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The new corner store

7-Eleven pins Dallas for new service that delivers virtually anywhere

Brandon Watson
Jun 24, 2019 | 3:28 pm
7-Eleven 7NOW app
Shoppers can now have 7-Eleven delivered almost anywhere.
Courtesy photo

In an effort to keep up with delivery apps like Postmates, goPuff, and Favor, 7-Eleven stores are rolling out an innovative new service that allows Dallas customers to get just about anything delivered almost anywhere.

On June 24, Dallas-based 7-Eleven announced the latest feature to its 7NOW delivery app — a series of locations called 7NOW Pins. The virtual hot spots allow customers to receive deliveries at places without a traditional address, like parks, beaches, and sports fields, according to a release.

The convenience store giant launched the 7NOW app in its home city in late 2017. Now the service is available in 27 metropolitan areas, including the Dallas-Fort Worth Metroplex.

"Sometimes things can get inconvenient away from home. It could be running out of ice and charcoal at a picnic or a hungry Little League team demanding pizza and Slurpee drinks after a big game," said 7-Eleven vice president of delivery Raghu Mahadevan via release. "We continuously challenge ourselves to find even more ways to offer convenience and value to our customers — when and where people need it most.”

To order, shoppers need only open the app, which automatically zeroes in on their current location to show the nearest pin. Once the items are selected, couriers pick up the order at a nearby store and deliver to the target point, usually within 30 minutes or less.

The goods available cover anything that can be found in a 7-Eleven store, including snacks, sodas, cosmetics, home goods, and over-the-counter medications. Beer and wine delivery is available in markets where allowed, including Dallas-Fort Worth.

Although a $1.99 delivery fee is applied to orders under $15, there is no minimum order price. The first three delivery fees are also waived for new customer within 30 days of the first order. The app also offers real-time tracking to let customers know when they can expect their order.

Though the introduction of 7NOW Pins may mean that customers never have to set foot in a physical store, 7-Eleven is hardly abandoning its core business model. In March, the company debuted a test concept in Dallas that included made-to-order coffee, wine and beer on tap, and an outpost of fast-casual chain Laredo Taco Co.

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Boots & Booze

New Deep Ellum venue vows to win hearts with food, fun, and wedding chapel

Christina Hughes Babb
Oct 13, 2026 | 2:53 pm
Boots & Booze
Photo by Kathy Tran
The Window at Boots & Booze will serve Deep Ellum early morning through late night.

A new all-day hangout will soon bring comfort food and cocktails, a dog-friendly courtyard, live music stage, and even a whimsical wedding chapel to Dallas' Deep Ellum. Boots & Booze, a new concept from Dallas-based Wush Hospitality Group, will debut its first phase on Friday, October 23 at 3014 Main St., across the street from Terry Black's Barbecue.

The first phase includes The Window, a walk-up kitchen; The Courtyard, an outdoor bar and gathering space; and its signature Shotgun Wedding Chapel.

“This is meant to be a place where you can grab breakfast or coffee before work, bring your dog for the afternoon, meet friends for a drink, catch live entertainment or celebrate something completely unexpected,” Sherry Hazrati, co-founder of Wush Hospitality Group, says in a release. “You don’t need a special occasion to come here. We want people to feel welcome the minute they walk in.”

The Window will serve coffee and breakfast starting at 6:30 am on weekdays, with brunch beginning at 11 am on weekends. The menu, developed by Hazrati and the group's culinary team, changes throughout the day.

Breakfast options include the Crispy Potato and Egg Sandwich and Quick Shift Meals. Lunch brings the Golden Honey Chicken Breast Sandwich, Double Onion Chopped Beef Sandwich, Main Street Philly, and Garlic Bread Grilled Cheese. Dinner offerings include Hearty Chicken, Crispy Potatoes, and After Hours Potatoes.

Weekend brunch features Hot Honey Chicken French Toast and shareable brunch boards, along with lighter and gluten-free options.

The beverage menu includes coffee drinks, sodas, cocktails, wine, and beer, including a gluten-free option. One signature drink is the Cold Fashioned, a frozen take on the Old Fashioned made with Still Austin Whiskey.

Guests can grab to-go meals or settle into The Courtyard, which has a bar, stage, and flexible seating for everything from game-day gatherings to live entertainment and community events.

The Shotgun Wedding Chapel is a "playful” element, says the press release, which is not to say it isn’t a functional wedding venue for couples eager to tie the knot. The team expects ceremonies and other pageantry year-round inside Shotgun.

Sherry Hazrati Boots & Booze Sherry Hazrati and her Wush Hospitality Group are behind Deep Ellum's new Boots & Booze venue.Photo by Kathy Tran

Hazrati says the goal is to make guests feel welcome and give them a reason to return.

“We want people to leave remembering how we made them feel and come back because they feel like they belong," she says.

The group plans to expand the concept with Boots & Booze Scratch Kitchen, a full-service restaurant led by executive chef José Luis Rodriguez Perez, former owner of Dallas restaurant Mixtitos Kitchen. Details and an opening date have not been announced.

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