Serious Retail Therapy

NorthPark Center brings more of the goods to Dallas shoppers

NorthPark Center is slated to get a slew of new stores, including a first-in-Texas Spanx boutique and Dallas-Fort Worth exclusives such as J. Crew Men's Shop and Tourbillon Boutique. Other new retailers coming to the iconic mall are Rolex and Tory Burch.

J. Crew is opening its first standalone men's store in Dallas. Scheduled to open this fall on level one, between Dillard's and Macy's, the new 2,800-square-foot men's shop will carry pieces from the menswear collection, including Ludlow suits, 484 and Wallace & Barnes Japanese selvedge denim, Italian cashmere, and Thomas Mason for J.Crew shirts. In addition, customers can schedule one-on-one personal style appointments throughout the day and before and after store hours.

Tourbillon Boutique, which has stores all over the world, brings exquisite timepieces from Breguet, Blancpain, Glashütte Original, Jaquet Droz, Omega and Swatch to the Dallas market. Thanks to a variety of quality brands, there is definitely something for every discerning shopper. The store, located on level one between Neiman Marcus and Dillard's, is slated for a fall opening.

Also this fall, Eiseman Jewels will open an adjacent 800-square-foot Rolex boutique. The shop will carry traditional Rolex models and current designs, and it will house a private viewing area and full-service center for repairs and adjustments. For each timepiece purchased, Eiseman will offer complimentary case back engraving, cleaning and new purchase appraisal.

NorthPark's Spanx store, coming in 2014, will be the first standalone store in Texas. The store will carry a full selection of body-shaping undergarments, swimsuits, activewear and men's undershirts. But, unlike the sad confines of many department store's shapewear departments, the Spanx shop will be sexy and inviting, with pops of red, Lucite finishes and high-gloss lacquer.

Bold American brand Tory Burch will open its second Dallas location at NorthPark in April 2014. (The first is in Highland Park Village.) The store will carry ready-to-wear, shoes, handbags, accessories, and fragrance and beauty products.

All of the above is in addition to the previously announced Arhaus Furniture and Pirch (formerly Fixtures Living), which will fill part of the void left by Barneys. Also coming to NorthPark later this year are Green House Market, a bricks-and-mortar location of the popular Green House food truck, and See's Candies and Nespresso coffee.

A standalone Spanx boutique — the first in Texas — is slated to open in NorthPark Center next year.

Photo courtesy of NorthPark Center

A standalone Spanx boutique — the first in Texas — is slated to open in NorthPark Center next year.

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Shopping news

Irish discount fashion giant Primark to open 3rd Dallas-Fort Worth store

Facebook/Primark

Primark will open its third DFW store in Arlington in late June.

International clothing chain Primark is planting a flag in Arlington. The Irish retailer known for trendy clothes at value prices will open a store at The Parks at Arlington mall on June 25, according to a release.

It will be the brand's third store in Dallas-Fort Worth, after a location in Grapevine Mills that opened in December 2025 and one at Northeast Mall in Hurst that followed in April 2026.

Primark is a massive European retailer famous for its low-cost, high-turnover approach to home goods, everyday essentials, and fashion — think women’s jeans for $12, men’s T-shirts for $5, and kids’ sweatshirts for $8. Less than the cost of a meal at the food court, but also part of the "fast fashion" industry that critics say contributes to textile waste around the world.

Founded in Ireland in 1969 under the Penneys brand, Primark aims to provide affordable choices for everyone, from everyday essentials to stand-out style across women's, men's and kids, as well as beauty, homeware, and accessories.

Primark has been in expansion mode in the United States and across Texas; there will now be 42 U.S. stores and six in Texas, with more to come.

"Primark's keen on continuing its Texas expansion," says Kevin Tulip, president of Primark US, in the release. "We've seen first-hand the importance of providing fashion that doesn't break the bank at our stores in the Dallas Fort-Worth area, and we want to continue to fulfill that need. It's incredible to become a part of these communities and be able to offer families a wide selection of trending fashion and everyday essentials at exceptional value."

The 30,000-square-foot Arlington store will debut with Primark's summer collection, "The Get Away." The release notes that the collection "features standout pieces such as a striped embroidered maxi dress ($30), finished with wave-inspired detailing. Embroidered separates appear throughout the range, all designed for effortless summer dressing. The must-have silhouette of the season is the striped midi dress crafted with 100% cotton ($25). The collection is finished with accessories, swimwear and matching family looks, offering something for everyone this summer."

Primark in Arlington will open with fanfare at 10:30 am June 25, with a ribbon cutting, local treats, and other fun giveaways - first come, first served, they say.

The store is now hiring for several roles.

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