Staged To Sell
Watch how the Dallas pros prep a house for a quick sale at top dollar
The top Realtors in Dallas know how to make a house stand out on the market. Many of them turn to home stagers to streamline and spruce up interiors to show listings in the best light possible.
Christy Berry of Briggs Freeman Sotheby’s enlists Lori Burns, her “all-time favorite” stager, when she has a new house to sell. There are two types of stagers, Berry notes in the video: those who bring items into the house and those who work with the homeowner’s existing furnishings and accessories. Burns serves as the latter for this project on Colgate Avenue.
She starts by editing the furniture, removing the artificial plants and taking down personal family photos. Next step is to rearrange what's left so buyers notice the home’s features, not its contents.
“If you’re a buyer walking in this house, I want your eyes drawn to the crown molding or the wainscoting, not to a piece of furniture or a rug,” Berry says. “To me, staging is one of the most important things you can do when you’re selling a house.”
To see the amazing before-and-after — and to get tips for staging your own home to sell — watch the video.