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    Fashion news

    Dallas designer Nardos Imam unveils sparkling new boutique on New York's Madison Avenue

    Stephanie Allmon Merry
    Feb 25, 2022 | 6:34 pm
    Nardos Design has opened a new store on New York's iconic Madison Avenue.
    Nardos Design has opened a new store on New York's iconic Madison Avenue.
    Ilya S. Savenok Getty Images

    Five days after the star-studded grand opening of her new Nardos Design studio in New York City, fashion designer Nardos Imam's feet still hadn't touched the ground.

    "It is a dream come true, honestly," Imam says by phone from the airport, en route home to Dallas. "I'm still floating from excitement."

    On February 17, the luxury fashion house officially opened the doors to its second storefront, and one with an iconic address: 807 Madison Ave., New York. Yes, that Madison Avenue known historically as a fashion and shopping playground for the rich and famous around the world. The space previously had housed a Lanvin store.

    The five-floor boutique has more than 5,600-square-feet, which is nearly double Nardos' original location in Dallas. The studio showcases Nardos' custom and ready-to-wear eveningwear collections, as well as the brand's just-launched line of handbags, belts, and other high-end leather accessories. There's also the custom couturier, for which Nardos is known, and a by-appointment bridal suite.

    Although she'd harbored an idea for a New York store, Imam says the vision crystallized during the pandemic. She already had a coterie of clientele from the East Coast who'd fly cross-country to her Dallas studio. (In fact, just 40 percent of her business is from Texas, she says.) A New York expansion made sense.

    "When COVID came, and when I walked around New York and there were a lot of stores shut down, I just said this is the right time," she says. "It was a brave move, but worked out."

    She says she was lucky to be able to fly back and forth from Dallas regularly and to work with the landlord, construction crew, manufacturers, and Nardos teams both in Dallas and New York to bring the store to life.

    The result is a stunning, light-filled space filled with gorgeous gowns, ready-to-wear designs, and accessories.

    "The space is adorned with marble-inspired flooring, floor to ceiling mirrors, and multiple sitting rooms to help shoppers experience Nardos’ elegance, grace, femininity, and sophistication firsthand," notes Retail Touchpoints.

    Another thing Nardos Design is known for: Color — and she's bringing it in spades.

    "They needed some colorful things, and we're bringing color from Texas," she jokes, adding that of course, she'll have the chic black dresses that New Yorkers love, too.

    The store's opening-night party drew a dizzying crowd of publishers, influencers, and representatives from the likes of Vogue, Harpers Bazaar, and The Knot, who were buzzing about the store. "I think New York was looking for something fresh," she says.

    Imam was also joined by her biggest supporters — her family — and close friends and clients like Kameron Westcott (of Real Housewives of Dallas fame), who traveled from Dallas for the party. "It was an amazing," she says. "I was floating the whole night."

    Imam now plans to split her time between Dallas and New York. While she has an apartment in New York, a full-time move won't happen, as "home" is Dallas, where her husband and kids — ages 8 and 13 — are happy and thriving. Her "angel" husband and her faith — "which has taken me through all this" — are the reasons she's been able to live out her dreams since she emigrated from her native Eritrea after high school, Imam says.

    She, of course, wants to continue growing her businesses — but slowly and deliberately.

    "We're happy with what we have right now," she says. "We just launched a bag line and a belt line, so we're gonna focus on those things and focus on New York and Dallas, and then the rest, we'll see," she says. "In two years, ask me [my plans] again and I may have a different answer."

    "I'm just so grateful for Texas, for all the support," she adds. "I'm so grateful for everything."

    Nardos will continue to split her time between Dallas and New York.

    Nardos Imam
      
    Ilya S. Savenok/Getty Images
    Nardos will continue to split her time between Dallas and New York.
    shoppingnew-york-fashion-week
    news/fashion

    Where to Shop

    Where to shop in Dallas right now: 9 new shops and deals for April

    Raven Jordan
    Apr 2, 2025 | 3:00 pm
    Cult Gaia
    Cult Gaia
    Cult Gaia

    The April edition of Where to Shop, CultureMap's column of fashion, and new stores, and pop-ups, is stocked with spring finds, from an Asian toy store to a window treatment studio to a vendor market at Galleria Dallas — a little something for everyone.

    Here's where to shop in Dallas this month:

    Cult Gaia
    Women's fashion brand based in Los Angeles has set up a a one-year residency at Market, the women's boutique in Highland Village — part of Market's pop-up program that allows emerging brands to test the Texas market. Cult Gaia sells cool dresses with creative cut-outs and artsy details, priced from $500 to $2,500, depending on how much bling. Plus bathing suits, cute purses, and quirky sandals.

    Firewheel Town Center
    Garland shopping center is celebrating Easter with a Bunny Photo Experience, open daily from April 4-19. Reservations are strongly encouraged.

    Good Market
    Weekend pop-up market on April 4-5 at Galleria Dallas' new Outdoor Plaza brings together 13 vendors with unique merchandise: jewelry, hats, stationery, floral arrangements, and more — plus Argentine gelato from Dallas-based Gelato La Boca.

    Graber
    Wisconsin company specializing in window treatments has made its Dallas debut at the Interior Home & Design Center at 2000 N. Stemmons Fwy. This is their first interactive design studio, featuring everything from blinds to curtains to wooden shutters, with the opportunity to touch and feel. Walk-ins are welcome.

    Indigo 1745 Collective
    Newly relocated store in the Cedars District at 1409 S. Botham Jean Blvd. remains a chill space to find goods for independent designers, artists, and patrons. They sell natural body products, clothes, and accessories from designers such as Beulah, Georg Roth, Masutto, and Molly x Nico. The shop is available for appointment only by text at 214-948-1745.

    Kendra Scott
    Jewelry and accessories brand opened at Arlington Highlands in March. This is the ninth location in Dallas-Fort Worth. It's part of Arlington Highlands' $30 million renovation to refresh the center and add new stores. The shop features the Color Bar, new brand collections, watches, and engravings.

    ME+EM
    British womenswear label has opened a location at NorthPark Center at 8687 N. Central Expy. #1132, on Level One between Neiman Marcus and Nordstrom. This is their fourth store in the U.S. and the first in Texas. Their clothes are polished, yet comfortable featuring dresses that transition from day to night and pants that pair with any top. They release new items monthly such as the Silhouette Print Smock for $135.

    Pop Mart
    Toy and entertainment brand from China is now open at Galleria Dallas where they feature designer toys with limited-edition releases that vault them into the collectible category. The store offers immersive environment showcasing Pop Mart characters such as Molly, Hirono, The Monsters, and Skullpanda.

    Pottery Barn
    Furniture outlet now open at Arlington Highlands is part of the shopping center's renovation. It's one of six locations in Dallas-Fort Worth and carries sofas, tables, home decor, bedding, and more. Design collaborations include LoveShackFancy and Peter Rabbit, a seasonal spring collection.

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