Wants and Needs

Dallas brand celebrates way more than a birthday at downtown bash

Dallas brand celebrates way more than a birthday at downtown bash

Need staff
The Need team. Photo by WJNPHOTO
Nelly Castillo, Emily Maldonado
Nelly Castillo, Emily Maldonado Photo by WJNPHOTO
Naz Ladak, Kari Jones, Matt Deckard
Naz Ladak, Kari Jones, Matt Deckard Photo by WJNPHOTO
Yana Kohut, Linda Snorina, Carmen
Yana Kohut, Linda Snorina, Carmen Photo by WJNPHOTO
Kevin Brodzinski, Brittany Alleman
Kevin Brodzinski, Brittany Alleman Photo by WJNPHOTO
Laura Deluca, Bryan Deluca
Kevin Brodzinski, Brittany Alleman Photo by WJNPHOTO
Travis Bearden, Micah Nance
Travis Bearden, Micah Nance Photo by WJNPHOTO
Yesi Fortuna, Joshua Fortuna
Yesi Fortuna, Joshua Fortuna Photo by WJNPHOTO
Eddie "Lucky" Campbell
Eddie "Lucky" Campbell Photo by WJNPHOTO
Tim Fleming, Bridget Sommerlatte, Jackson
Tim Fleming, Bridget Sommerlatte, Jackson Photo by WJNPHOTO
Matt Alexander, Sohail Dar, Imran Sheikh
Sohail Dar, Matt Alexander, Imran Sheikh Photo by WJNPHOTO
Lupe Cuebas, Rosy Cuebas
Lupe Cuebas, Rosy Cuebas Photo by WJNPHOTO
Pam Vasko, Rachel Gatenby

Pam Vasko, Rachel Gatenby Photo by WJNPHOTO

Natalie Sheikh, Alyssa Yannuzzi
Natalie Sheikh, Alyssa Yannuzzi Photo by WJNPHOTO
Need x BucketFeet by Kyle Sneed
Need x BucketFeet limited-edition shoes hand-painted by Dallas artist Kyle Steed. Photo by WJNPHOTO
Robert Smith, Melissa Woldach
Robert Smith, Melissa Woldach Photo by WJNPHOTO
Jason Smith, Brendon Marks
Jason Smith, Brendon Marks Photo by WJNPHOTO
Eddie Fortuna, Angelee Fortuna
Eddie Fortuna, Angelee Fortuna Photo by WJNPHOTO
Amber England, Leslie Argenbright
Amber England, Leslie Argenbright Photo by WJNPHOTO
Clint Bentley, Rachel Bentley
Clint Bentley, Rachel Bentley Photo by WJNPHOTO
Lori Fox, Ciara Omoghrain, Esther Havens
Lori Fox, Ciara Omoghrain, Esther Havens Photo by WJNPHOTO
Need staff
Nelly Castillo, Emily Maldonado
Naz Ladak, Kari Jones, Matt Deckard
Yana Kohut, Linda Snorina, Carmen
Kevin Brodzinski, Brittany Alleman
Laura Deluca, Bryan Deluca
Travis Bearden, Micah Nance
Yesi Fortuna, Joshua Fortuna
Eddie "Lucky" Campbell
Tim Fleming, Bridget Sommerlatte, Jackson
Matt Alexander, Sohail Dar, Imran Sheikh
Lupe Cuebas, Rosy Cuebas
Pam Vasko, Rachel Gatenby
Natalie Sheikh, Alyssa Yannuzzi
Need x BucketFeet by Kyle Sneed
Robert Smith, Melissa Woldach
Jason Smith, Brendon Marks
Eddie Fortuna, Angelee Fortuna
Amber England, Leslie Argenbright
Clint Bentley, Rachel Bentley
Lori Fox, Ciara Omoghrain, Esther Havens

The threat of dreadful weather couldn’t keep Dallas partiers down as they headed for Need headquarters to celebrate the brand’s second birthday. It also bears mentioning that there was more to toast than a simple anniversary.

Turns out founder Matt Alexander and his team have been busy busy: Need is now available in 43 countries — as opposed to just boring old United States and Canada — and its menswear collections now come out weekly as opposed to monthly.

Alexander says there also is a renewed focus on exclusives and collaborations — like the limited-run BucketFeet shoes hand-illustrated by Dallas-based artist Kyle Steed — and the company has upgraded its selling platform to accommodate the growth. Also on the horizon: international pop-up shops and in-store pickup at Unbranded, Alexander’s brainchild with fellow Dallas entrepreneur and Foot Cardigan co-founder Bryan DeLuca.

To ensure all of these developments were properly acknowledged — as well as the birthdays of Alexander and COO Imran Sheikh — Parliament poured drinks and Bowen House provided nibbles. Rise, Shopify, Oven Bits, and Brainspace also helped make the festivities possible so all those bearded fellows in skinny jeans could mingle with bootie-clad girls. Techno beats kept the fourth floor of 211 N. Ervay St. bumping.

Once that wrapped, Sheikh welcomed people to the brand-new Uptown lounge Citizen, of which he is a co-owner, for an after-party. Told you these guys were busy.