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    Serious Retail Therapy

    NorthPark Center brings more of the goods to Dallas shoppers

    Rachael Abrams
    Aug 13, 2013 | 12:19 pm

    NorthPark Center is slated to get a slew of new stores, including a first-in-Texas Spanx boutique and Dallas-Fort Worth exclusives such as J. Crew Men's Shop and Tourbillon Boutique. Other new retailers coming to the iconic mall are Rolex and Tory Burch.

    J. Crew is opening its first standalone men's store in Dallas. Scheduled to open this fall on level one, between Dillard's and Macy's, the new 2,800-square-foot men's shop will carry pieces from the menswear collection, including Ludlow suits, 484 and Wallace & Barnes Japanese selvedge denim, Italian cashmere, and Thomas Mason for J.Crew shirts. In addition, customers can schedule one-on-one personal style appointments throughout the day and before and after store hours.

    Tourbillon Boutique, which has stores all over the world, brings exquisite timepieces from Breguet, Blancpain, Glashütte Original, Jaquet Droz, Omega and Swatch to the Dallas market. Thanks to a variety of quality brands, there is definitely something for every discerning shopper. The store, located on level one between Neiman Marcus and Dillard's, is slated for a fall opening.

    Also this fall, Eiseman Jewels will open an adjacent 800-square-foot Rolex boutique. The shop will carry traditional Rolex models and current designs, and it will house a private viewing area and full-service center for repairs and adjustments. For each timepiece purchased, Eiseman will offer complimentary case back engraving, cleaning and new purchase appraisal.

    NorthPark's Spanx store, coming in 2014, will be the first standalone store in Texas. The store will carry a full selection of body-shaping undergarments, swimsuits, activewear and men's undershirts. But, unlike the sad confines of many department store's shapewear departments, the Spanx shop will be sexy and inviting, with pops of red, Lucite finishes and high-gloss lacquer.

    Bold American brand Tory Burch will open its second Dallas location at NorthPark in April 2014. (The first is in Highland Park Village.) The store will carry ready-to-wear, shoes, handbags, accessories, and fragrance and beauty products.

    All of the above is in addition to the previously announced Arhaus Furniture and Pirch (formerly Fixtures Living), which will fill part of the void left by Barneys. Also coming to NorthPark later this year are Green House Market, a bricks-and-mortar location of the popular Green House food truck, and See's Candies and Nespresso coffee.

    A standalone Spanx boutique — the first in Texas — is slated to open in NorthPark Center next year.

    Spanx at NorthPark Center
    Photo courtesy of NorthPark Center
    A standalone Spanx boutique — the first in Texas — is slated to open in NorthPark Center next year.
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    On display

    Iconic Marilyn Monroe 'Happy Birthday, Mr. President' dress comes to Dallas

    Stephanie Allmon Merry
    Jun 3, 2026 | 4:12 pm
    Marilyn Monroe dress
    Photo by Eric Kayne, AP Images for Ripley’s Believe It or Not!
    Marilyn Monroe's iconic 'Happy Birthday, Mr. President' dress is going on display at Ripley's in Grand Prairie.

    The dress worn for the most famous (or, infamous) rendition of "Happy Birthday" in American history is going on display in Dallas-Fort Worth. Marilyn Monroe's iconic "Happy Birthday, Mr. President" gown will be showcased at Ripley's Believe It or Not! in Grand Prairie for a limited time, beginning Friday, June 5.

    The display coincides with what would have been the legendary actress and pop culture icon's 100th birthday. Monroe was born June 1, 1926 as Norma Jeane Mortenson.

    The sparkling gown became part of entertainment lore on May 19, 1962, when Monroe wore it while singing "Happy Birthday" to U.S. President John F. Kennedy at his 45th birthday gala and fundraiser at Madison Square Garden. She shimmied onstage, shed a white fur coat to reveal the sparkly skin-tight dress, and delivered a sultry, breathy "Happy Birthday."

    Afterwards, JFK said to the crowd, "I can now retire from politics after having had Happy Birthday sung to me in such a sweet, wholesome way."

    Many historians believe Kennedy and Monroe had a romantic relationship.

    Notably, Ripley's in Grand Prairie is just about 12.5 miles from the JFK Memorial and Sixth Street Museum in downtown Dallas.

    Designed by French-born costume designer Jean Louis, the sheer dress was embellished with more than 6,000 hand-sewn rhinestones and created the illusion that Monroe was wearing almost nothing at all — a daring fashion statement that helped cement the "Happy Birthday" moment in pop culture history.

    The dress is considered one of the most famous garments ever worn. In 2016, Ripley's purchased it for $4.8 million, a price that at the time made it the most expensive dress ever sold at auction.

    In 2022, they loaned it to Kim Kardashian to wear to the Met Gala. It was reportedly returned with some missing crystals and stretched seams.

    View this post on Instagram
    A post shared by Kim Kardashian (@kimkardashian)

    Visitors to the Grand Prairie museum will be able to see the gown up close, along with additional memorabilia tied to Monroe's life, career, and legacy, an an exhibition called "Happy 100th Birthday, Marilyn Monroe."

    "Marilyn Monroe remains one of the most recognizable icons in pop culture history," Ripley Entertainment regional manager Rachel Rotella said in a statement. "With visitors looking for unique experiences across North Texas this summer, this is a rare opportunity to see Marilyn Monroe's dress that represents one of the most unforgettable moments in Hollywood history."

    The Monroe display is included with regular admission to Ripley's, which features hundreds of oddities, artifacts, and interactive exhibits. The exhibit opens June 5 and will be on display for a limited time.

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