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Deep Ellum News

Healthy restaurant bows out of Dallas' Deep Ellum just as New Year hits

Teresa Gubbins
Jan 6, 2023 | 5:07 pm
Sweetgreen bowls

These bowls and salads are no longer served in Deep Ellum.

Photo courtesy of sweetgreen

In a fatal stroke for New Year's resolutions, a healthy restaurant has closed in Dallas' Deep Ellum: Sweetgreen, the California-based fast-casual restaurant concept with salads and bowls, shuttered its location at 2614 Main St.

According to a representative from the very tight-lipped very-corporate chain, the restaurant closed in December — less than a year after its opening in February 2022.

This was the second Sweetgreen in the DFW area. The first debuted in the West Village in November 2021. They've since added outlets in Lakewood, Fort Worth, and Southlake, which opened in mid-December.

Sweetgreen was founded in 2007 by three college students, with a philosophy that healthy food should be convenient and accessible to everyone in a fast-food setting. There are more than 200 locations, with big concentrations on the East Coast and West, and more than a dozen locations in Texas including Houston and Austin.

Signature dishes include Kale Caesar, Guacamole Greens, Crispy Chicken Salad, and Miso Bowl. They also rotate in seasonal offerings — currently Curry Cauliflower Bowl, a Buffalo Cauliflower side, and Chicken + Brussels sprouts.

The company representative offered no explanation for the shutter, but since they did just open that location in Southlake, the closure would appear to be not a Sweetgreen problem but instead a location problem.

Their Deep Ellum location was a brick storefront that at one time had been law offices but had been vacant for a while. The space was small, with seating for 22 inside and 32 on the patio, plus an outdoor zone with pickup window.

Unfortunately, that storefront has zero parking in front, not even metered spaces. The limited parking was a recurring complaint from customers who wanted to support the place but couldn't find parking nearby.

The ideal Sweetgreen location would be one with foot traffic or a brisk lunch crowd, but this has neither — things an out-of-town company might not have known.

The news comes on the heels of the January 3 closure of vegan restaurant Tiki Loco. Harrowing times right now for Deep Ellum dwellers trying to eat healthy in the New Year.

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Hello Cupcake

SusieCakes preheats the ovens for new bakery in Dallas' West Village

Christina Hughes Babb
Sep 21, 2026 | 2:46 pm
SusieCakes celebration vanilla
Photo courtesy of SusieCakes
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Bring on the cake baking: SusieCakes, the home-style bakery concept from California, will soon open a location in the West Village at 3699 McKinney Ave. Ste. 318, in Uptown Dallas. The grand opening celebration is set for Saturday, October 3.

The West Village store was first announced in July, along with a location in Frisco's Fields West.

It is the fourth Dallas-Fort Worth location following Preston Center, Hillside Village in East Dallas, and Fort Worth's WestBend.

Founder Susie Sarich first opened SusieCakes bakery in 2006 in Los Angeles' Brentwood neighborhood, and there are now locations throughout California, from San Diego to San Francisco. SusieCakes offers an alternative to the artificial flavors and preservatives found in most grocery store cakes by using fresh, simple ingredients by on-site bakers, the company says.

SusieCakes founder Susie Sarich Guests at the West Village grand opening could meet founder Susie Sarich. Photo courtesy of SusieCakes

The bakery has developed a loyal following for its Vanilla Celebration Cake, custom layer cakes, cupcakes topped with buttercream frosting, and nostalgic treats such as chocolate chip cookies, snickerdoodles, and flourless peanut butter cookies. Seasonal cakes and desserts also rotate throughout the year. For fall, think crumble-topped fruit pies baked in flaky crusts and holiday-inspired desserts.

Sarich says she's excited about the new Dallas location.

“Opening in West Village is a wonderful next step as we continue to grow SusieCakes in Dallas,” she says in the release. “As a Dallas resident, it’s been special to see firsthand how warmly the community has embraced SusieCakes. West Village is such a vibrant neighborhood, and we look forward to welcoming guests in and being part of even more celebrations, both big and small.”

SusieCakes' West Village Grand Opening Celebration will take place 12-3 pm Saturday, October 3, with special giveaways, music, samples, and an opportunity to say "hello" to Sarich in person.

The bakery will be open from 10 am-7 pm on opening day, with festivities including:

  • Free SusieCakes mugs for the first 50 guests, beginning at 10 am. with purchase, limited to one per guest
  • A raffle for the chance to win free cake for a year
  • The opportunity to meet Susie Sarich in person
  • DJ tunes and complimentary samples from 12-3 pm

The ever expanding bakery also offers delivery, both national and local, at susiecakes.com.

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