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    Summer style

    Popular Dallas blogger fashions chic summer collection with Nordstrom

    Stephanie Allmon Merry
    May 31, 2018 | 5:00 pm

    A new summer collection from Nordstrom looks decidedly Texas-chic, which is no accident given its Dallas connection.

    Cassie Freeman, who runs the popular Dallas-based lifestyle blog Hi Sugarplum!, has collaborated with Gibson on a limited-edition collection of women's apparel sold exclusively on Nordstrom.com.

    Freeman describes the collection as “pieces that feature bright colors and punchy prints, each with their own feminine detail. They're fun and flattering, and versatile enough to take you from the office to the beach.”

    They're also surprisingly affordable. Pieces range from $39 for a ruffled tank to $69 for a ruffle-trimmed dress.

    Have we mentioned ruffles? Yes, the line is full of flouncy, flirty details like ruffles, pleats, stripes, and florals. Those who are into goth need not click.

    The mix-and-match pieces also are wearable for many shapes and sizes — even XXS- and XL-petites.

    Standouts include a Maroma halter top available in hot pink, black, ocean-blue with white polka dot, and "coral floral;" a Monterey easy skirt with a draw string, which comes in black or "cool breeze floral;" and a super cute Captiva shorts romper, shown in black, black floral, or "bright floral" with a blue background.

    Freeman is a popular, longtime blogger who describes herself as "a style and decor-obsessed Texas girl and lover of travel, fashion, sarcasm and Mexican food." On Hi Sugarplum!, she blogs about her own style tips, travel recommendations, room makeovers, DIY projects, and more. As with any blog worth its words, readers can pin from her site and shop from her Instagram posts and Insta-stories.

    Los Angeles-based Gibson is known for designing casual pieces that can be dressed up or elevated items that can be dressed down. Versatility is key.

    Suzie Turner, founder of Gibson, says the brand started looking for influencers to collaborate with in early 2017 and liked what they saw on Freeman's blog.

    “We began working with a few who shared our brand identity of versatile, accessible style," she says. "We wanted to bring their personality to our brand in collections that would reflect their lifestyle. We found Cassie and knew immediately that a collaboration would be authentic to both brands.”

    For her part, Freeman says she was surprised and delighted that Gibson came calling.

    “I remember the day Suzie emailed me about 'a possible collaboration.' I thought she meant an Instagram campaign or some small sponsorship," she says. "So you can imagine my shock and excitement when I learned she actually meant an entire line of clothing based around my style. Since I was already a fan of Gibson, I couldn't say yes fast enough.”

    The collection, which will not be sold in stores, will be available online through the end of summer.

    A ruffle-trimmed dress is the most expensive piece, at $69.

    Gibson x Hi Sugarplum for Nordstrom
    Photo courtesy of Nordstrom
    A ruffle-trimmed dress is the most expensive piece, at $69.
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    Fashion on display

    Rare Halston fashion exhibition now on display in unlikely Texas city

    Brandon Watson
    Feb 16, 2026 | 4:40 pm
    Halston: Inventing American Fashion exhibit Ellen Noël Art Museum
    Photo courtesy of Ellen Noël Art Museum
    An colorful eveningwear grouping takes advantage of Ellen Noël Art Museum's curved walls.

    A rare exhibition honoring fashion pioneer Halston has popped up in an unexpected place: West Texas. Dallas fashionistas who are fans of the designer can make a five-hour pilgrimage to Odessa’s newly revamped Ellen Noël Art Museum to view "Halston: Inventing American Fashion."

    Halston’s minimalistic fashions are rarely the subjects of retrospectives, although the designer’s dramatic life story recently had a pop-cultural resurgence through a 2021 Ryan Murphy miniseries. "Halston: Inventing American Fashion" assesses the talent that made him a household name.

    Known now for outfitting 1970s icons like Liza Minelli and Bianca Jagger, Halston changed the international reputation of American sportswear as part of the famous 1973 “Battle of Versailles” fashion show, holding his own against Paris’ most lauded couturiers. His uniquely louche style still influences contemporary brands like Marc Jacobs, Zac Posen, and Tom Ford, who was briefly the creative director for a revised Halston label.

    The mannequins in the Odessa display are outfitted with 75 ensembles from flowing Ultrasuede daywear to more dramatic draped gowns. The pieces “illustrate how Halston revolutionized fashion by prioritizing comfort, confidence, and modern femininity,” according to a release.

    Although Odessa may seem an odd choice for the show, Halston had deep Texas connections. After he moved on from hat making, Amarillo millionaire Estelle Marsh was his sole backer willing to fund his first Madison Avenue boutique.

     Ellen No\u00ebl Art Museum, Odessa, new facade. The new facade at Ellen Noël Art MuseumPhoto courtesy of Ellen Noël Art Museum

    Halston: Inventing American Fashion exhibit Ellen No\u00ebl Art Museum

    Photo courtesy of Ellen Noël Art Museum

    An colorful eveningwear grouping takes advantage of Ellen Noël Art Museum's curved walls.

    And the recently completed renovation of Odessa's Ellen Noël Art Museum has some of the designer’s signature sleek. Designed by architect R.J. Lopez, the renovation includes new galleries and improved circulation, but the centerpiece is a striking transparent façade, replacing the original brick of the 1985 building.

    “The renovation project has been over 10 years in the making and in the construction phase for the past two years,” says the museum’s buildings manager, Steve Patton, via a release. “The completion of the project has resulted in an incredible facility that is a shining star in West Texas, offering programs and exhibits that will be a destination point for people all over the world!”

    "Halston: Inventing American Fashion" will run through March 22. Admission to the Ellen Noël Art Museum is free.

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