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Housing News

Neighbors in southwest Oak Cliff want houses, not apartments

Claire St. Amant
Feb 6, 2024 | 1:49 pm
Retirement home

The building would be a senior living facility.

wikimedia.org

There's a new apartment building being plotted for southwest Dallas that has the neighbors on alert.

The new build would be at West Kiest Boulevard and Guadalupe Avenue, east of South Cockrell Hill Road, on land that's currently zoned for single family homes.

The project is by Marcer Construction, an established Dallas real estate developer led by Raul Estrada, who lives in East Kessler Park in Oak Cliff. He says the plan is to build a 67-unit, senior living facility age-restricted for 55 and over.

This would be the first multi-unit building for Marcer, who has previously specialized in single-family homes.

“We looked at doing some single-family homes here, but it didn’t make sense," Estrada says. "It’s a large corner lot and it made more sense to do multifamily."

The new development comes as the city is in the midst of developing a controversy-generating "ForwardDallas" campaign, a citywide plan for how public and private land should be used. It includes increasing population density to allow four-plexes in traditional, single-family neighborhoods. The city is calling it “a once-in-a-decade opportunity to shape the future of Dallas.”

Retired city planner and current community activist Darryl Baker says this is not about density but is instead just the latest salvo in a long history of zoning struggles for South Dallas.

"We’ve been having a problem with developers and with city staff over zoning and land use issues for many years," Baker says. "It boils down to a dumping of uses that wouldn’t be tolerated in other parts of town."

Estrada filed the application for the zoning change in January. While initially recommending approval, city staff decided to hold the case until the City Planning Commission meeting on February 15 to allow for community meetings.

A meeting will take place on February 12 at 6 pm at Thurgood Marshall Recreational Center, 5150 Mark Trail Way.

Estrada hopes that once the community learns more about his development, including "really good amenities like you would see in Uptown Dallas," they will get behind it.

“We did what was required and nobody complained at the time. I don’t see this as a controversy,” he says.

Texas-based nonprofit Building Community Workshop released a study on the Dallas housing landscape in June 2023. Key findings included that Dallas has been losing affordable housing stock, specifically in South Dallas. And while apartments are certainly one way to deal with the crisis, neighbors would prefer a different solution this time around.

Raymond Crawford, who has lived in Oak Cliff’s Kiestwood neighborhood since childhood, says that he and other neighbors were not informed of the zoning application despite the fact that they're on a notification list for such. They were also not aware that it would be a senior living development, which will be located less than a half mile from Friendship Tower, another senior living facility at 3033 S. Cockrell Hill Rd.

Regardless of its disposition, there are still objections to the project because it’s changing the zoning from single to multifamily.

“I would like to see the City of Dallas incentivize and encourage private contractors to build single family, 100-percent brick, market-rate homes. It can be done,” Crawford says.

Baker also believes that increasing apartments is not the best thing for the community.

“What this case represents for us is one more thing that’s happening to us in South Dallas," he says. "If this is such a good deal, then build it in your neighborhood. We're full up."

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Deep Ellum news

Law enforcement to beef up in Deep Ellum following Halloween shootings

Associated Press
Christina Hughes Babb
Nov 2, 2026 | 5:46 pm
Police light
Photo by Scott Rodgerson on Unsplash
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Law enforcement will beef up its presence in a Dallas entertainment district where several deadly shootings occurred over the weekend, federal authorities announced Monday, November 2 as they joined elected officials nationwide in decrying gun violence in popular public places.

Across the country, numerous mass shootings on Halloween weekend left at least 10 people dead and dozens more injured. In Dallas, three shootings in Deep Ellum, a neighborhood of music and restaurants, left four people dead and 15 injured over the span of an hour and 15 minutes early Sunday.

“Everyone deserves the freedom to walk down the street, to celebrate a fun night out during our nation’s holidays and to simply exist in public without fear for their safety or their children’s safety,” Ryan Raybould, U.S. attorney for the northern district of Texas, said at a news conference.

Many shootings occurred around gathering spots during the confluence of what might be one of the last spells of warm weather this year that drew large crowds outside on Halloween, which this year happened to fall on a weekend.

As investigators continued to look for suspects and the motives behind the shootings, word spread of even more mass violence over the weekend. Two separate shootings occurred in Birmingham, Alabama, after the annual “Magic City Classic” college football game Saturday night. And police in college towns reported shootings in their nightlife districts where annual Halloween gatherings are popular, including in Fayetteville, Arkansas; Newark, Delaware; Bloomington, Illinois; and Bloomington, Indiana.

'The violence has to end'
Dallas Police Chief Daniel Comeaux said police are pursuing leads on possible suspects in the Deep Ellum shootings, which he called “senseless” and the result of arguments. It's undetermined if the shootings were related.

Comeaux and Raybould were joined by others at a news conference to announce “Operation Deep Cover,” a federal and local law enforcement response to gun violence in Deep Ellum.

Raybould said one man who allegedly wore a ski mask and pointed a loaded gun in the direction of a crowd in Deep Ellum was charged with being a felon in possession of a firearm.

The entertainment district experienced deadly violence earlier this year. Two people were fatally stabbed outside a nightclub in February, and a security guard was shot and killed while trying to break up a fight inside a nightclub in May. Among nonfatal shootings, five people were wounded outside of a sports bar in May, police said.

“The violence has to end, and it will end,” Raybould said. “I’m tired of reading the news stories.”

Operation Deep Cover
Both uniformed and plain clothes police will cover Deep Ellum, according to a release from the U.S. Department of Justice. The DOJ says uniformed officers will provide a visible presence to deter violence, while the others blend in with the public but will operate alongside them. Those who would commit crimes will not know when they're being watched or who is watching.

Operation Deep Cover, according to the DOJ will:

  • Increase resources: Devote more federal, state, and local law enforcement resources to Deep Ellum.
  • Strengthen coordination: Establish a direct line of communication with DPD for crimes in Deep Ellum, with monthly meetings led by the Chief of Violent Crime.
  • Prosecute aggressively: Pursue drug and firearm offenses aggressively.
  • Prioritize federal prosecution: Bring cases federally wherever the facts and law support federal charges.
  • Review past cases: Review cases from 2024 to the present and charge federal offenses where the evidence supports charges.
  • Dedicate intake team: Work with Dallas County through an intake team led by Assistant United States Attorneys Jeremy Fugate and Caroline Poore from the Violent Crimes Section to help ensure that no eligible case is overlooked.

Operation Deep Cover will involve FBI, ATF, DEA, the U.S. Marshals Service, Texas Department of Public Safety and the Dallas Police Department.

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