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    Getting Real About Real Estate

    Here are the real reasons that keep Dallas homeowners from buying and selling

    CultureMap Create
    Apr 19, 2018 | 10:55 am

    What do the words "stressful," time-consuming," and "complicated" all have in common? It's how Dallas homeowners typically feel about buying or selling a house.

    Opendoor knows that's what it is up against, and it's why the innovative company has streamlined the real estate process into a dramatically simple endeavor. It also recently sponsored an independent survey of more than 1,000 Dallas homeowners — who were split almost evenly among Baby Boomers, Generation X, and Millennials — to see how they view the daunting process. The results were eye-opening.

    Turns out, 31 percent of the respondents would rather get a root canal than buy or sell their home, and 17 percent would rather get sprayed by a skunk. Roughly a third of those surveyed were currently living in their first house, so that's an impression that's going to be difficult to overcome when it's time to tackle selling for the first time.

    If the process was easier, the homeowners agreed, then they would move to a bigger house. Nearly three-quarters said they would sell their home if they knew a buyer would pay full market value, and 70 percent would sell if they knew they could do it quickly.

    So what's stopping them? Most worry that they won't get a good price for their home, that they won't be able to find another house they can afford, and that the repairs and upgrades they'd have to complete before listing will be too daunting.

    And those are the problems that Opendoor has already solved for tens of thousands homeowners (including thousands of Dallas-Fort Worth residents). If you sell your home through Opendoor, you need only answer a few questions about your home's condition, features, and upgrades, and then you'll get a guaranteed offer back within 24 hours.

    Opendoor uses hundreds of data points, local market expertise, and your home’s unique features to generate an accurate, market-value offer — meaning there's no back-and-forth or negotiating to wait out, nor do you have to vacate your life several times a day, for potentially weeks or months, for showings. The offer stays active for five days.

    Once you accept, Opendoor arranges a free inspection for you, on your schedule. If repairs are needed, you can do them yourself, or deduct the costs and Opendoor will do the work. Once the contract is signed, you get to pick the closing date: anywhere from three to 60 days, so you can line it up perfectly to the purchase of your new home (meaning you don’t have to move twice). When the closing is completed, you get your money in a matter of days and can move on to your next adventure.

    If you're looking to buy, there are hundreds of DFW homes available for sale at any given time, all of which you can view on the Opendoor website or mobile app. Simply head to the house you want to see and follow the instructions to access the door code. Every home is open to tour daily from 6 am-9 pm. Want to come back and bring your best friend for a second opinion? Measure for furniture? See what the neighborhood's like at different times of day? Visit as many times as you like.

    If you've found your new dream home, it's just like a traditional sale, only quicker and easier. You can submit an offer yourself, or even work with a real estate agent if you prefer, and your agent will get a 3 percent commission. Every home comes with a warranty and a 30-day satisfaction guarantee.

    With Opendoor's help, DFW homeowners can finally start describing their feelings about buying and selling with the No. 4 response: excited.

    Buying and selling in DFW doesn't need to be a hassle.

    10222 Vinemont Street home for sale Dallas
    Photo courtesy of Opendoor
    Buying and selling in DFW doesn't need to be a hassle.
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    millennial magnet

    Dallas ranks among 15 hottest U.S. metros for millennial homebuyers

    Amber Heckler
    Jul 20, 2026 | 11:16 am
    Millennial movers, moving
    Photo by Vitaly Gariev on Unsplash
    Dallas is one of the 15 hottest destinations for millennials.

    Dallas and its surrounding cities have already proved to be a magnet for millennials, and now a new national housing report has established the city as one of the 15 hottest destinations for millennials, whose local homeownership rate has soared since 2018.

    The number of millennials who own their homes in Dallas has grown from 229,497 to 451,826 households over the last five years (96.9 percent), according to a new housing analysis from RentCafe.

    The study compared homeowner growth rates versus renter growth rates of millennials — based on Pew Research Center's definition as individuals born between 1981 and 1996 — across 107 U.S. metro areas from 2018 to 2023.

    Dallas ranked No. 15 in the overall list of U.S. metros that have seen the highest increase in millennial homeowners since 2018. About 47 percent of all Dallas-area millennials own their homes, with the remaining 53 percent renting, the report found.

    "The top 20 metro areas with the greatest increases in Millennial homeownership are led by sunny regions in Florida and California," the report said. "Unexpected urban hubs such as Dallas, San Antonio, Philadelphia, and New York also made the list with ownership growth rates reaching 90 percent or higher."

    Dallas also ranked 27th in the national list of cities with the biggest growth rates among millennial-age renters. The number of millennial renter households jumped from 465,560 to 507,416 in five years, a 9 percent hike.

    About 5.3 million millennials have become homeowners over the last five years nationwide, RentCafe's analysts said, which represents a massive 74 percent increase in millennial-owned households. The growth rate of renters was much lower in comparison.

    "At the same time, the number of millennial renters in the U.S. rose by a modest 5 percent, adding approximately 600,000 households," RentCafe said. "This brings the total number of millennial homeowner households to 12.4 million, close to the 12.6 million millennial renter households."

    While the rate of millennial homeowners is on the rise, the same can't be said for Gen Zers. About 12 percent of all Gen Z households in Dallas-Fort Worth own their homes, while the vast majority are renters, a separate RentCafe study found.

    Elsewhere across the state, Austin (No. 7) and San Antonio (No. 10) ranked among the top 10 U.S. cities with the biggest growth rates among millennial homeowners.

    The top 10 U.S. metros with the highest gains in millennial homeowners are:

    • No. 1 – North Port, Florida
    • No. 2 – Lakeland, Florida
    • No. 3 – Jacksonville, Florida
    • No. 4 – Stockton, California
    • No. 5 – Oxnard, California
    • No. 6 – Palm Bay, Florida
    • No. 7 – Austin, Texas
    • No. 8 – Tuscon, Arizona
    • No. 9 – Deltona, Florida
    • No. 10 – San Antonio, Texas
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