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    Be a Taskmaster

    Dallas-born entrepreneur helps the world delegate with virtual assistant business

    Whitney Harris
    Jul 21, 2014 | 9:15 am

    Plano-born Maren Kate Donovan knows that most people aren’t such bionic multitaskers that they can do everything by themselves and still have time to shower. Donovan herself was in the habit of employing overseas assistants when she was launching a social marketing firm after college.

    Actually, it was that first group of loyal, productive workers that convinced the young entrepreneur she needed to help others find such reliable assistance. So she launched Zirtual, an online service that hires, vets, trains and assigns virtual assistants to anyone in need of some extra help, to an invite-only market in 2010.

    Zirtual is an online service that hires, vets, trains and assigns virtual assistants to anyone in need of some extra help.

    Now based in San Francisco, Donovan recently opened up membership to the public, allowing everyone — from private lawyers to big design firms to busy parents — to benefit from the unique, as-needed support on a regular basis.

    The site enables potential employers from around the world assign all kinds of tasks to Zirtual Assistants (ZAs), thereby creating jobs for motivated workers across the United States. Donovan considers it “a great foray for small businesses and entrepreneurs to learn how to delegate and leverage their time.”

    She also was eager to give people the opportunity to work from home, especially those with disabilities or parents who want to raise children and be with their families during traditional work hours. Donovan considers her hiring pool to have “some amazing talent.” She only hires ZAs with at least two years of college, and she focuses on strong communication skills and building trust, given the virtual nature of the job.

    Dallasites only have to look at the rush hour traffic on Central Expressway to know the value of trading a traditional commute for a remote setup. And Zirtual is looking to hire more than 150 new full-time employees — all of whom will work from home — by the end of the year.

    “Dallas is a fast-growing client market,” Donovan says, adding that she’s ramping up efforts to hire here in Big D. Zirtual has already brought on about 10 people from the greater DFW area, including a VP of sales. Potential candidates can apply through the site, and training takes place online.

    With the focus on Dallas right now, Zirtual aims to hire mostly within cities so that groups of ZAs can meet in person and create a sense of community. That said, the company is also hiring in Utah, Georgia, and the Illinois area.

    This feels like a big step toward increasing productivity for both employee and employer. And, as Donovan notes, “The most successful people in the world didn’t get there by doing everything themselves.”

    Maren Kate Donovan is founder and CEO of Zirtual, an online service that provides anyone with a virtual assistant.

      
    Photo by Jason Carter Rinaldi
    Maren Kate Donovan is founder and CEO of Zirtual, an online service that provides anyone with a virtual assistant.
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    Business news

    24 Dallas-Fort Worth companies make 2025 Forbes Global 2000 list

    John Egan
    Jun 17, 2025 | 4:43 pm
    Dallas skyline with reflection
    joe daniel price/Getty Images
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    More than 60 Texas-based companies appear on Forbes’ 2025 list of the world’s 2,000 biggest publicly traded companies, and nearly half come from Dallas-Fort Worth.

    Among Texas companies whose stock is publicly traded, Spring-based ExxonMobil is the highest-ranked at No. 13 globally, followed by another Houston-based company, Chevron (No. 30 globally). Dallas-based AT&T comes in third in Texas (No. 35 globally). Rounding out Texas' top five are Austin-based Oracle (No. 66 globally), and Austin-based Tesla (No. 69 globally).

    Ranking first in the world is New York City-based J.P. Morgan Chase.

    Forbes compiled this year’s Global 2000 list using data from FactSet Research to analyze the biggest public companies based on four metrics: sales, profit, assets, and market value.

    “The annual Forbes Global 2000 list features the companies shaping today’s global markets and moving them worldwide,” said Hank Tucker, a staff writer at Forbes. “This year’s list showcases how despite a complex geopolitical landscape, globalization has continued to fuel decades of economic growth, with the world’s largest companies more than tripling in size across multiple measures in the past 20 years.”

    The U.S. topped the list with 612 companies, followed by China with 317 and Japan with 180.

    Here are the rest of the Texas-based companies in the Forbes 2000, grouped by the location of their headquarters and followed by their global ranking.

    Dallas-Fort Worth

    • Caterpillar (No. 118)
    • Charles Schwab (No. 124)
    • McKesson (No. 195)
    • D.R. Horton (No. 365)
    • Texas Instruments (No. 374)
    • Vistra Energy (No. 437)
    • CBRE (No. 582)
    • Kimberly-Clark (No. 639)
    • Tenet Healthcare (No. 691)
    • American Airlines (No. 834)
    • Southwest Airlines (No. 844)
    • Atmos Energy (No. 1,025)
    • Builders FirstSource (No. 1,039)
    • Copart (No. 1,062)
    • Fluor (No. 1,153)
    • Jacobs Solutions (1,232)
    • Globe Life (1,285)
    • AECOM (No. 1,371)
    • Lennox International (No. 1,486)
    • HF Sinclair (No. 1,532)
    • Invitation Homes (No. 1,603)
    • Celanese (No. 1,845)
    • Tyler Technologies (No. 1,942)

    Houston area

    • ConocoPhillips (No. 105)
    • Phillips 66 (No. 276)
    • SLB (No. 296)
    • EOG Resources (No. 297)
    • Occidental Petroleum (No. 302)
    • Waste Management (No. 351)
    • Kinder Morgan (No. 370)
    • Hewlett Packard Enterprise (No. 379)
    • Baker Hughes (No. 403)
    • Cheniere Energy (No. 415)
    • Corebridge Financial (No. 424)
    • Sysco (No. 448)
    • Halliburton (No. 641)
    • Targa Resources (No. 651)
    • NRG Energy (No. 667)
    • Quanta Services (No. 722)
    • CenterPoint Energy (No. 783)
    • Coterra Energy (No. 1,138)
    • Crown Castle International (No. 1,146)
    • Westlake Corp. (No. 1,199)
    • APA Corp. (No. 1,467)
    • Comfort Systems USA (No. 1,629)
    • Group 1 Automotive (No. 1,653)
    • Talen Energy (No. 1,854)
    • Prosperity Bancshares (No. 1,855)
    • NOV (No. 1,980)

    Austin area

    • Dell Technologies (No. 183)
    • Flex (No. 887)
    • Digital Realty Trust (No. 1,063)
    • CrowdStrike (No. 1,490)

    San Antonio

    • Valero Energy (No. 397)
    • Cullen/Frost Bankers (No. 1,560)

    Midland

    • Diamondback Energy (No. 471)
    • Permian Resources (No. 1,762)
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