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Burger Shrinkage

Burger spot Purple Cow shuts down two of three Dallas locations

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Purple Cow
Purple Cow is down to one DFW location, at Preston-Royal. Photo courtesy of City Moms Blog

Two suburban branches of Purple Cow restaurant have closed, narrowing down the mini-chain's presence in Dallas to only the original location at Preston-Royal.

The Fairview location closed a couple of weeks ago, and a branch in Plano closed "about a month and a half ago," confirmed a staffer at the Preston-Royal store. "There's only one open, and that's us," she said.

Purple Cow has roots in Little Rock, Arkansas, dating back to the late '80s. It debuted in Dallas on Royal Lane at Preston Road in 1998, long before the current burger craze that has gripped the restaurant world.

Purple Cow's unique spin combined a diner theme and colorful, kid-friendly atmosphere with the incorporation of liquor on the menu. Adults can order a milkshake spiked with liqueur, or else choose cocktails, beer or wine. Other signatures include the purple milkshake — a vanilla milkshake with purple tint — and the better-than-average hot dogs.

The Plano branch opened in 2000 at Lakeside Market, a shopping center that's had its share of ups and downs. But Purple Cow's family-oriented persona helped keep it afloat.

In 2010, another branch opened in Fairview, a shopping center that has suffered even more ups and downs. Reports on the chain's food, service and cleanliness have been increasingly gloomy.

In January, the chain filed a registration to open a branch in Frisco, which it refers to on its website stating, "Today there are three locations in Texas, and a fourth opening soon."

Outdated information, obviously.

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