Tex-Mex News

Houston Tex-Mex restaurant chain flings its tortillas at Dallas

Houston Tex-Mex restaurant chain flings its tortillas at Dallas

Lupe Tortilla
Tex-Mex is coming to town. Photo courtesy of Lupe

A Tex-Mex restaurant chain from the Houston area is coming to Dallas. Called Lupe Tortilla, it'll open its first location at 4535 Belt Line Rd. Addison in early 2019.

The first Lupe Tortilla was opened by founder Stan Holt in 1983 in a house in Addicks, a town on the outskirts of Houston. His sons Judson and Peter joined the family business in 1997 after graduating from the Culinary Institute of America, maintaining a family-operated mentality over the 20 locations currently open throughout Texas.

Staying true to their roots, each restaurant embodies a fun, comfortable atmosphere to match the authenticity of its dishes. The Addison location is taking over a former Romano's Macaroni Grill, and will span about 8,000 square feet, including a patio.

The menu features more than 60 items, including their fajitas served with hand-pressed flour and corn tortillas that are made in-house to order. Limes are squeezed by hand, refried beans are made in small batches, and guacamole is made multiple times daily from whole, fresh avocados.

Co-owner Peter Holt says in a release that they've had a Dallas expansion on their list for a while.

"We worked to make sure the timing and location were just right," he says. "Our team has taken the time to develop systems and procedures for our amazing staff to replicate our hand-crafted dishes in each restaurant to the same standards we started with in 1983."

"We started small, but the demand for quality food has grown tremendously over the years, and our expansion is a testament to that," he says.