Shopping for a cause
Dallas nonprofit Bonton Farms spreads its wings with 2 DFW Airport stores
Rendering of a Bonton Farms storefront at DFW Airport.
South Dallas nonprofit Bonton Farms is going international without straying too far from home. The organization is debuting two storefronts at Dallas Fort Worth International Airport: one that just opened and another coming this fall.
The larger Bonton Farms marketplace, a 2,895-square-foot space in Terminal A, quietly opened in mid-August.
A second, smaller 551-square-foot newsstand near the A-Pier will open in October, when the airport's A-Pier expansion is scheduled to open, a spokesperson says. (Exact date is still TBA.)
The shops are called, simply, "Bonton Farms" and are operated by Marshall Retail Group, a subsidiary of WHSmith North America, which is partnering with Bonton Farms on the airport concept.
According to a release, both stores will sell Bonton Farms products such as locally made honey, handmade jam, and goat-milk soap, along with apparel, merchandise, and products made by "Bontonpreneurs," the local entrepreneurs supported through the nonprofit's business-development programs.

The stores will also offer fresh grab-and-go food, including sandwiches, wraps, salads and sweet treats, as well as travel essentials and souvenirs and gifts.
The airport project was first announced in 2024 as a partnership between Bonton Farms, WHSmith, and DFW Airport. The plan called for Bonton Farms products to be sold alongside goods from other North Texas businesses, including Fort Worth's Sons Coffee, Lettuce Cook, and Pearl Honey Spreads.
Bonton Farms began in the Bonton neighborhood with a small beekeeping operation and has grown into a nonprofit farm, market and community hub. Its operations now include two farm sites, a coffeehouse, farmers market, preservatory and farm-to-table Market/Café, along with programs focused on workforce development, education, health and wellness, economic opportunity and access to fresh food.
"This opening represents an exciting milestone for Bonton Farms and the community we serve," says Mark Jones, President & CEO of Bonton Farms, in the release. "For the first time, our products and our story will reach travelers from around the world. Through this partnership with WHSmith North America, we're creating new opportunities to share the mission of Bonton Farms while generating additional support for programs that help our neighbors thrive."
The airport shops are designed to introduce Bonton Farms to travelers who may not otherwise encounter the organization or its products.
"This store isn't just retail space, it's a front door to our mission," says Kendra Charisse Smith, Director of Operations at Bonton Farms, who oversaw execution of the partnership. "From sourcing and packaging our products to meet the demands of a whole new scale of distribution, every step was about making sure Bonton Farms shows up authentically in one of the busiest airports in the world. This launch reflects the same care and intentionality we put into everything we do in South Dallas.”
