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Movie Theater News

Indie film house takes over Magnolia theater at Dallas' West Village

Teresa Gubbins
Nov 9, 2021 | 3:07 pm
Violet Crown theater seats
The seats are extra roomy and have a table for food and drink.
Violet Crown

There's a cool new movie theater concept coming to Dallas. Called Violet Crown, it's an Austin-based indie-theater chain, and will open in a prominent location: the former Magnolia Theatre in West Village, which closed in March due to COVID-19.

According to a representative, the new theater will open in spring 2022, bringing a moviegoing experience back to the West Village.

Violet Crown got its start in 2011 in Austin, where it opened in the 2nd Street District with a focus on independent and art films. There are also locations in Santa Fe and Charlottesville, Virginia.

Violet Crown is from Bill Banowsky, one of the original founders of Magnolia. So he knows the space.

The theater will receive a complete renovation, including state-of-the-art digital cinema technology, wall-to-wall screens, and luxury reclining seats with footrests in all five of its auditoriums.

In addition to the usual concessions, Violet Crown Dallas will also contain a restaurant and full bar with craft beer, wine, cider, and signature cocktails.

The Magnolia debuted at the West Village in January 2002 to great acclaim for its Art Deco style, cozy theaters, and variety of programming — right on the heels of the 2001 opening of the Angelika at Mockingbird Station, giving Dallas a quick indie-film-scene boost.

Violet Crown champions those indie theater values. Rather than huge theaters, they feature smaller auditoriums with 50 to 60 seats. They screen both new/mainstream releases and a repertory program of classics, across the cinematic spectrum, from family-friendly to indie films. The Austin location, which reopened in May 2021, is currently showing Last Night in Soho, Spencer, and Dune.

The seating is also superior — more like an athletic event where you get an assigned seat when you buy your ticket.

To avoid interrupting movie viewing, they do not provide wait service inside the auditorium. Food and drink is sold in the lobby, and each seat is equipped with a retractable fold-out tray.

"We aim to provide the best cinema experience possible," they say on their website. "That means our snacks and drinks must be delicious. Our space must be safe and clean. Our staff must be courteous and effective. The film viewing we offer must be free from disruptions."

They also espouse a connection to the community, providing spaces for public entertainment, supporting neighbors, and partnering with local vendors.

They'll bring another dose of heat to the West Village, which is currently on fire, with recently announced new restaurant openings that include Mendocino Farms and Sweetgreen.

In a statement, Violet Crown Chief Operating Officer Melody Smith says the Dallas location will uphold their commitment to celebrating and preserving the magic of cinema.

"Our approach to elevating the cinema experience has always been to combine a top-level viewing experience with great food and drinks and best-in-class customer service," Smith says.

movies uptown openings
news/entertainment

Movie Review

New film I Want Your Sex somehow makes kinky activity boring

Alex Bentley
Jul 31, 2026 | 12:45 pm
Cooper Hoffman and Olivia Wilde in I Want Your Sex
Photo courtesy of Magnolia Pictures
Cooper Hoffman and Olivia Wilde in I Want Your Sex.

Writer/director Gregg Araki has been making provocative movies for nearly 40 years, releasing his debut - Three Bewildered People in the Night - in 1987. Most of them have had plotlines that revolved around sex in one way or another, and for his latest - his first film in 12 years - he’s putting it right there in the title, I Want Your Sex.

Elliot (Cooper Hoffman) is an aimless twenty-something who can’t even afford the rent for his apartment with best friend, Apple (Chase Sui Wonders). Thankfully, he finds a job at the gallery of artist Erika Tracy (Olivia Wilde), who is open with her sexuality both in her artwork and in her day-to-day life. That soon includes Elliot, whom she convinces to enter into a dominant-submissive relationship with her, with sessions taking place both at work and her home.

Elliot, who’s in a going-nowhere coupling with Minerva (Charli XCX), is more than willing to participate, both because it lets him feel something he doesn’t get normally and because Erika offers a perspective on sex that’s much different from people of his generation. But as he gets in deeper with her, he starts to lose a sense of himself, going down a path in which he finds himself talking to police detectives Zem (Johnny Knoxville) and Zola (Margaret Cho).

Araki does his level best to make I Want Your Sex into a broad comedy, and early on it seems as if he might succeed. The deadpan way that sexual objects appear in the film (a penis-shaped rug in Elliot and Apple’s apartment, a vagina artwork with chewed gum as the medium) make for amusing sight gags. He also makes Elliot the bewildered other in multiple twosomes, with Minerva being the funniest, as she’s way more interested in studying than his ham-fisted attempts at sex.

It’s clear that Araki wants the film to be a commentary on the generational differences about sex, but he fumbles his own idea. It starts with an on-the-nose conversation between Erika and Elliot, and continues with the various dalliances, which seem to be more about making Elliot look and feel ridiculous than giving true insight. Their encounters certainly open his mind about what sex can be, but their one-note nature makes them repetitive and frankly boring, odd considering the acts in which the two engage.

The uninspired storytelling makes the 90-minute film drag way more than it should. Araki includes a few other characters to try to vary the tone of the film, including gallery workers Zap (Mason Gooding) and Vikktor (Daveed Diggs), but their early promise yields little results. The framing device of Elliot’s interview with the detectives never works, especially because Araki completely neuters the personalities of Cho and Knoxville for seemingly no good reason.

The cast as a whole goes to waste. Hoffman is showing the promise of his late father (Philip Seymour Hoffman), and even though he’s appealing here, the material pulls him down. Wilde just made her own provocative movie about sex (The Invite), and this one pales in comparison despite her heightened performance. Wonders, Charli XCX, and Gooding are all young stars who deserve to be showcased much better than they are in this film.

A film called I Want Your Sex is announcing itself as daring and alluring, but this film contains almost none of those qualities. Instead, it’s a slog that only occasionally has something interesting to show or say, mostly relying on the power of its actors to hold viewers’ attention - and failing at even that.

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I Want Your Sex is now playing in select theaters.

news/entertainment
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