Bauble Talk

Gemelli Collection designer on bling, celebrities and Skinny Pirates

Not everyone can say they knew what they wanted to be when they grew up, but Claire Morgan can. She's been designing jewelry since the tender age of 8. "When I was young, I would make jewelry with fishing line and sell it to flower girls for weddings," she says.

Today, the Dallas resident and Texas Christian University graduate has her own line called Gemelli, available online and at stores throughout the country, including Original Octane, Epic Apparel and St. Bernard Sports in Dallas. The sparkly, nature-inspired collection of necklaces and bracelets has become a celebrity favorite, and it's about to get another high-profile moment when it's featured on Extra TV on August 7.

Morgan's love for beads and baubles has remained constant. Here's some insight into the blinged-out world of the Gemelli designer.

"The biggest form of flattery is seeing someone I don't know wearing my designs," says Gemelli designer Claire Morgan.

CultureMap: Did you have a formal jewelry design education?

Claire Morgan: I did not. I majored in fashion merchandising at TCU and completed an internship with Gucci in New York City, so I always had a love for design and fashion.

CultureMap: What was the inspiration for your line?

CM: I always try and create vibrant, colorful pieces of jewelry that are trend-savvy and wearable for all ages. I love to incorporate stones and other raw materials, with crystals and jewel tone accents. I am also very conscious to create pieces that women can wear with every article of clothing and that can transition from day to night.

CultureMap: Who is the Gemelli girl?

CM: I love designing jewelry that is compatible with any style, and I have created different collections that can be mixed and matched with each other. My ultimate goal is to make a women feel confident and beautiful in my designs. It may be a simple, dainty piece of jewelry or a bling-bling statement piece. No matter your style, you will be noticed in a Gemelli design.

CultureMap: How do you choose materials?

CM: I chose my materials by their quality and how unique they are. I enjoy going to rock shows, finding rare gems and stones to incorporate into my designs.

CultureMap: How did you react when Gemelli first took off?

CM: I am very grateful and overjoyed that my hobby has grown into a successful business so quickly. No matter how many celebrities wear my designs or how big the stores are that Gemelli is in, the biggest form of flattery is seeing someone I don't know wearing my designs.

CultureMap: Did you ever expect stars like Hayden Panettiere and Vanessa Hudgens to wear your jewelry?

CM: No. I am blown away that celebrities I admire are wearing my designs, and I greatly appreciate their support.

CultureMap: What's the best advice you've received?

CM: My dad has given me the best advice. I cannot pinpoint the best piece, because he gives me great advice daily.

CultureMap: What are five things you can't live without?

CM: My Chanel lip gloss, Paradise Bakery cookies, Captain Morgan and Diet Coke (also known as a Skinny Pirate), FaceTime with my family, and the Gemelli team ("G" Team).

Gemelli founder Claire Morgan has been designing jewelry since she was 8 years old.

Photo courtesy of Gemelli

Gemelli founder Claire Morgan has been designing jewelry since she was 8 years old.

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Shoe News

2 new shops join lineup at Firewheel Town Center in Garland

Vans

Vans shoes

Two new retailers are joining the lineup at Firewheel Town Center, the outdoor shopping, dining, and entertainment destination in Garland on the corner of the President George Bush Tollway and HW 78.

Both sell shoes.

Vans: Vans is a brand of footwear, apparel, and accessories known for its association with skate and street culture. They feature a signature waffle rubber sole for grip and durability, and often a minimalist, canvas upper for breathability and comfort.

Founded in southern California in 1966, Vans champions authenticity, creativity, and a rebellious spirit, and is popular among skaters, artists, musicians, and young people globally.

There are currently eight Vans locations in the Dallas-Fort Worth area including NorthPark, Galleria Dallas, Mesquite, Allen Outlet Mall, Stonebriar in Frisco, Grand Prairie Outlet Mall, Grapevine Mills, Arlington, Northeast Mall in Hurst, Tanger Outlets Mall in Fort Worth, and Hulen Mall in Fort Worth.

The Firewheel location will open in November 2025, located next to Buckle.

Tradehome Shoes: For more than 100 years, Midwestern shoppers have relied on Tradehome Shoes for their footwear. They offer a complete line-up of footwear for everyone and for every need, with brand names like Adidas, New Balance, Dansko, Minnetonka Moccasin, and Steve Madden.

Their name originated from the idea of "Trading-at-Home," encouraging shoppers to support (trade) in their local communities (home). Based in Cottage Grove, Minnesota, just southeast of Minneapolis, they're 100 percent employee-owned, and have impact programs like giving shoes to schools.

They also sell some clothing and accessories, from hats and T-shirts to hoodies and sweatshirts, mostly for training, lounging, or everyday wear.

There are currently three locations in the DFW area: Frisco, Arlington, and Fort Worth.

The Firewheel Town Center location is open now next to Old Navy, and will feature shoes for every season, occasion, and lifestyle, along with apparel from brands like RIVAL and UNRL.

shopping openings