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    DESERVING OF A GOLF CLAP

    Texas-based Tito’s Vodka hits hole-in-one with new line of laid-back golf wear

    Chantal Rice
    Apr 19, 2021 | 10:57 am
    Tito's X William Murray Golf clothing Austin
    Tee up Tito's style.
    Courtesy of Tito's X William Murray Golf

    If you’re the type of golfer who gets endless pleasure from Caddyshack and enjoys hitting the sauce as much as hitting the links, the new golf apparel line from Tito’s may suit you to a tee.

    Adored Texas vodka brand Tito’s Handmade Vodka is teaming up with William Murray Golf, the Austin-based golf clothing brand inspired by legendary funnyman Bill Murray and his brothers, to launch a collaborative line of golf wear called Tito’s X William Murray Golf.

    The new clothing line, which features three signature shirt styles, was created for golfers who savor a laid-back approach to golf and life, with the companies’ reps noting the collection will “go down as smooth as a cool cocktail on a sweltering Texas day.”

    The brand aims to infuse a little more personality into the game of golf, which, according to the National Golf Foundation, saw 3 million new golfers enter the sport in 2020, representing an increase of 14 percent in golf play.

    “Golf has become cross-generational and accessible, making it more enjoyable for all. It’s less about the score and more about the experience, as the technical skill is no longer the requisite to play. Golf now goes beyond the green and has become more of a lifestyle,” says Brandon Barrett, co-founder and president of William Murray Golf. “William Murray Golf is about storytelling, and we are excited to collaborate on this collection to tell the unique story of Tito’s craftsmanship, quality and endless possibilities.”

    Each item in the new collection is made using moisture-wicking, four-way-stretch material, and sun-protection technology. Items include:

    • Tito’s X William Murray Recipe for Success button-down men’s shirt, $85, a lightweight button-down that pays tribute to both brands with illustrations depicting golf balls and putters, as well as pot stills, glassware, and the original Tito’s Isuzu Trooper.
    • Tito’s X William Murray Texas Icons golf polo for men, $85, which features the brands’ logos, Lone Star State silhouettes, longhorns, and full cocktails. The color scheme further represents Austin, with a blend of burnt orange, black, and white.
    • Tito’s X William Murray Texas Icons women’s golf polo tank, $75, a lightweight, sleeveless polo with similar illustrations as those on the men’s polo shirt. It was specifically designed to complement a warm day on the course with a chilled Tito’s cocktail in hand.

    The Tito’s X William Murray apparel line is available online at store.titosvodka.com. Shoppers can choose one of four nonprofits to support — American Farmland Trust, Emancipet, Team Rubicon, or World Central Kitchen — when checking out, with Tito’s donating all net proceeds from the purchase to that chosen organization.

    “Whether you’re a scratch golfer or 25 handicap, the one thing we can all agree on is that a Tito’s cocktail with your friends on the course makes for a better round,” says Frank Polley, vice president of trade marketing for Tito’s. “As we continue to build out Tito’s golf programming, William Murray Golf is the course partner we always dreamed of. Similar interests, same sense of humor, and we both don’t take ourselves too seriously. If one brand needs a mulligan, the other won’t judge for taking another swing. We are playing best ball, after all.”

    charitynew-york-fashion-weekshoppingdrinks
    news/fashion

    Shopping News

    Where to shop in Dallas right now: 6 new stores to check out for June

    Raven Jordan
    Jun 10, 2025 | 5:55 pm
    LoveShackFancy Dallas Cowboys Cheerleaders
    LoveShackFancy
    LoveShackFancy and Dallas Cowboys Cheerleaders collaboration.

    The June edition of Where to Shop, CultureMap Dallas ' monthly roundup of new shops and hot sales has a little of everything: buzzy new designer boutique, museum shop, thrift store, and furniture boutique that graduated from online to brick-and-mortar. There's also a new cheerleaders collection and a major tile sale.

    Here's where to shop in Dallas for June 2025:

    Billy Reid
    Texas fashion designer has opened a boutique in Dallas at 1902 N. Henderson Ave., in the former Knot Standard space. Reid is known for his carefully crafted clothing and accessories embodying lived-in luxury, with high-quality fabrics and unexpected detailing. Reid says that the space will allow them to combine their main collection and custom clothing efforts under one roof. They carry men’s and women’s clothing, including men’s polos and trousers, dresses, blazers, plus travel bags, belts, and cotton twill ball caps.

    Casa Bella Decor
    Luxury home furniture boutique is now open in Melissa at 3210 Milrany Ln. #300. After eight years as an online store, this is the brand's first physical showroom with items like bedding, chairs, patio furniture, and nightstands. They carry home goods and furniture brands such as Barefoot Dream, Farmhouse Fresh, Rowe Furniture, and Voluspa Candles. There are also complimentary design consultations available.

    Daltile
    Dallas-based company — the largest manufacturer and marketer of tile in the U.S. — has launched a summer sale highlighting "Made in the USA" products with up to 40 percent off American-made tile collections on 36 lines ranging from ultra-trendy Artcrafted colored glass tiles to the wood look of Acreage to the convincing faux marble of Marble Attache. Daltile products are distributed through 260-plus company-owned sales service centers, stone slab yards, design studios, and independent flooring retailers, searchable online. The sale runs through August 31.

    Frontiers of Flight MuseumFrontiers of Flight Museum store Thomas Garza

    Frontiers of Flight Museum store
    There's a museum store now open inside Frontiers of Flight Museum, at 6911 Lemmon Ave. near Dallas Love Field. The store is a 1,400-square-foot space with Frontiers of Flight merchandise, interactive STEM kits, aviation-themed books, art prints, and toys, plus candles, apparel, and jewelry from local makers chosen to reflect the innovation that defines the museum. Located right inside the museum’s lobby, it's open to the public, no ticket required.

    Goodwill Carrollton
    Goodwill's newest location is a state-of-the-art store and donation drop-off center which opened on June 5 in a former Big Lots. This store is the non-profit's 19th location in its eight-county service area and represents Goodwill's mission-integrated social enterprise that is dedicated to helping people with barriers recognize and reach their full potential through the power of a job.

    LoveShackFancy
    Cotton Incorporated and LoveShackFancy have partnered with the Dallas Cowboys cheerleaders on an "America's Sweetheart" all-cotton 28-piece collection featuring frilly print and gingham sundresses, American flag sweatshirts, and a line of skirts, dresses, and tops embroidered with cherries. The brands will host a tailgate party at LoveShackFancy’s Dallas boutique (at 29 Highland Park Village) on June 21, that includes a meet & greet with two of the Dallas Cowboys cheerleaders.

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