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    Author News

    Dallas restaurant honcho to do book signing for his dishy new tell-all tome

    Teresa Gubbins
    Apr 19, 2023 | 2:08 pm
    Mark Brezinski

    Restaurant industr veteran Mark Brezinski has written a dishy new book.

    mma.prnewswire.com

    A Dallas-based restaurant industry honcho has written a dishy new book: Called ForkFight! Whisks, Risks, and Conflicts Behind the Restaurant Curtain, it's by Mark Brezinski, a 45-year food & beverage pro famous for creating or co-creating some of the industry's biggest game-changing concepts.

    Heralded by Simon & Schuster as "the most compelling, insightful, and white-knuckled journey behind the restaurant curtain since Anthony Bourdain's Kitchen Confidential," the 225-page hardcover book, published by Post Hill Press, chronicles Brezinski's colorful career, spanning the globe in search of culinary discoveries and inspirations with industry icons like the late Norman Brinker, Paul Fleming, Phil Romano, and chefs Michael Mina and Mark Miller.

    If you love hot gossip about restaurant industry bigwigs, this book is a must-read.

    Brezinski will be doing a book signing of ForkFight! on Saturday, April 22 from 1-3 pm at Bizzy Burger Merchants, his latest concept, located at 13251 Montfort Dr., Dallas.

    A graduate of the famed School of Hotel Administration at Cornell University, Brezinski has had a hand in creating multiple nationally acclaimed restaurant companies, from Pei Wei to Velvet Taco to Tin Star to Trinity Groves.

    In a statement, Brezinski says that he uses the book to open up about his successes and failures in the restaurant world, wherein he worked alongside some "dynamic" personalities, dynamic, that's a nice word.

    "This is certainly a no-holds-barred look inside this consistently challenging industry that keeps me coming back for more," he says.

    Former associates and collaborators such as Christophe Poirier, Chief Brand Officer, New Business Development, at Pizza Hut Global, offer high praise.

    "Many creative guys are working on renovation, they take something that exists, polish it, and make it look new," Poirier says. "Not Mark. He has the capability to create a new blue ocean."

    Lane Cardwell, former CEO of Boston Market, former President of P.F. Chang's China Bistro, and former CEO of Eatzi's Market & Bakery, notes that despite all his achievements, Brezinski retains an almost-surprising humility.

    "I have lived in this industry for decades and learned something new about it in every chapter of the book," Cardwell says. "Informative, entertaining, and filled with life lessons, ForkFight! should yield this humble individual the credit he so rightfully deserves for his contributions to the industry."

    Brezinski's creations have won many a "Hot Concept" award, and he was recently named one of "Nation's Restaurant News Most Influential Restaurant CEOs." D Magazine hailed him as "the father of Dallas' fast casual food scene" and in 2020, he was named one of North Texas Top 500 CEOs by the D CEO Magazine.

    His travels have taken him from Tokyo to Tuscany, from San Francisco to Shanghai, and from Mumbai to Maui. And while his concept have comprised a wide range of cuisines, including Indian, Italian, French, and Vietnamese, Brezinski says he has always had a soft spot for Asian food - in concepts he consulted on such as Marugame Udon, and in restaurants he founded, such as Bengal Coast, the Asian-fusion restaurant he founded in the Centrum Building on Oak Lawn Avenue, now closed.

    Dallas has been the lucky recipient of many of his innovative ideas and concepts including

    • Banh Shop, the fast-casual banh mi concept he helped Yum! Brands launch in 2014
    • Food halls: Brezinski was well ahead of the curve when he co-founded Uptown Urban Market, a food hall in the Gables building in Uptown Dallas in 2014
    • Bizzy Burger Merchants, his newest concept that reimagines a better version of fast food, featuring petite burgers made from HeartBrand Premium Akaushi Beef served on cult favorite King's Hawaiian buns

    "I hope that this book takes readers to all of these places and more while telling behind-the-scenes stories — sometimes funny, often heartbreaking, and never without lessons learned," Brezinski says. "I believe that the journey is a remarkable tag-along to the highs and lows of being an entrepreneur and the self-discovery that comes with each stop."

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    Grandscape goals

    Soccer and dining venue from the UK gears up for U.S. debut in The Colony

    Stephanie Allmon Merry
    Jan 22, 2026 | 3:32 pm
    TOCA Social
    Photo courtesy of TOCA Social
    TOCA Social will make its U.S. debut in Grandscape in The Colony.

    In time for the 2026 FIFA World Cup frenzy taking hold of Dallas, a soccer-themed entertainment and dining venue from the United Kingdom will make its U.S. debut in DFW this spring: Called Toca Social, it will open at The Grandscape complex in The Colony on March 6.

    First announced for Grandscape in 2024, Toca Social combines soccer, entertainment, and dining, with a state-of-the-art venue and innovative soccer-based games. (A Toca Social was originally planned for Dallas, but that location was scrapped.)

    The concept was founded by two-time U.S. World Cup veteran and MLS player Eddie Lewis and is backed by soccer legend Abby Wambach. It's billed as "the world’s first soccer social club" and only has three other locations - two in London and one in Birmingham, England.

    “Toca was born from my obsession with the technical side of the game and the belief that a soccer ball should be at everyone’s feet,” says Lewis in the release. “After seeing the incredible reception in the UK, bringing our Social flagship home to the U.S. — and specifically to a soccer-rich market like Dallas — is a dream realized. We’ve created a place where the skill of the pros meets the energy of a world-class night out.”

    Toca Social soccer Toca Social coming to Granscape in March 2026. Toca Social

    The 20,000-square-foot high-tech venue features "social boxes" where players kick soccer balls against a screen that keeps score on best kicks. Cleats are not required. They tout their proprietary ball-delivery and tracking technology — an evolution of the "small ball" training method Lewis used during his 14-year professional career, the release says.

    “Soccer is the ultimate unifier, but for too long, the 'entry fee' was being a pro-level athlete,” says Wambach in the release. “Toca Social is changing that narrative. This Dallas-area flagship is where the next generation of American soccer culture is being built.”

    Sustenance comes by way of a chef-driven “Global Street Food” menu featuring Birria Tacos and Spicy Fried Chicken; along with a bar program that includes something called a "Pitch Invader" cocktail, which the release does not describe but calls a fan favorite.

    There are massive 4K screens, ensuring Toca Social will be a premier location for FIFA World Cup watch parties this summer. Nine World Cup matches will be played at AT&T Stadium in Arlington in June and July. Dallas' Kay Bailey Hutchison Convention Center will serve as the official will also serve as the International Broadcast Center.

    Toca currently operates another concept, Toca Soccer and Sports Centers, in the Dallas-Fort Worth area with locations in Allen, Carrollton, The Colony, Keller, and Mansfield. The company also has a strategic partnership with MLS club, FC Dallas.

    “Our partnership with MLS is a cornerstone of our mission to engage fans in innovative new ways,” says Yoshi Maruyama, CEO of Toca. “By launching our U.S. Flagship at Grandscape now, we are providing a world-class destination where fans can play, dine, and celebrate the global game."

    Reservations are now open at Toca Social in Grandscape for group outings, celebrations, corporate events, and matchday gatherings.

    ---

    Raven Jordan contributed to this report.

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