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    Living Small

    Luxury homebuilder starts a tiny house trend in Dallas

    Nicole Jordan
    Dec 22, 2016 | 1:00 pm

    Ever find yourself 15 minutes into an episode of Tiny House Hunters, thinking I could do that? Here's your chance. Luxury homebuilder Joseph Santarelli, owner of Dallas-based JDS Innovative Home Concepts, is departing from the sprawling abodes he typically builds to bring tiny houses to Big D.

    "The craze got me," says Santerelli, who first discovered the movement while shopping for an RV. After comparing tiny houses to RVs, he concluded "there is no comparison."

    Although most RVs aren’t up to his luxury standards, tiny houses can be tailor-made to fit any aesthetic — and, perhaps more important, budget. They’re also mobile, and when done right, built to last.

    "You may go through a couple of remodels, but with a tiny house, you have something that's going to last 60-80 years," Santarelli says. "Dollar for dollar, I believe the value is just superior to a recreational vehicle."

    Convinced the tiny trend is one with staying power, Santarelli set out to put his own high-end spin on the small spaces, starting with a version for himself. When it's completed — and it's close — he plans to tour the country with his wife, hopefully creating interest along the way. He shouldn't have any trouble; drawing on more than three decades as a builder, he pulled out all the stops.

    At around 455 square feet (on the larger side for a tiny house, which can start at 100 square feet), Santarelli's custom creation has cedar siding, an all-metal roof, vaulted ceilings, and insulated windows. It also boasts a garage big enough to fit a pair of Harley-Davidsons or a golf cart — a first, according to Santarelli. "It's going to be fully equipped," he says, "all the bells and whistles."

    It's the crème de la crème of tiny houses, and Santerelli predicts it will top six figures when all is said and done. "But you could build them for as cheap as $20,000-$30,000," he points out.

    This broad price range is one of the main draws for supporters of the movement. It may seem an odd choice to hawk tiny homes in Dallas-Fort Worth, the land of McMansions, but Santarelli thinks it's a perfect fit. He says there's a strong market with millennials who may not be able to afford a traditional house, as well as affluent families hungry for a new toy — like a boat or beach house — to add to their collection.

    Santarelli's big-picture vision is to expand the concept with a tiny home development à la those popping up in Colorado and Oregon.

    "I'm going to approach a couple of different cities [around Dallas] and see if they'd entertain it," he says. "This could be a retirement thing for me — just to casually build some tiny houses. It's a lot of fun, so I'm excited to see where it goes."

    Dallas homebuilder Joseph Santarelli is jumping on the tiny house trend.

    Joseph Santarelli Rendering
    Rendering courtesy of Joseph Santarelli
    Dallas homebuilder Joseph Santarelli is jumping on the tiny house trend.
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    Swedish meatballs are coming

    Furniture fave IKEA reveals grand opening date for Rockwall store

    Stephanie Allmon Merry
    May 6, 2026 | 1:22 pm
    Billy Cabinet IKEA
    IKEA
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    The newest IKEA store in Dallas-Fort Worth is ready to open its doors: IKEA Rockwall, located at 1801 E. Interstate 30, will debut on Wednesday, May 13.

    According to a release, the Swedish-born furniture company will say hallå to Rockwall with some fanfare on May 13, beginning with giveaways, coffee, and cinnamon buns at 7 am, followed by remarks from VIPs at 9:45 am. Customers can line up as early as 7 am and doors will open to customers starting at 10 am.

    Ikea is the world's largest furniture retailer, founded in 1943 by Ingvar Kamprad, and known for its simple, modern approach to interior design at an affordable price, its ready-to-assemble furniture, and its amusement-park-like stores.

    Ikea Rockwall will be the anchor in a 65-plus acre mixed-use development with a location chosen for its accessibility not only to the east side of DFW but also to major highways that connect to faraway cities like Texarkana and Little Rock.

    According to a release, the store represents Ikea's intention to become more accessible, affordable, and convenient for the many here in the U.S., and the store will offer a new way of reaching customers both in-store and digitally.

    “Opening IKEA Rockwall is a big moment for us, not only because it’s our ninth store in Texas, but because it’s our first ground-up build since 2019,” says Rob Olson, interim CEO of IKEA U.S., in the release. “This milestone underscores our confidence in the future of this market and in our mission to create better everyday life at home through affordable, well-designed solutions.”

    The store's footprint is 108,000 square feet — almost a third smaller than the behemoth locations in Frisco and Grand Prairie, which both span 293,000-plus square feet — and more on par with the new IKEA Dallas - University Park store that opened in Dallas in March.

    The single-level Rockwall store features over 6,000 products and dozens of fully furnished room settings, with more than 3,800 items ready for immediate takeaway, the release says. In a "central planning area," customers can receive personalized design consultations from IKEA experts for kitchens, bedrooms, bathrooms and small spaces.

    And yes, there will be the famous Swedish meatballs. The new store will include a Swedish Bistro, serving customer favorites like meatballs, plant balls, hot dogs, and veggie dogs.

    Additionally, Ikea Rockwall’s design will include features for improved sustainability, specifically solar power, LEED certified construction, EV chargers, onsite recycling and native plant materials to reduce water consumption.

    An "as-is section" will offer gently used and discontinued items at discounted prices, "giving products a second life and helping customers furnish their homes more sustainably and affordably," they say.

    “We’re proud to open IKEA Rockwall as a reflection of our commitment to the community it serves,” says Ben Sandoval, market manager, IKEA U.S. “Our goal is to be a trusted partner for local families by offering well-designed, affordable solutions that support everyday life at home.”

    As part of its goal of being a good neighbor, IKEA Rockwall will donate $10,000 to the Children's Advocacy Center for Rockwall County at the grand opening. (Store hours on May 13 will be 10 am-8 pm.)

    Once IKEA Rockwall debuts, it will be open 10 am-9 pm Monday-Saturday and 10 am-8 pm Sunday.

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