop-ups at Dallas airports

    Brandon Watson
    Dec 15, 2025 | 11:36 am
    H-E-B vending pop-up
    Austin-Bergstrom Airport/ Instagram
    H-E-B says it will bring surprise Texas travelers with more holiday pop-ups.

    Texas supermarket chain H-E-B is known for its mega-sized locations — but the company is surprising holiday travelers with tiny vending machine pop-ups, offering free swag at Texas' major airports, including Dallas Love Field and DFW Airport.

    The vending pop-up will be at:

    • DFW Airport on Thursday, December 18
    • Dallas Love Field on Friday, December 19

    The concept made its debut at Austin-Bergstrom International Airport (AUS) on December 10. Visitors were given an “H-E-B boarding pass,” redeemable for merchandise such as cushy concha slippers, Cafe Olé coffee, and the ever-popular flour tortilla blanket.

    Travelers lined up at the machines (supervised by staffers), inserted the pass, and collected their prizes.

    “No store does what? More!” wrote the airport in an Instagram post. “Our passengers were obsessed!”

    H-E-B has stepped up its viral presence in 2025. In June, TikToker Anna the Colossal Titan racked up hundreds of thousands of views for a video showing her smuggling 200 H-E-B tortillas in her backpack. In October, the grocer released a limited collection of 1,000 heavy metal-themed t-shirts in collaboration with Nashville graphic artist Connor Dwyer which sold out in seconds.

    DFW is not the only stop on the holiday pop-up tour. The H-E-B team will be at the following Texas airports, with the fun kicking off between 11:30 am to noon on the selected dates:

    • Friday, December 12: San Antonio International Airport
    • Sunday, December 14: Houston's George Bush Intercontinental Airport
    • Tuesday, December 16: Houston's William P. Hobby Airport
    • Thursday, December 18: Dallas Fort Worth Airport
    • Friday, December 19: Dallas Love Field Airport
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