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    Movie Review

    The Boss Baby aims for chuckles over sentimentality

    Alex Bentley
    Mar 30, 2017 | 5:00 pm
    The Boss Baby aims for chuckles over sentimentality
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    Since animated movies are most often aimed at families, it’s no surprise that many storylines feature families prominently. What better way to tug at heartstrings or impart a certain set of values than by making your movie all about the family unit?

    That thought process is given a twist in The Boss Baby, in which Tim (Miles Christopher Bakshi) is dreading his family’s impending addition of a baby brother. When the baby (voiced by Alec Baldwin) does arrive, he becomes the boss of the family, becoming the primary focus of Mom and Dad (Lisa Kudrow and Jimmy Kimmel), leaving Tim to essentially fend for himself.

    But instead of it just being a metaphor about how babies have everyone at their beck and call all the time, the baby is a literal boss, wearing an actual business suit and working for a company called Baby Corp. that’s being threatened by PuppyCo. for dominance in the cuteness category. Tim and the baby, who initially feud over each’s place in the family, must come together so that each can get back to their rightful place in the world.

    The film, directed by Madagascar’s Tom McGrath, has a lot of clever touches. On the adult side is the casting of Baldwin, whose time as Jack Donaghy in 30 Rock and Blake the motivator in Glengarry Glen Ross each serve as references and inspiration. On the kid side are, among other things, the baby’s “co-workers,” an eccentric band of neighborhood infants who assist him in his quest.

    It takes some time to get used to the film’s premise, though. It initially seems as if the baby’s appearance as a boss is purely the imagination of Tim, and most of the film is portrayed in a way that could lead to that interpretation. But there are plenty of times where the opposite could be true, and this causes some plot confusion.

    The film is also heavily focused on comedy, leaving little to no room for any other emotions. While certainly not a necessity, it comes off as a bit odd to make a film all about family dynamics and not at least attempt to wring a few tears from the audience in the process.

    I’ve long derided the casting of name-brand actors in voiceover roles, since few have such distinctive voices that they stand out. Baldwin works due to the oddity of the part, but Kudrow and Kimmel don’t add anything special to their roles. Steve Buscemi is okay as the baby’s chief rival, but Tobey Maguire as the narrator is about as bland as it gets.

    The fun of the film carries the day for the most part, although the further you are away from having a baby, the less you may enjoy it. Both as a metaphor and literal interpretation, the idea of a baby running roughshod over a family that seemed to have everything settled is an idea that’s relatable to both kids and adults.

    The baby (Alec Baldwin) and Tim (Miles Christopher Bakshi) in The Boss Baby.

    The Boss Baby
      
    Photo courtesy of Dreamworks Animation
    The baby (Alec Baldwin) and Tim (Miles Christopher Bakshi) in The Boss Baby.
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    Games News

    Launch amusement center with restaurant-bar lands in Lewisville

    Raven Jordan
    Jun 11, 2025 | 6:13 pm
    Launch Family Entertainment
    Launch
    Launch Family Entertainment

    A new trampoline park and amusement center has landed in Lewisville: Called Launch Family Entertainment, it's a concept from Rhode Island opening at 2460 S. Stemmons Fwy. at Lakepointe Crossing in a space that was previously home to Balaxi party center and before that Glow Zone.

    According to a release, it opens June 14.

    Launch was founded in Warwick, Rhode Island in 2012, has since expanded to 30 locations in 15 states. Lewisville is the company's first center in Texas; there's a Houston location in the works, as well.

    It started out as a trampoline park but over the years has expanded with more games and attractions, as well as a premium restaurant and bar to attract customers of all ages.

    The facility features indoor trampolines, a ninja course, rock climbing, ropes course, arcade with 40 games including ski-ball and Halo, virtual reality, and bowling.

    The Lewisville location spans 47,000 square feet — 4,000 feet of which comprises a safe area for younger kids called Joey Town, featuring slides, giant jungle gym, mini grocery store, mini ice cream shop, and mini airplane.

    The restaurant is called Krave Restaurant and Bar, and serves American fare, with pizzas made from scratch, chicken tenders, nachos, salads, buffalo wings, and giant pretzels. It has a full bar with cocktails plus local and seasonal beers. An ice cream bar with craft sundaes and shakes features ice cream from Denton's acclaimed Beth Marie's.

    Introducing the concept to Texas is co-owner and operator John Day, his wife Lindsey, and three other families, who say they are passionate about bringing exciting, community-focused entertainment to the area.

    The location was in the works for a year. According to Day, they chose Lewisville because there weren't many options that could keep both parents and kids entertained in one place.

    "There’s stuff for toddlers, teenagers, and adults," John says. "Parents forever have been sitting in the old school trampoline park counting down the minutes until they could go, and now mom and dad can have date night in our restaurant and bar."

    Ticket prices vary depending on time and duration, but start at $25 to $40 for an hour, which includes access to trampolines, dodgeball, and other attractions. Some locations also offer summer passes.

    “We’re incredibly excited to introduce the Launch brand to the great state of Texas,” says Craig Erlich, CEO of Launch Entertainment, in a statement. “Lewisville is a vibrant, family-oriented community and the perfect place for our first park in the region. We look forward to creating a space where families can come together, celebrate, and enjoy unforgettable experiences.”

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