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    All aboard?

    Virgin steers talk of high-speed trains between Dallas and Houston

    John Egan
    Feb 1, 2019 | 1:45 pm
    Virgin USA Train
    Virgin Trains may be speeding into Texas.
    Photo courtesy of Virgin Trains

    You know about the proposed high-speed “bullet” train that would connect Dallas and Houston, and you might have heard of the proposed transportation-in-a-tube concept that would link Dallas, Austin, Houston, San Antonio, and Laredo.

    Now, another possible alternative to planes, Amtrak trains, and automobiles has chugged into the picture.

    Virgin Trains USA, a transportation startup that plans to trade its shares on the Nasdaq stock exchange, is exploring two high-speed routes in Texas — one between Dallas and Houston, and the other tying together Austin, Houston, and San Antonio. All four of the cities are plagued by ever-increasing traffic tie-ups.

    There’s no word yet on when these routes might take shape. At this point, they’re merely ideas, and ahead of the company going public, officials at Virgin Trains are staying mum.

    In all, Virgin Trains has outlined seven potential routes in the U.S. beyond what it already has on the drawing board.

    “Our goal is to build railroad systems in North America that connect major metropolitan areas with significant traffic and congestion,” the company says in a filing with the U.S. Securities and Exchange Commission.

    Virgin Trains aims to tie together heavily populated cities separated by 200- to 300-mile distances that are “too long to drive, too short to fly.” It wants to run the trains along existing transportation corridors — rail, highway or a combination of the two — “to cost-effectively build our systems, as opposed to developing entirely new corridors at potentially significantly higher costs.”

    If the Virgin name sounds familiar, it should. British billionaire Sir Richard Branson’s Virgin Group is a minority investor in Virgin Trains, which already operates a South Florida route between Miami and West Palm Beach. West Palm Beach-to-Orlando and Orlando-to-Tampa routes also are in the works in Florida, in addition to a Los Angeles-to-Las Vegas route. Virgin’s other transportation investments include airlines and space travel.

    Jim Mathews, president and CEO of the Rail Passengers Association, says he’s on board with the Branson-backed Virgin Trains venture — not as an “anti-Amtrak” move but as an advancement in U.S. passenger rail travel.

    “Speaking from the experience of someone who spent almost his entire career watching Sir Richard innovate, invest, and take risks, I firmly believe this could be a real shot in the arm for passenger rail in the United States,” Mathews writes on the association’s website. “Like all entrepreneurs, Sir Richard isn’t afraid to fail, and he has made a few bad bets in the past. But he’s also made some very good ones, and has transformed not just travel but philosophies wherever he has gone.”

    transportationtraffic
    news/travel

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    BACKSTAGE PASS

    Universal Music unveils new hotel and amphitheater near Texas Hill Country

    Brianna Caleri
    Jun 23, 2026 | 2:02 pm
    UMusic Hotel & Private Residences Austin
    Rendering courtesy of UMusic Hospitality & Lifestyle
    A rendering of the property, with another building extending off-screen to the right.

    Texas travelers who want to make sure their next weekend trip takes full advantage of the “Live Music Capital” have an upcoming community to consider: UMusic Hotel & Private Residences Austin, an effort owned by White Rocks and developed in partnership with Universal Music Group, will bring 150 hotel rooms, 600 private residences, and a new amphitheater to a 71-acre site at the edge of the Hill Country.

    A representative says an opening is projected for the first quarter of 2029, with construction beginning in the first quarter of 2027. Residences are on sale now. Different units cost $850-$1,450 per square foot, depending on variables like locations, views, and more.

    There is already one UMusic Hotel operating in Madrid, Spain. The Austin location will introduce private residences for the first time.

    The keystone of the property will be White Rocks Amphitheater, an open-air venue that takes advantage of the natural surroundings. More than 70 percent of the site will "remain green open space," the release says. There will also be a performance venue inside the hotel, plus professional recording and content studios.

    Music is the central force of the property, but it's not the only thing to do at the hotel. There will also be a bar, a nightclub, a comedy club, dining, a rooftop pool and fitness center, and a spa and wellness center.

    At the spa, visitors can get traditional treatments like massages, facials, hair, makeup, and manicures, while the wellness center offers weight training, steam rooms, hammam (a Southwest Asian or North African bath), plus more advanced technologies including red-light therapy, peptide therapy, cryogenic chambers, and more. Sometimes the amphitheater will host yoga, weight training, and other physical events.

    Similarly, the residences will have access to their own set of amenities including, a private pool and fitness facilities, underground parking, and common areas, the release says. They can visit the hotel anytime and enjoy the culture there, too.

    "The result is a living environment that offers the peace of a private retreat alongside the vibrancy of an international cultural hub," the release says.

    Since nature is such a big part of the plan, the developer has a number of sustainability commitments going into the project. Those include a mostly hidden plant for hot and cold water and power, microgrid energy tech, a closed-loop water system that developers say complies with a 100 percent water reuse goal set by the city, and DarkSky-compliant practices that help reduce light pollution, which is better for wildlife and seeing stars. That will help at monthly stargazing events held at the amphitheater.

    The developers have also committed to the creative community that made them want to work in Austin to begin with; things like allocating a portion of ticket sales to a perpetual endowment for local artists and nonprofits, setting up paid gigs for emerging talent, and partnering with schools and other cultural institutions, sometimes for mentorship opportunities.

    “Our vision is to create places where culture is made, shared, and celebrated," said UMusic Hospitality & Lifestyle president Jordi Solé in the release. "This property combines performance, wellness, nature, and community into a single living ecosystem, reflecting Austin's creative spirit on a global stage.”

    hotelsdevelopmentscondosvenueslive music
    news/travel

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